About Book My Ad Private Limited
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Book My Ad Private Limited is a private limited company based in Delhi, India. It operates in the online classifieds and listings segment of the internet and digital services sector. It was incorporated on 26 June 2014 and has been in existence for over 12 years.
The company is registered with the Registrar of Companies (ROC), Delhi, under CIN U74999DL2014PTC268291. Its GSTIN is 07AADCE7005K2ZO (Delhi). The company holds 3 GST registrations, of which 2 are active.
The company has an authorised share capital of ₹10 Lakh and a paid-up capital of ₹1 Lakh. It was formerly known as Essence Digital Private Limited. It is led by directors Rekha Yadav and Neha Khosla.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at Plot No. 35 Basement Block C South Extn II, Delhi, India – 110049.
As per the financials filed for FY 2025, the company reported a revenue of ₹40,862, a decline of 1% compared to the previous year. For the same year it recorded a net loss of ₹1,152 (net margin -2.8%) and EBITDA of -₹993 (EBITDA margin -2.4%). Revenue has declined at a compounded annual rate (CAGR) of 90% over three years and 76% over five years.
The company is associated with 1 brand: Bookmyad. Court records list 3 cases involving the company, including 3 filed against it.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website bookmyad.com.
Company details
Contact details
Book My Ad Private Limited's registered office is in Delhi, Delhi. Its website is bookmyad.com. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Social Media
- Registered AddressPlot No. 35 Basement Block C South Extn II, Delhi, India – 110049
- IndustryInternet, Online Classifieds & Listings
To see the full contact details of Book My Ad Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Brands
Book My Ad operates one associated brand: Bookmyad. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Online portal to book ad spaces on radio/television channels, newspapers and movie theaters | bookmyad.com |
Business activity
The main business activity of Book My Ad is professional, scientific and technical. In detail, this covers advertising and market research.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| M | Professional, Scientific and Technical | M6 | Advertising and market research |
To see the full business activity and turnover split of Book My Ad Private Limited, buy the company report.
Financials of Book My Ad Private Limited
FY 2025 filings availableBook My Ad Private Limited reported revenue of ₹40,862 (down 1% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue has declined at a compounded annual rate (CAGR) of 76% over five years, including a 1% fall in the latest year. EBITDA fell 179% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA | -₹993 | ||||
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| Net Profit (PAT) | -₹1,152 | ||||
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Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA Margin | -2.4% | ||||
| Net Profit Margin | -2.8% | ||||
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To see the full financial statements and ratios of Book My Ad Private Limited, buy the company report.
Board of directors of Book My Ad Private Limited
Book My Ad has 2 current directors and 5 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Rekha Yadav Also directs: JGB Medisus Private Limited, Element Six Fashion Tech Private Limited, Advotis Private Limited and 1 more | Director | 26 Jun 2014 | 12 Years 4 Months | Current |
| Neha Khosla | Additional Director | 07 Jul 2018 | 8 Years 4 Months | Current |
Auditor
Book My Ad Private Limited is audited by RCA & ASSOCIATES for the financial year 2023.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| RCA & ASSOCIATES | FY 2023 | 029161N |
Shareholding
The shareholding of Book My Ad Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Book My Ad Private Limited, buy the company report.
Legal cases
Book My Ad Private Limited has 3 court cases on record: 3 filed against it. All cases are disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 2 | 2 | 0 |
| High courts | 1 | 1 | 0 |
Cases on record (3 of 3)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, South West, Delhi | Interim or miscellaneous application | Filed against the company | Disposed |
| District court, South West, Delhi | Motor accident claim | Filed against the company by an individual | Disposed |
| High Court of Delhi | Court case (CS(OS)) | Filed against the company by Essence Digital Limited | Disposed |
To see the full case history of Book My Ad Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Book My Ad Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Book My Ad has 3 GST registrations: 2 active and 1 cancelled or inactive.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 07AADCE7005K2ZO | Delhi | Active | 24 Jul 2021 |
| 09AADCE7005K1ZL | Uttar Pradesh | Active | 01 Jul 2017 |
To see the full GST registrations and return filing status of Book My Ad Private Limited, buy the company report.
Recent activity
Book My Ad Private Limited has 7 board changes on record since 2014: 2 appointments and 5 cessations. The latest: Prashant Kumar Prince ceased to be Director on 05 Dec 2019.
Frequently asked questions
Book My Ad is an active private limited company based in Delhi, India. The company works in online classifieds and listings, within the internet industry. It was incorporated on 26 June 2014 (12+ years old) and is registered under CIN U74999DL2014PTC268291.
Book My Ad has 2 current directors:
- Rekha Yadav - Director
- Neha Khosla - Additional Director
The latest financial statements of Book My Ad on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
The GSTIN of Book My Ad is 07AADCE7005K2ZO, registered in Delhi. The company has 3 GST registrations in all, of which 2 are active and 1 is cancelled or inactive. Other active GSTINs include 09AADCE7005K1ZL (Uttar Pradesh).
The CIN (Corporate Identification Number) of Book My Ad is U74999DL2014PTC268291. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Book My Ad has 3 court cases on record: 3 filed against it. Most are in the district courts.
Book My Ad was incorporated on 26 June 2014, making it 12+ years old. It is registered with the Registrar of Companies, Delhi.
Prashant Kumar Prince ceased to be Director on 05 Dec 2019. Shorya Mahajan ceased to be Additional Director on 05 Dec 2019. Afzal Ahmed Khan ceased to be Director on 07 Jul 2018. Book My Ad has 7 board changes on record in total.
Book My Ad can be reached through the website bookmyad.com. Its registered office is in Delhi, India.
The registered office of Book My Ad is at Plot No. 35 Basement Block C South Extn II, Delhi, India – 110049.
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