Alameth Direct Selling Private Limited
About Alameth Direct Selling Private Limited
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Alameth Direct Selling Private Limited is a private limited company based in Delhi, India, a subsidiary of Today Education Private Limited. It operates in the electronics retail and distribution segment of the consumer electronics and durables sector. It was incorporated on 28 November 2008 and has been in existence for over 18 years.
The company is registered with the Registrar of Companies (ROC), Delhi, under CIN U51909DL2008PTC185345.
The company has an authorised share capital of ₹20 Lakh and a paid-up capital of ₹19.83 Lakh. It was formerly known as Relax Direct Selling Private Limited. It is led by directors Rahis Khan and Sachin Gaur.
Its last annual general meeting (AGM) was held on 27 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at Unit No.3F – 305 Plot No.4 Sector G Mamram S Premium Tower Kondli Gharoli, Delhi, India – 110096.
As per the financials filed for FY 2025, the company reported a revenue of ₹2.28 Lakh, a decline of 97% compared to the previous year. For the same year it recorded a net profit of ₹8,346 (net margin 3.7%) and EBITDA of ₹11,276 (EBITDA margin 5%). Revenue has grown at a compounded annual rate (CAGR) of 27% over three years and 12% over five years.
The current compliance status is marked as active non-compliant by the Registrar of Companies.
Company details
Contact details
Alameth Direct Selling Private Limited's registered office is in Delhi, Delhi. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Registered AddressUnit No.3F – 305 Plot No.4 Sector G Mamram S Premium Tower Kondli Gharoli, Delhi, India – 110096
- IndustryConsumer Electronics & Durables, Electronic Appliances Retail & Distribution
To see the full contact details of Alameth Direct Selling Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Financials of Alameth Direct Selling Private Limited
FY 2025 filings availableAlameth Direct Selling Private Limited reported revenue of ₹2.28 Lakh (down 97% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue fell 97% in the latest year, but over five years it has grown at a compounded annual rate (CAGR) of 12%. EBITDA fell 97% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA | ₹11,276 | ||||
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| Net Profit (PAT) | ₹8,346 | ||||
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Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| Profitability | |||||
| EBITDA Margin | 5% | ||||
| Net Profit Margin | 3.7% | ||||
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To see the full financial statements and ratios of Alameth Direct Selling Private Limited, buy the company report.
Board of directors of Alameth Direct Selling Private Limited
Alameth Direct Selling has 2 current directors and 8 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Rahis Khan Also directs: Lichchavi Construction & Engineers Private Limited, A V Webtech Private Limited., Wismore Equity Private Limited and 2 more | Director | 06 May 2021 | 5 Years 5 Months | Current |
| Sachin Gaur Also directs: Lichchavi Construction & Engineers Private Limited, A V Webtech Private Limited., Wismore Equity Private Limited and 2 more | Director | 06 May 2021 | 5 Years 5 Months | Current |
Auditor
Alameth Direct Selling Private Limited is audited by RAJIV GULATI & ASSOCIATES for the financial year 2023.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| RAJIV GULATI & ASSOCIATES | FY 2023 | 024615N |
Shareholding
The shareholding of Alameth Direct Selling Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Alameth Direct Selling Private Limited, buy the company report.
Legal cases
No court or tribunal cases involving Alameth Direct Selling Private Limited are on our record; a case search with case numbers, parties and status is in the company report Buy the company report.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Alameth Direct Selling Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
No GST registration is on our record for Alameth Direct Selling Private Limited; the GSTIN and return-filing check is in the company report Buy the company report.
Recent activity
Alameth Direct Selling Private Limited has 10 board changes on record since 2008: 2 appointments and 8 cessations. The latest: Rahis Khan was appointed as Director on 06 May 2021.
1 earlier event is in the company report.
Frequently asked questions
Alameth Direct Selling is an active private limited company based in Delhi, India. The company works in electronic appliances retail and distribution, within the consumer electronics and durables industry. It was incorporated on 28 November 2008 (18+ years old) and is registered under CIN U51909DL2008PTC185345.
Alameth Direct Selling has 2 current directors:
- Rahis Khan - Director
- Sachin Gaur - Director
The latest financial statements of Alameth Direct Selling on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 27 September 2025. Year-wise statements from 2015 are in the company report.
The CIN (Corporate Identification Number) of Alameth Direct Selling is U51909DL2008PTC185345. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Alameth Direct Selling was incorporated on 28 November 2008, making it 18+ years old. It is registered with the Registrar of Companies, Delhi.
Rahis Khan was appointed as Director on 06 May 2021. Sachin Gaur was appointed as Director on 06 May 2021. Omveer ceased to be Additional Director on 28 Jul 2017. Alameth Direct Selling has 10 board changes on record in total.
The registered office of Alameth Direct Selling is at Unit No.3F – 305 Plot No.4 Sector G Mamram S Premium Tower Kondli Gharoli, Delhi, India – 110096.
Alameth Direct Selling operates in the consumer electronics and durables industry, in the electronic appliances retail and distribution segment.
The compliance status of Alameth Direct Selling is active non-compliant as of 20 July 2026. The company is actively filing with the Registrar of Companies.
Yes. Alameth Direct Selling was formerly known as Relax Direct Selling Private Limited.
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