
Mad Media Private Limited
About Mad Media Private Limited
Data last updated:
Mad Media Private Limited is a private limited company based in Allahabad, Uttar Pradesh, India. It operates in the advertising and market research segment of the business services sector. It was incorporated on 26 May 1998 and has been in existence for over 28 years.
The company is registered with the Registrar of Companies (ROC), Uttar Pradesh, under CIN U22121UP1998PTC023503. Its GSTIN is 09AACCA3946J1ZI (Uttar Pradesh).
The company has an authorised share capital of ₹5 Lakh and a paid-up capital of ₹4 Lakh. It is led by directors Pankaj Kumar and Kusum Lata Srivastava.
Its last annual general meeting (AGM) was held on 30 September 2024, and its latest financial statements are for the year ended 31 March 2024. The registered office is at 346/259 A/2 Beli New Colonystanley Road Allahabad, Uttar Pradesh, India – 211002.
As per the financials filed for FY 2024, the company reported a revenue of ₹13.34 Lakh, a growth of 23% compared to the previous year. For the same year it recorded a net profit of ₹6,455 (net margin 0.5%) and EBITDA of ₹36,396 (EBITDA margin 2.7%). Revenue has declined at a compounded annual rate (CAGR) of 78% over three years and 6% over five years.
The current compliance status is marked as compliant by the Registrar of Companies.
Company details
Contact details
Mad Media Private Limited's registered office is in Allahabad, Uttar Pradesh. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Registered Address346/259 A/2 Beli New Colonystanley Road Allahabad, Uttar Pradesh, India – 211002
- IndustryBusiness Services, Advertising And Market Research
To see the full contact details of Mad Media Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Business activity
The main business activity of Mad Media is professional, scientific and technical. In detail, this covers advertising and market research.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| M | Professional, Scientific and Technical | M6 | Advertising and market research |
To see the full business activity and turnover split of Mad Media Private Limited, buy the company report.
Financials of Mad Media Private Limited
FY 2024 filings availableMad Media Private Limited reported revenue of ₹13.34 Lakh (up 23% YoY) for FY 2024.
Compounded Annual Growth Rate (CAGR)
Revenue rose 23% in the latest year, though over five years it has declined at a compounded annual rate (CAGR) of 6%. EBITDA fell 56% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 |
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| EBITDA | ₹36,396 | ||||
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| Net Profit (PAT) | ₹6,455 | ||||
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Financial Ratios
| Metrics | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 |
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| EBITDA Margin | 2.7% | ||||
| Net Profit Margin | 0.5% | ||||
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To see the full financial statements and ratios of Mad Media Private Limited, buy the company report.
Board of directors of Mad Media Private Limited
Mad Media has 2 directors on record. No former directors are listed.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Pankaj Kumar | Director | 26 May 1998 | 28 Years 5 Months | Current |
| Kusum Lata Srivastava | Director | 26 May 1998 | 28 Years 5 Months | Current |
Peer comparison
Mad Media Private Limited is compared with the 5 companies closest to it by revenue in the same principal business activity (advertising and market research), from the latest filed financials of each company.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Yorics India Private Limited | ₹13.42 Lakh (FY 2023) | -25.0% | Idukki, Kerala, India | |||
| Think Your Media Private Limited | ₹13.34 Lakh (FY 2025) | -73.0% | Vaishali, Uttar Pradesh, India | |||
| Mad Media Private Limitedthis company | ₹13.34 Lakh (FY 2024) | ₹6,455 | 0.5% | 23.0% | Allahabad, Uttar Pradesh, India | |
| Devotee International Private Limited | ₹13.33 Lakh (FY 2019) | -16.0% | Ahmedabad, Gujarat, India | |||
| Limitless Business Private Limited | ₹13.3 Lakh (FY 2019) | Rajkot, Gujarat, India | ||||
| Hashtasy Digital Private Limited | ₹13.24 Lakh (FY 2025) | -31.0% | Mumbai, Maharashtra, India |
To see the full peer comparison of Mad Media Private Limited, buy the company report.
Auditor
Mad Media Private Limited is audited by ASIT HAJELA & CO. for the financial year 2017.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| ASIT HAJELA & CO. | FY 2017 | 0007279C |
Shareholding
The shareholding of Mad Media Private Limited is on record for 2 financial years, the latest being FY 2017, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2017 | FY 2016 |
|---|---|---|
| Promoters | ||
| Domestic institutional investors (DII) | ||
| Foreign institutional investors (FII) | ||
| Public | ||
| Others |
To see the full shareholding pattern of Mad Media Private Limited, buy the company report.
Legal cases
No court or tribunal cases involving Mad Media Private Limited are on our record; a case search with case numbers, parties and status is in the company report Buy the company report.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Mad Media Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Mad Media has 1 GST registration: 1 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 09AACCA3946J1ZI | Uttar Pradesh | Active | 24 Aug 2017 |
To see the full GST registrations and return filing status of Mad Media Private Limited, buy the company report.
Recent activity
Mad Media Private Limited has 2 board changes on record since 1998: 2 appointments. The latest: Kusum Lata Srivastava was appointed as Director on 26 May 1998.
Frequently asked questions
Mad Media is an active private limited company based in Allahabad, Uttar Pradesh, India. The company works in advertising and market research, within the business services industry. It was incorporated on 26 May 1998 (28+ years old) and is registered under CIN U22121UP1998PTC023503.
Mad Media has 2 current directors:
- Pankaj Kumar - Director
- Kusum Lata Srivastava - Director
The latest financial statements of Mad Media on record with the MCA are for the year ended 31 March 2024. Its last annual general meeting was held on 30 September 2024. Year-wise statements from 2015 are in the company report.
The GSTIN of Mad Media is 09AACCA3946J1ZI, registered in Uttar Pradesh.
The CIN (Corporate Identification Number) of Mad Media is U22121UP1998PTC023503. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Mad Media was incorporated on 26 May 1998, making it 28+ years old. It is registered with the Registrar of Companies, Uttar Pradesh.
The peers of Mad Media by revenue are Yorics India Private Limited, Think Your Media Private Limited, Devotee International Private Limited, Limitless Business Private Limited, Hashtasy Digital Private Limited, all in the same principal business activity (advertising and market research).
Kusum Lata Srivastava was appointed as Director on 26 May 1998. Pankaj Kumar was appointed as Director on 26 May 1998.
The registered office of Mad Media is at 346259 A2 Beli New Colonystanley Road Allahabad, Uttar Pradesh, India – 211002.
Mad Media operates in the business services industry, in the advertising and market research segment.
The compliance status of Mad Media is compliant as of 10 July 2026. The company is actively filing with the Registrar of Companies.

