
About Excel Advertising Private Limited
Data last updated:
Excel Advertising Private Limited is a private limited company based in Thane, Maharashtra, India. It operates in the advertising and media services segment of the media and publishing sector. It was incorporated on 01 May 2012 and has been in existence for over 14 years.
The company is registered with the Registrar of Companies (ROC), Mumbai, under CIN U74120MH2012PTC230485. Its GSTIN is 27AADCE0385Q1Z6 (Maharashtra).
The company has an authorised share capital of ₹10 Lakh and a paid-up capital of ₹1 Lakh. It is led by directors including Surekha Krishna Kobnak and Krishna Pandurang Kobnak.
Its last annual general meeting (AGM) was held on 30 September 2024, and its latest financial statements are for the year ended 31 March 2024. The registered office is at 3/B Surya Darashna Tower Esis Hospital Road Thane (W), Maharashtra, India – 400604.
As per the financials filed for FY 2025, the company reported a revenue of ₹2.36 Cr, a growth of 25% compared to the previous year. For the same year it recorded a net profit of ₹79,508 (net margin 0.3%) and EBITDA of ₹22.96 Lakh (EBITDA margin 9.7%). Revenue has declined at a compounded annual rate (CAGR) of 33% over three years and 13% over five years.
Court records list 5 cases involving the company, including 4 filed by the company and 1 filed against it; 2 cases are pending.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website exceladvertising.in.
- EmailLocked
- TelephoneLocked
- Website
- Social Media
- Registered Address3/B Surya Darashna Tower Esis Hospital Road Thane (W), Maharashtra, India – 400604
- IndustryMedia and Publishing, Advertising Agencies & Media Services
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
- One PDF report, delivered after checkout
Business Activity of Excel Advertising Private Limited
The main business activity of Excel Advertising is information and communication. In detail, this covers other information & communication service activities.
| Main Activity Group Code | Description of Main Activity | Business Activity Code | Description of Business Activity | Turnover Percentage |
|---|---|---|---|---|
| J | Information and communication | J8 | Other information & communication service activities | Locked |
Business activity turnover details
Turnover share and past changes in activity are in the company report.
- Turnover contribution
- Historical classifications
- Filing-level activity changes
Verified entity values are shown only after access is granted.
Financials of Excel Advertising Private Limited FY 2024 filings available
Excel Advertising Private Limited reported revenue of ₹2.36 Cr (up 25% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR) of Excel Advertising Private Limited
Revenue rose 25% in the latest year, though over five years it has declined at a compounded annual rate (CAGR) of 13%. EBITDA rose 38% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary of Excel Advertising Private Limited
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profit and Loss Statement | |||||
| Revenue from Operations | •••• | •••• | •••• | •••• | •••• |
| Other Income | •••• | •••• | •••• | •••• | •••• |
| Total Revenue | •••• | •••• | •••• | •••• | •••• |
| Cost of Materials Consumed | •••• | •••• | •••• | •••• | •••• |
| Employee Benefit Expense | •••• | •••• | •••• | •••• | •••• |
| Finance Costs | •••• | •••• | •••• | •••• | •••• |
| Depreciation and Amortisation | •••• | •••• | •••• | •••• | •••• |
| Other Expenses | •••• | •••• | •••• | •••• | •••• |
| Total Expenses | •••• | •••• | •••• | •••• | •••• |
| EBITDA | ₹22.96 Lakh | •••• | •••• | •••• | •••• |
| Profit Before Tax | •••• | •••• | •••• | •••• | •••• |
| Tax Expense | •••• | •••• | •••• | •••• | •••• |
| Net Profit (PAT) | ₹79,508 | •••• | •••• | •••• | •••• |
| Balance Sheet | |||||
| Share Capital | •••• | •••• | •••• | •••• | •••• |
| Reserves and Surplus | •••• | •••• | •••• | •••• | •••• |
| Net Worth (Total Equity) | •••• | •••• | •••• | •••• | •••• |
| Long-term Borrowings | •••• | •••• | •••• | •••• | •••• |
| Short-term Borrowings | •••• | •••• | •••• | •••• | •••• |
| Trade Payables | •••• | •••• | •••• | •••• | •••• |
| Total Liabilities | •••• | •••• | •••• | •••• | •••• |
| Fixed Assets | •••• | •••• | •••• | •••• | •••• |
| Investments | •••• | •••• | •••• | •••• | •••• |
| Inventories | •••• | •••• | •••• | •••• | •••• |
| Trade Receivables | •••• | •••• | •••• | •••• | •••• |
| Cash and Bank Balance | •••• | •••• | •••• | •••• | •••• |
| Total Assets | •••• | •••• | •••• | •••• | •••• |
Financial Ratios of Excel Advertising Private Limited
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | 9.7% | •••• | •••• | •••• | •••• |
| Net Profit Margin | 0.3% | •••• | •••• | •••• | •••• |
| Return on Equity (ROE) | •••• | •••• | •••• | •••• | •••• |
| Return on Capital Employed (ROCE) | •••• | •••• | •••• | •••• | •••• |
| Return on Assets (ROA) | •••• | •••• | •••• | •••• | •••• |
| Liquidity and Debt | |||||
| Current Ratio | •••• | •••• | •••• | •••• | •••• |
| Quick Ratio | •••• | •••• | •••• | •••• | •••• |
| Debt-to-Equity Ratio | •••• | •••• | •••• | •••• | •••• |
| Interest Coverage Ratio | •••• | •••• | •••• | •••• | •••• |
| Efficiency and Growth | |||||
| Asset Turnover | •••• | •••• | •••• | •••• | •••• |
| Receivable Days | •••• | •••• | •••• | •••• | •••• |
| Payable Days | •••• | •••• | •••• | •••• | •••• |
| Inventory Days | •••• | •••• | •••• | •••• | •••• |
| Revenue Growth | •••• | •••• | •••• | •••• | •••• |
| Net Profit Growth | •••• | •••• | •••• | •••• | •••• |
Paid data: the figures shown as dots are available after purchase of the company report. Figures as filed with the MCA in Form AOC-4. The full year-wise statements and ratios of Excel Advertising are in the company report.
Financial statements from 2015
Earlier years and trend charts are in the company report.
- Income statements
- Balance sheets
- Cash-flow statements
- Ratios and benchmarks
Verified entity values are shown only after access is granted.
Peer Comparison of Excel Advertising Private Limited
Excel Advertising Private Limited is compared with the companies closest to it by revenue in the Media and Publishing industry (Advertising Agencies). Net profit, margin and employee counts of each company are in the company report.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| KPRD Fiberboard Advertising Private Limited | ₹2.36 Cr (FY 2024) | •••• | •••• | -38.0% | •••• | Korba, Chhattisgarh, India |
| Globizhub India Private Limited | ₹2.36 Cr (FY 2025) | •••• | •••• | 1460.0% | •••• | Bangalore, Karnataka, India |
| Ar Advertising Media Private Limited | ₹2.36 Cr (FY 2025) | •••• | •••• | 24.0% | •••• | Mumbai, Maharashtra, India |
| Halfbrain Media Private Limited | ₹2.36 Cr (FY 2025) | •••• | •••• | 201.0% | •••• | Nilokheri, Haryana, India |
| Digilit Digital Solutions Private Limited | ₹2.36 Cr (FY 2024) | •••• | •••• | 86.0% | •••• | Bandra, Mumbai, Maharashtra, India |
| Excel Advertising Private Limited this company | ₹2.36 Cr (FY 2025) | •••• | •••• | 25.0% | •••• | Thane, Maharashtra, India |
| J. P. Integrated Marketing Solutions Private Limited | ₹2.35 Cr (FY 2021) | •••• | •••• | -27.0% | •••• | Mumbai, Maharashtra, India |
| Design Epithet Private Limited | ₹2.35 Cr (FY 2025) | •••• | •••• | 337.0% | •••• | Perinthalmanna, Kerala, India |
| Spark Inframark Private Limited | ₹2.35 Cr (FY 2025) | •••• | •••• | 14.0% | •••• | Vadodara, Gujarat, India |
| Young Indian | ₹2.35 Cr (FY 2025) | •••• | •••• | 4700948.0% | •••• | Delhi, India |
| Urban Gurus Private Limited | ₹2.35 Cr (FY 2024) | •••• | •••• | 19.0% | •••• | Delhi, India |
Peers are the five companies nearest above and the five nearest below Excel Advertising by revenue in the Media and Publishing industry (Advertising Agencies), from the latest filed financials of each company. Net profit, margin and employee counts of each peer are in the company report.
Auditor Details of Excel Advertising Private Limited
Excel Advertising Private Limited is audited by Sachin Mhaske & Associates for the financial year 2023.
| Name | Status | Appointment Date | Cessation Date |
|---|---|---|---|
| Sachin Mhaske & Associates | Locked | Locked | Locked |
Complete auditor history
Appointment and cessation dates and past auditor changes are in the company report.
- Appointment status
- Appointment dates
- Cessation dates
- Auditor changes
Verified entity values are shown only after access is granted.
Board of Directors of Excel Advertising Private Limited
Excel Advertising has 4 current directors and 3 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Surekha Krishna Kobnak | Director | 01 May 2012 | 14 Years 5 Months | Current |
| Krishna Pandurang Kobnak | Director | 01 May 2012 | 14 Years 5 Months | Current |
| Amit Krishna Kobnak | Director | 18 Oct 2012 | 13 Years 11 Months | Current |
| Anand Krishna Kobnak | Director | 18 Oct 2012 | 13 Years 11 Months | Current |
Ownership and Shareholding of Excel Advertising Private Limited
Shareholding and ownership data
Promoter, institutional, public and beneficial ownership figures are in the company report.
- Ownership categories
- Historical changes
- Group structure
- FII and DII holdings
Verified entity values are shown only after access is granted.
Charges & Borrowings of Excel Advertising Private Limited
Excel Advertising Private Limited does not have any charges (loans) registered with the Registrar of Companies.
Legal Cases of Excel Advertising Private Limited
Excel Advertising Private Limited has 5 court cases on record: 4 filed by Excel Advertising, 1 filed against it. 2 cases are pending and 3 are disposed. Status as checked between 03 Oct 2026 and 04 Oct 2026.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 5 | 1 | 2 |
Cases on record (5 of 5)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, Thane, Maharashtra | Court case (Sum.Civ.Suit) | Filed by the company against Endeavor Careers Private Limited | Pending |
| District court, Thane, Maharashtra | Court case (Sum.Civ.Suit) | Filed by the company against MT Education Services Private Limited | Disposed |
| District court, Thane, Maharashtra | Court case (Sum.Civ.Suit) | Filed by the company against MT Educare Ltd | Disposed |
| District court, Thane, Maharashtra | Court case (Sum.Civ.Suit) | Filed by the company against Lakshya Forrum for Competitions Private Limited | Disposed |
| District court, Thane, Maharashtra | Civil suit | Filed against the company by Thane Municipal Trnasport | Pending |
Full case history
All 5 cases with case numbers, court, year-wise trend, opposite parties and decision dates are in the company report.
- Every case with its case number
- Year-wise trend
- Opposite parties
- Decision dates and orders
Verified entity values are shown only after access is granted.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME Payment Delays by Excel Advertising Private Limited
Excel Advertising Private Limited has 4 MSME Form 1 returns on record between 2019 and 2021, listing 26 overdue payments to 16 micro and small suppliers. Companies must report dues to micro and small suppliers that stay unpaid for more than 45 days in a half-yearly MSME Form 1 return.
Suppliers with reported dues (5 of 16)
| Supplier | Amount due | Due since | Reported on |
|---|---|---|---|
| an individual supplier | •••• | •••• | •••• |
| Proactive in & Out Advertising Private Limited | •••• | •••• | •••• |
| Bright Outdoor Media Limited | •••• | •••• | •••• |
| Sun-N-Star Advertising Private Limited | •••• | •••• | •••• |
| an individual supplier | •••• | •••• | •••• |
Full MSME payment history
Every supplier, amount and due date from all 4 MSME Form 1 returns is in the company report.
- Every reported supplier due
- Amounts and due dates
- Reasons given in each return
- Period-by-period history
Verified entity values are shown only after access is granted.
Individuals and sole proprietors among the suppliers are not named. Amounts, due dates and filing dates are in the company report.
Employees and EPFO Compliance at Excel Advertising Private Limited
Employment history and EPFO contributions of people linked to Excel Advertising.
Employee and EPFO history
Monthly headcount, contribution history and filing status are in the company report.
- Monthly headcount
- PF contributions
- ECR filing status
- Establishment history
Verified entity values are shown only after access is granted.
Recent Activity on Excel Advertising Private Limited
Excel Advertising Private Limited has 7 board changes on record since 2012: 4 appointments and 3 cessations. The latest: Krishna Pandurang Kobnak ceased to be Director on 01 Dec 2024.
Credit Ratings, Litigation & Regulatory Alerts for Excel Advertising Private Limited
Credit ratings, litigation, and regulatory alerts
Credit ratings, court records and regulatory alerts are in the company report.
- Rating history
- Court and tribunal cases
- Regulatory alerts
- Director-linked violations
Verified entity values are shown only after access is granted.
Subsidiaries & Group Companies of Excel Advertising Private Limited
Corporate group structure
Parent, subsidiary, associate and joint venture records with holdings are in the company report.
- Parent company
- Subsidiaries and ownership
- Associates and joint ventures
- Entity investments
Verified entity values are shown only after access is granted.
GST Compliance of Excel Advertising Private Limited
Excel Advertising has 1 GST registration: 1 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 27AADCE0385Q1Z6 | Maharashtra | Active | 01 Jul 2017 |
GST registrations and filing compliance
State-wise GST registrations, return filing status and HSN or SAC codes are in the company report.
- GSTIN registrations
- State-wise filing status
- HSN and SAC details
- Tax jurisdiction records
Verified entity values are shown only after access is granted.
MCA Filings & Documents of Excel Advertising Private Limited
MCA filings and documents
Filed forms, annual returns, financial statements and charge filings with their dates are in the company report.
- Incorporation documents
- Annual returns and statements
- Charge filings
- Complete filing index
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Excel Advertising Private Limited
Excel Advertising is an active private limited company based in Thane, Maharashtra, India. The company works in advertising agencies and media services, within the media and publishing industry. It was incorporated on 01 May 2012 (14+ years old) and is registered under CIN U74120MH2012PTC230485.
Excel Advertising reported revenue of ₹2.36 Cr for FY 2025 (up 25% YoY).
Excel Advertising has 4 current directors:
- Surekha Krishna Kobnak - Director
- Krishna Pandurang Kobnak - Director
- Amit Krishna Kobnak - Director
- Anand Krishna Kobnak - Director
Excel Advertising reported a net profit of ₹79,508 (net margin 0.3%) and EBITDA of ₹22.96 Lakh (EBITDA margin 9.7%) for FY 2025, as per its filed financial statements.
The compounded annual growth rate (CAGR) of the revenue of Excel Advertising is 33% over three years and -13% over five years. In the latest year (FY 2025) revenue rose 25%. CAGR is the steady yearly rate that links the first and the last year.
The GSTIN of Excel Advertising is 27AADCE0385Q1Z6, registered in Maharashtra.
The CIN (Corporate Identification Number) of Excel Advertising is U74120MH2012PTC230485. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Excel Advertising has 5 court cases on record: 4 filed by the company and 1 filed against it. 2 are pending.
Excel Advertising was incorporated on 01 May 2012, making it 14+ years old. It is registered with the Registrar of Companies, Mumbai.
The peers of Excel Advertising by revenue are KPRD Fiberboard Advertising Private Limited, Globizhub India Private Limited, Ar Advertising Media Private Limited, Halfbrain Media Private Limited, Digilit Digital Solutions Private Limited and 5 more, all in the Media and Publishing industry (Advertising Agencies).
Krishna Pandurang Kobnak ceased to be Director on 01 Dec 2024. Amit Krishna Kobnak ceased to be Additional Director on 30 Sep 2013. Anand Krishna Kobnak ceased to be Additional Director on 30 Sep 2013. Excel Advertising has 7 board changes on record in total.
Excel Advertising has 4 MSME Form 1 returns on record between 2019 and 2021, listing 26 overdue payments to 16 micro and small suppliers. The latest return was filed on 18 Oct 2021.