
Whiteliners Advertising Private Limited
About Whiteliners Advertising Private Limited
Data last updated:
Whiteliners Advertising Private Limited is a private limited company based in Kolkata, West Bengal, India. It operates in the wholesale distribution segment of the trading and commerce sector. It was incorporated on 08 April 2008 and has been in existence for over 18 years.
The company is registered with the Registrar of Companies (ROC), Kolkata, under CIN U93000WB2008PTC124799.
The company has an authorised share capital of ₹5 Lakh and a paid-up capital of ₹1 Lakh. It was formerly known as Whiteliners Logistic Private Limited. It is led by directors Sundeep Pirogiwal and Ritesh Pirogiwal.
Its last annual general meeting (AGM) was held on 29 September 2018, and its latest financial statements are for the year ended 31 March 2018. The registered office is at Ca – 88 Sector 1 Saltlake City, Kolkata, West Bengal, India – 700064.
The current compliance status is marked as active non-compliant by the Registrar of Companies.
Company details
CIN history
Whiteliners Advertising has one previous CIN (Corporate Identification Number): U60200WB2008PTC124799. The current CIN is U93000WB2008PTC124799, which is the unique identifier assigned by the Registrar of Companies.
| CIN | Status |
|---|---|
| U93000WB2008PTC124799 | Current |
| U60200WB2008PTC124799 | Previous |
Contact details
Whiteliners Advertising Private Limited's registered office is in Kolkata, West Bengal. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Registered AddressCa – 88 Sector 1 Saltlake City, Kolkata, West Bengal, India – 700064
- IndustryTrading, Other Wholesale, Retail Trading, Wholesale, Retailers
To see the full contact details of Whiteliners Advertising Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Business activity
The main business activity of Whiteliners Advertising is trade. In detail, this covers wholesale trading.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| G | Trade | G1 | Wholesale Trading |
To see the full business activity and turnover split of Whiteliners Advertising Private Limited, buy the company report.
Financials of Whiteliners Advertising Private Limited
FY 2018 filings availableWhiteliners Advertising Private Limited reported revenue of ₹4,000 (down 20% YoY) for FY 2018.
Compounded Annual Growth Rate (CAGR)
Revenue has declined at a compounded annual rate (CAGR) of 73% over three years, including a 20% fall in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
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Financial Ratios
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To see the full financial statements and ratios of Whiteliners Advertising Private Limited, buy the company report.
Board of directors of Whiteliners Advertising Private Limited
Whiteliners Advertising has 2 current directors and 3 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Sundeep Pirogiwal Also directs: Pirojiwal Infrastructure Limited, Neo Vanijya Pvt Ltd | Director | 24 Feb 2011 | 15 Years 8 Months | Current |
| Ritesh Pirogiwal Also directs: Pirojiwal Infrastructure Limited | Director | 21 Dec 2009 | 16 Years 10 Months | Current |
Peer comparison
Whiteliners Advertising Private Limited is compared with the 10 companies closest to it by revenue in the same principal business activity (wholesale trading), from the latest filed financials of each company.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Shri Ambica Containers Pvt Ltd | ₹4,012 (FY 2018) | -100.0% | Bharatpur, Rajasthan, India | |||
| Churu Rayon Private Limited | ₹4,002 (FY 2022) | -100.0% | Mumbai, Maharashtra, India | |||
| Whiteliners Advertising Private Limitedthis company | ₹4,000 (FY 2018) | -20.0% | Kolkata, West Bengal, India | |||
| Giriraj Sales Pvt Ltd | ₹4,000 (FY 2024) | Kolkata, West Bengal, India | ||||
| M&A Ventures Private Limited | ₹4,000 (FY 2018) | Delhi, India | ||||
| Riverside Marketing Private Limited | ₹4,000 (FY 2018) | New Delhi, Delhi, India | ||||
| NSP Technologies Private Limited | ₹4,000 (FY 2023) | Mumbai, Maharashtra, India | ||||
| Kisanvm Private Limited | ₹4,000 (FY 2021) | -45.0% | Pune, Maharashtra, India | |||
| Sunshine Power Consultants Private Limited | ₹4,000 (FY 2020) | Kolkata, West Bengal, India | ||||
| Zamo Delights Private Limited | ₹4,000 (FY 2024) | Bangalore, Karnataka, India | ||||
| Reward Vanijya Private Limited | ₹4,000 (FY 2021) | 14.0% | Kolkata, West Bengal, India |
To see the full peer comparison of Whiteliners Advertising Private Limited, buy the company report.
Auditor
Whiteliners Advertising Private Limited is audited by DASS & GHOSH for the financial year 2017.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| DASS & GHOSH | FY 2017 | 306022E |
Shareholding
The shareholding of Whiteliners Advertising Private Limited is on record for 2 financial years, the latest being FY 2017, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2017 | FY 2016 |
|---|---|---|
| Promoters | ||
| Domestic institutional investors (DII) | ||
| Foreign institutional investors (FII) | ||
| Public | ||
| Others |
To see the full shareholding pattern of Whiteliners Advertising Private Limited, buy the company report.
Legal cases
No court or tribunal cases involving Whiteliners Advertising Private Limited are on our record; a case search with case numbers, parties and status is in the company report Buy the company report.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Whiteliners Advertising Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
No GST registration is on our record for Whiteliners Advertising Private Limited; the GSTIN and return-filing check is in the company report Buy the company report.
Recent activity
Whiteliners Advertising Private Limited has 5 board changes on record since 2009: 2 appointments and 3 cessations. The latest: Suranjan Bhattacharyya ceased to be Director on 01 Aug 2011.
Frequently asked questions
Whiteliners Advertising is an active private limited company based in Kolkata, West Bengal, India. The company works in other wholesale, within the trading industry. It was incorporated on 08 April 2008 (18+ years old) and is registered under CIN U93000WB2008PTC124799.
Whiteliners Advertising has 2 current directors:
- Sundeep Pirogiwal - Director
- Ritesh Pirogiwal - Director
The latest financial statements of Whiteliners Advertising on record with the MCA are for the year ended 31 March 2018. Its last annual general meeting was held on 29 September 2018. Year-wise statements from 2015 are in the company report.
The CIN (Corporate Identification Number) of Whiteliners Advertising is U93000WB2008PTC124799. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Whiteliners Advertising was incorporated on 08 April 2008, making it 18+ years old. It is registered with the Registrar of Companies, Kolkata.
The peers of Whiteliners Advertising by revenue are Shri Ambica Containers Pvt Ltd, Churu Rayon Private Limited, Giriraj Sales Pvt Ltd, M&A Ventures Private Limited, Riverside Marketing Private Limited and 5 more, all in the same principal business activity (wholesale trading).
Suranjan Bhattacharyya ceased to be Director on 01 Aug 2011. Sundeep Pirogiwal was appointed as Director on 24 Feb 2011. Sandeep Kumar Saraogi ceased to be Director on 28 Jun 2010. Whiteliners Advertising has 5 board changes on record in total.
The registered office of Whiteliners Advertising is at Ca – 88 Sector 1 Saltlake City, Kolkata, West Bengal, India – 700064.
Whiteliners Advertising operates in the trading industry, in the other wholesale segment.
The compliance status of Whiteliners Advertising is active non-compliant as of 19 July 2026. The company is actively filing with the Registrar of Companies.
Yes. Whiteliners Advertising was formerly known as Whiteliners Logistic Private Limited..

