
About Mercantile Advertising Private Limited
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Mercantile Advertising Private Limited is a private limited company based in Mumbai, Maharashtra, India. It operates in the advertising and media services segment of the media and publishing sector. It was incorporated on 20 June 2013 and has been in existence for over 13 years.
The company is registered with the Registrar of Companies (ROC), Mumbai, under CIN U74120MH2013PTC244737. The company has 1 GST registration on record, which is no longer active.
The company has an authorised share capital of ₹1 Lakh and a paid-up capital of ₹1 Lakh. It is led by directors Pradeep Chimanlal Shah and Pankaj Chimanlal Shah.
Its last annual general meeting (AGM) was held on 30 September 2023, and its latest financial statements are for the year ended 31 March 2023. The registered office is at 304 3rd Floor Bhavya Plaza 5th Road Khar (West), Mumbai, Maharashtra, India – 400052.
As per the financials filed for FY 2022, the company reported a revenue of ₹9.6 Lakh, reflecting significant growth compared to the previous year. For the same year it recorded a net loss of ₹17,450 (net margin -1.8%) and EBITDA of -₹17,450 (EBITDA margin -1.8%). Revenue has declined at a compounded annual rate (CAGR) of 2% over three years and 4% over five years.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website mercantile.in.
Company details
Contact details
Mercantile Advertising Private Limited's registered office is in Mumbai, Maharashtra. Its website is mercantile.in. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Registered Address304 3rd Floor Bhavya Plaza 5th Road Khar (West), Mumbai, Maharashtra, India – 400052
- IndustryMedia and Publishing, Advertising Agencies & Media Services
To see the full contact details of Mercantile Advertising Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Business activity
The main business activity of Mercantile Advertising is professional, scientific and technical. In detail, this covers advertising and market research.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| M | Professional, Scientific and Technical | M6 | Advertising and market research |
To see the full business activity and turnover split of Mercantile Advertising Private Limited, buy the company report.
Financials of Mercantile Advertising Private Limited
FY 2023 filings availableMercantile Advertising Private Limited reported revenue of ₹9.6 Lakh (up 46165% YoY) for FY 2022.
Compounded Annual Growth Rate (CAGR)
Revenue has declined at a compounded annual rate (CAGR) of 4% over five years. EBITDA rose 66% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2021-22 | FY 2020-21 | FY 2019-20 | FY 2018-19 | FY 2017-18 |
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| Revenue from Operations | ₹9.6 Lakh | ||||
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| EBITDA | -₹17,450 | ||||
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| Net Profit (PAT) | -₹17,450 | ||||
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Financial Ratios
| Metrics | FY 2021-22 | FY 2020-21 | FY 2019-20 | FY 2018-19 | FY 2017-18 |
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| EBITDA Margin | -1.8% | ||||
| Net Profit Margin | -1.8% | ||||
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To see the full financial statements and ratios of Mercantile Advertising Private Limited, buy the company report.
Board of directors of Mercantile Advertising Private Limited
Mercantile Advertising has 2 directors on record. No former directors are listed.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Pradeep Chimanlal Shah | Director | 20 Jun 2013 | 13 Years 4 Months | Current |
| Pankaj Chimanlal Shah | Director | 20 Jun 2013 | 13 Years 4 Months | Current |
Auditor
Mercantile Advertising Private Limited is audited by P.C.SURANA AND CO. for the financial year 2022.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| P.C.SURANA AND CO. | FY 2022 | 110631W |
Shareholding
The shareholding of Mercantile Advertising Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2022 | FY 2021 | FY 2019 | FY 2018 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Mercantile Advertising Private Limited, buy the company report.
Legal cases
No court or tribunal cases involving Mercantile Advertising Private Limited are on our record; a case search with case numbers, parties and status is in the company report Buy the company report.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Mercantile Advertising Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Mercantile Advertising has 1 GST registration on record, and it has been cancelled or is inactive. Only active GST numbers are listed on this page.
To see the full GST registrations and return filing status of Mercantile Advertising Private Limited, buy the company report.
Recent activity
Mercantile Advertising Private Limited has 2 board changes on record since 2013: 2 appointments. The latest: Pankaj Chimanlal Shah was appointed as Director on 20 Jun 2013.
Frequently asked questions
Mercantile Advertising is an active private limited company based in Mumbai, Maharashtra, India. The company works in advertising agencies and media services, within the media and publishing industry. It was incorporated on 20 June 2013 (13+ years old) and is registered under CIN U74120MH2013PTC244737.
Mercantile Advertising has 2 current directors:
- Pradeep Chimanlal Shah - Director
- Pankaj Chimanlal Shah - Director
The latest financial statements of Mercantile Advertising on record with the MCA are for the year ended 31 March 2023. Its last annual general meeting was held on 30 September 2023. Year-wise statements from 2015 are in the company report.
No. Mercantile Advertising has 1 GST registration on record and it is cancelled or inactive.
The CIN (Corporate Identification Number) of Mercantile Advertising is U74120MH2013PTC244737. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Mercantile Advertising was incorporated on 20 June 2013, making it 13+ years old. It is registered with the Registrar of Companies, Mumbai.
Pankaj Chimanlal Shah was appointed as Director on 20 Jun 2013. Pradeep Chimanlal Shah was appointed as Director on 20 Jun 2013.
Mercantile Advertising can be reached through the website mercantile.in. Its registered office is in Mumbai, Maharashtra, India.
The registered office of Mercantile Advertising is at 304 3rd Floor Bhavya Plaza 5th Road Khar West, Mumbai, Maharashtra, India – 400052.
Mercantile Advertising operates in the media and publishing industry, in the advertising agencies and media services segment.

