Directel Advisory Private Limited
About Directel Advisory Private Limited
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Directel Advisory Private Limited is a private limited company based in New Delhi, Delhi, India, recognised as a startup by DPIIT. It operates in the industrial products retail and distribution segment of the machinery and industrial equipment sector. It was incorporated on 20 February 2020 and has been in existence for over 6 years.
The company is registered with the Registrar of Companies (ROC), Delhi, under CIN U93090DL2020PTC381565. Its GSTIN is 07AAHCD6802B1Z2 (Delhi).
The company has an authorised share capital of ₹10 Lakh and a paid-up capital of ₹1 Lakh. It is led by directors Aarati Somesh Mehra and Saaniya Mehra.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at 4th Floor Block S Greater Kailash II, Greater Kailash New Delhi, Delhi, India – 110048.
As per the financials filed for FY 2025, the company reported a revenue of ₹2.39 Cr, a growth of 135% compared to the previous year. For the same year it recorded a net profit of ₹14.77 Lakh (net margin 6.2%) and EBITDA of ₹22.82 Lakh (EBITDA margin 9.6%). Revenue has grown at a compounded annual rate (CAGR) of 37% over three years.
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- Registered Address4th Floor Block S Greater Kailash II, Greater Kailash New Delhi, Delhi, India – 110048
- IndustryMachinery and Equipment, Industrial Products Retail & Distribution
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
- One PDF report, delivered after checkout
Business Activity of Directel Advisory Private Limited
The main business activities of Directel Advisory are trade and support service to organizations. In detail, this covers wholesale trading and other support services to organizations. 2 activity segments are registered with the MCA.
| Main Activity Group Code | Description of Main Activity | Business Activity Code | Description of Business Activity | Turnover Percentage |
|---|---|---|---|---|
| G | Trade | G1 | Wholesale Trading | Locked |
| N | Support service to Organizations | N7 | Other support services to organizations | Locked |
Business activity turnover details
Turnover share and past changes in activity are in the company report.
- Turnover contribution
- Historical classifications
- Filing-level activity changes
Verified entity values are shown only after access is granted.
Financials of Directel Advisory Private Limited FY 2025 filings available
Directel Advisory Private Limited reported revenue of ₹2.39 Cr (up 135% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR) of Directel Advisory Private Limited
Revenue has grown at a compounded annual rate (CAGR) of 37% over three years, including 135% growth in the latest year. EBITDA rose 554% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary of Directel Advisory Private Limited
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profit and Loss Statement | |||||
| Revenue from Operations | •••• | •••• | •••• | •••• | •••• |
| Other Income | •••• | •••• | •••• | •••• | •••• |
| Total Revenue | •••• | •••• | •••• | •••• | •••• |
| Cost of Materials Consumed | •••• | •••• | •••• | •••• | •••• |
| Employee Benefit Expense | •••• | •••• | •••• | •••• | •••• |
| Finance Costs | •••• | •••• | •••• | •••• | •••• |
| Depreciation and Amortisation | •••• | •••• | •••• | •••• | •••• |
| Other Expenses | •••• | •••• | •••• | •••• | •••• |
| Total Expenses | •••• | •••• | •••• | •••• | •••• |
| EBITDA | ₹22.82 Lakh | •••• | •••• | •••• | •••• |
| Profit Before Tax | •••• | •••• | •••• | •••• | •••• |
| Tax Expense | •••• | •••• | •••• | •••• | •••• |
| Net Profit (PAT) | ₹14.77 Lakh | •••• | •••• | •••• | •••• |
| Balance Sheet | |||||
| Share Capital | •••• | •••• | •••• | •••• | •••• |
| Reserves and Surplus | •••• | •••• | •••• | •••• | •••• |
| Net Worth (Total Equity) | •••• | •••• | •••• | •••• | •••• |
| Long-term Borrowings | •••• | •••• | •••• | •••• | •••• |
| Short-term Borrowings | •••• | •••• | •••• | •••• | •••• |
| Trade Payables | •••• | •••• | •••• | •••• | •••• |
| Total Liabilities | •••• | •••• | •••• | •••• | •••• |
| Fixed Assets | •••• | •••• | •••• | •••• | •••• |
| Investments | •••• | •••• | •••• | •••• | •••• |
| Inventories | •••• | •••• | •••• | •••• | •••• |
| Trade Receivables | •••• | •••• | •••• | •••• | •••• |
| Cash and Bank Balance | •••• | •••• | •••• | •••• | •••• |
| Total Assets | •••• | •••• | •••• | •••• | •••• |
Financial Ratios of Directel Advisory Private Limited
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | 9.6% | •••• | •••• | •••• | •••• |
| Net Profit Margin | 6.2% | •••• | •••• | •••• | •••• |
| Return on Equity (ROE) | •••• | •••• | •••• | •••• | •••• |
| Return on Capital Employed (ROCE) | •••• | •••• | •••• | •••• | •••• |
| Return on Assets (ROA) | •••• | •••• | •••• | •••• | •••• |
| Liquidity and Debt | |||||
| Current Ratio | •••• | •••• | •••• | •••• | •••• |
| Quick Ratio | •••• | •••• | •••• | •••• | •••• |
| Debt-to-Equity Ratio | •••• | •••• | •••• | •••• | •••• |
| Interest Coverage Ratio | •••• | •••• | •••• | •••• | •••• |
| Efficiency and Growth | |||||
| Asset Turnover | •••• | •••• | •••• | •••• | •••• |
| Receivable Days | •••• | •••• | •••• | •••• | •••• |
| Payable Days | •••• | •••• | •••• | •••• | •••• |
| Inventory Days | •••• | •••• | •••• | •••• | •••• |
| Revenue Growth | •••• | •••• | •••• | •••• | •••• |
| Net Profit Growth | •••• | •••• | •••• | •••• | •••• |
Paid data: the figures shown as dots are available after purchase of the company report. Figures as filed with the MCA in Form AOC-4. The full year-wise statements and ratios of Directel Advisory are in the company report.
Financial statements from FY 2020
Earlier years and trend charts are in the company report.
- Income statements
- Balance sheets
- Cash-flow statements
- Ratios and benchmarks
Verified entity values are shown only after access is granted.
Peer Comparison of Directel Advisory Private Limited
Directel Advisory Private Limited is compared with the companies closest to it by revenue in the Machinery and Equipment industry (Industrial Products Retail and Distribution). Net profit, margin and employee counts of each company are in the company report.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Divya Traders and Cleaning Services Private Limited | ₹2.41 Cr (FY 2024) | •••• | •••• | 50.0% | •••• | Delhi, India |
| Aqua Earth Technologies Private Limited | ₹2.39 Cr (FY 2025) | •••• | •••• | 1481.0% | •••• | Ahmedabad, Gujarat, India |
| Vactal Engineers Private Limited | ₹2.39 Cr (FY 2024) | •••• | •••• | 29.0% | •••• | New Delhi, Delhi, India |
| Morish India Exim Private Limited | ₹2.39 Cr (FY 2025) | •••• | •••• | 47.0% | •••• | Noida, Uttar Pradesh, India |
| FNJ Trading Private Limited | ₹2.39 Cr (FY 2025) | •••• | •••• | 117.0% | •••• | Mumbai, Maharashtra, India |
| Directel Advisory Private Limited this company | ₹2.39 Cr (FY 2025) | •••• | •••• | 135.0% | •••• | New Delhi, Delhi, India |
| Jey Tee Power Plus Private Limited | ₹2.38 Cr (FY 2024) | •••• | •••• | -33.0% | •••• | New Delhi, Delhi, India |
| Konvis Solutions Private Limited | ₹2.38 Cr (FY 2024) | •••• | •••• | 48.0% | •••• | Badlapur, Maharashtra, India |
| Melonite Engineering Private Limited | ₹2.38 Cr (FY 2025) | •••• | •••• | •••• | Jambusar, Gujarat, India | |
| Unicorp Safety Systems Private Limited | ₹2.38 Cr (FY 2023) | •••• | •••• | 96.0% | •••• | Bhopal, Madhya Pradesh, India |
| Haws India Private Limited | ₹2.38 Cr (FY 2025) | •••• | •••• | 104.0% | •••• | New Delhi, Delhi, India |
Peers are the five companies nearest above and the five nearest below Directel Advisory by revenue in the Machinery and Equipment industry (Industrial Products Retail and Distribution), from the latest filed financials of each company. Net profit, margin and employee counts of each peer are in the company report.
Auditor Details of Directel Advisory Private Limited
Directel Advisory Private Limited is audited by Jay Kumar Nagpal & Associates for the financial year 2023.
| Name | Status | Appointment Date | Cessation Date |
|---|---|---|---|
| Jay Kumar Nagpal & Associates | Locked | Locked | Locked |
Complete auditor history
Appointment and cessation dates and past auditor changes are in the company report.
- Appointment status
- Appointment dates
- Cessation dates
- Auditor changes
Verified entity values are shown only after access is granted.
Board of Directors of Directel Advisory Private Limited
Directel Advisory has 2 current directors and 3 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Aarati Somesh Mehra Also directs: H2 Optimizer LLP, Adiro Labs Private Limited | Director | 01 Sep 2020 | 6 Years 1 Months | Current |
| Saaniya Mehra | Director | 20 Feb 2020 | 6 Years 7 Months | Current |
Ownership and Shareholding of Directel Advisory Private Limited
Shareholding and ownership data
Promoter, institutional, public and beneficial ownership figures are in the company report.
- Ownership categories
- Historical changes
- Group structure
- FII and DII holdings
Verified entity values are shown only after access is granted.
Charges & Borrowings of Directel Advisory Private Limited
Directel Advisory Private Limited does not have any charges (loans) registered with the Registrar of Companies.
Employees and EPFO Compliance at Directel Advisory Private Limited
Employment history and EPFO contributions of people linked to Directel Advisory.
Employee and EPFO history
Monthly headcount, contribution history and filing status are in the company report.
- Monthly headcount
- PF contributions
- ECR filing status
- Establishment history
Verified entity values are shown only after access is granted.
CIN History of Directel Advisory Private Limited
Directel Advisory has one previous CIN (Corporate Identification Number): U93090MH2020PTC338008. The current CIN is U93090DL2020PTC381565, which is the unique identifier assigned by the Registrar of Companies.
| CIN | Status |
|---|---|
| U93090DL2020PTC381565 | Current |
| U93090MH2020PTC338008 | Previous |
Recent Activity on Directel Advisory Private Limited
Directel Advisory Private Limited has 6 board changes on record since 2020: 4 appointments and 2 cessations. The latest: Somesh Mehra was appointed as CEO on 15 Dec 2023.
Credit Ratings, Litigation & Regulatory Alerts for Directel Advisory Private Limited
Credit ratings, litigation, and regulatory alerts
Credit ratings, court records and regulatory alerts are in the company report.
- Rating history
- Court and tribunal cases
- Regulatory alerts
- Director-linked violations
Verified entity values are shown only after access is granted.
MSME Payment Delays by Directel Advisory Private Limited
MSME payment history
Amounts due to small suppliers, the reasons given and MSME-1 filings are in the company report.
- Outstanding amounts
- Delay periods and reasons
- MSME-1 filing history
- Vendor payment signals
Verified entity values are shown only after access is granted.
Subsidiaries & Group Companies of Directel Advisory Private Limited
Corporate group structure
Parent, subsidiary, associate and joint venture records with holdings are in the company report.
- Parent company
- Subsidiaries and ownership
- Associates and joint ventures
- Entity investments
Verified entity values are shown only after access is granted.
GST Compliance of Directel Advisory Private Limited
Directel Advisory has 1 GST registration: 1 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 07AAHCD6802B1Z2 | Delhi | Active | 18 Nov 2020 |
GST registrations and filing compliance
State-wise GST registrations, return filing status and HSN or SAC codes are in the company report.
- GSTIN registrations
- State-wise filing status
- HSN and SAC details
- Tax jurisdiction records
Verified entity values are shown only after access is granted.
MCA Filings & Documents of Directel Advisory Private Limited
MCA filings and documents
Filed forms, annual returns, financial statements and charge filings with their dates are in the company report.
- Incorporation documents
- Annual returns and statements
- Charge filings
- Complete filing index
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Directel Advisory Private Limited
Directel Advisory is an active private limited company based in New Delhi, Delhi, India. The company works in industrial products retail and distribution, within the machinery and equipment industry. It was incorporated on 20 February 2020 (6+ years old) and is registered under CIN U93090DL2020PTC381565.
Directel Advisory reported revenue of ₹2.39 Cr for FY 2025 (up 135% YoY).
Directel Advisory has 2 current directors:
- Aarati Somesh Mehra - Director
- Saaniya Mehra - Director
Directel Advisory reported a net profit of ₹14.77 Lakh (net margin 6.2%) and EBITDA of ₹22.82 Lakh (EBITDA margin 9.6%) for FY 2025, as per its filed financial statements.
The compounded annual growth rate (CAGR) of the revenue of Directel Advisory is 37% over three years. In the latest year (FY 2025) revenue rose 135%. CAGR is the steady yearly rate that links the first and the last year.
The GSTIN of Directel Advisory is 07AAHCD6802B1Z2, registered in Delhi.
The CIN (Corporate Identification Number) of Directel Advisory is U93090DL2020PTC381565. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Directel Advisory was incorporated on 20 February 2020, making it 6+ years old. It is registered with the Registrar of Companies, Delhi.
The peers of Directel Advisory by revenue are Divya Traders and Cleaning Services Private Limited, Aqua Earth Technologies Private Limited, Vactal Engineers Private Limited, Morish India Exim Private Limited, FNJ Trading Private Limited and 5 more, all in the Machinery and Equipment industry (Industrial Products Retail and Distribution).
Somesh Mehra was appointed as CEO on 15 Dec 2023. Aarati Somesh Mehra ceased to be Additional Director on 31 Dec 2021. Ishaan Mehra ceased to be Additional Director on 31 Dec 2021. Directel Advisory has 6 board changes on record in total.
Yes, Directel Advisory is recognised as a startup by the Department for Promotion of Industry and Internal Trade (DPIIT).