About Apparent Advertising Communications Private Limited
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Apparent Advertising Communications Private Limited is a private limited company based in New Delhi, Delhi, India. It operates in the advertising and media services segment of the media and publishing sector. It was incorporated on 25 July 1990 and has been in existence for over 36 years.
The company is registered with the Registrar of Companies (ROC), Delhi, under CIN U74899DL1990PTC040970. Its GSTIN is 07AAACA1987H1ZO (Delhi).
The company has an authorised share capital of ₹2 Lakh and a paid-up capital of ₹1 Lakh. It is led by directors Malti Singh and Shagun Chaudhry.
Its last annual general meeting (AGM) was held on 25 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at F – 6 Lajpat Nagar – III, New Delhi, Delhi, India – 110024.
As per the financials filed for FY 2025, the company reported a revenue of ₹1.69 Lakh, a decline of 74% compared to the previous year. For the same year it recorded a net loss of ₹64.64 Lakh and EBITDA of -₹64.24 Lakh. Revenue has declined at a compounded annual rate (CAGR) of 28% over three years and 27% over five years.
The company is associated with 1 brand: Apparent Group. As per MCA filings, the company has open charges of ₹14.59 Lakh on record.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website apparent360.com.
Company details
Contact details
Apparent Advertising Communications Private Limited's registered office is in New Delhi, Delhi. Its website is apparent360.com. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Social Media
- Registered AddressF – 6 Lajpat Nagar – III, New Delhi, Delhi, India – 110024
- IndustryMedia and Publishing, Advertising Agencies & Media Services
To see the full contact details of Apparent Advertising Communications Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Brands
Apparent Advertising Communications operates one associated brand: Apparent Group. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Provides marketing, advertising, design, and photography services for creative projects. | apparent360.com |
Business activity
The main business activity of Apparent Advertising Communications is professional, scientific and technical. In detail, this covers advertising and market research.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| M | Professional, Scientific and Technical | M6 | Advertising and market research |
To see the full business activity and turnover split of Apparent Advertising Communications Private Limited, buy the company report.
Financials of Apparent Advertising Communications Private Limited
FY 2025 filings availableApparent Advertising Communications Private Limited reported revenue of ₹1.69 Lakh (down 74% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue has declined at a compounded annual rate (CAGR) of 27% over five years, including a 74% fall in the latest year. EBITDA fell 16% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
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| EBITDA | -₹64.24 Lakh | ||||
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| Net Profit (PAT) | -₹64.64 Lakh | ||||
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Financial Ratios
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To see the full financial statements and ratios of Apparent Advertising Communications Private Limited, buy the company report.
Board of directors of Apparent Advertising Communications Private Limited
Apparent Advertising Communications has 2 current directors and 1 former director. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Malti Singh Also directs: Apparent Exhibit India Pvt.Ltd. | Director | 28 Mar 2019 | 7 Years 7 Months | Current |
| Shagun Chaudhry Also directs: Apparent Exhibit India Pvt.Ltd. | Director | 25 Jul 1990 | 36 Years 3 Months | Current |
Peer comparison
Apparent Advertising Communications Private Limited is compared with the 4 companies closest to it by revenue in the Media and Publishing industry (Advertising Agencies, Communications), with the same principal business activity (advertising and market research), from the latest filed financials of each company.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Desquad Design Private Limited | ₹1.7 Lakh (FY 2024) | Salem, Tamil Nadu, India | ||||
| Apparent Advertising Communications Private Limitedthis company | ₹1.69 Lakh (FY 2025) | -₹64.64 Lakh | -74.0% | New Delhi, Delhi, India | ||
| Kintsugi Innovation Labs Private Limited | ₹1.69 Lakh (FY 2025) | -99.0% | New Delhi, Delhi, India | |||
| Out of the Box Advertising Private Limited | ₹1.68 Lakh (FY 2018) | -67.0% | Bangalore, Karnataka, India | |||
| Folleto Creations (OPC) Private Limited | ₹1.67 Lakh (FY 2019) | Aurangabad, Maharashtra, India |
To see the full peer comparison of Apparent Advertising Communications Private Limited, buy the company report.
Auditor
Apparent Advertising Communications Private Limited is audited by Prakash Shah & Co. for the financial year 2023.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| Prakash Shah & Co. | FY 2023 | 088915 |
Shareholding
The shareholding of Apparent Advertising Communications Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Apparent Advertising Communications Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 25 Apr 1994 | 90041223 | Punjab & Sind Bank | ₹1 Lakh | Open | |
| 31 Mar 1994 | 90033169 | U.P. Financial Corporation | ₹12.59 Lakh | Open | |
| 17 Mar 1994 | 90033155 | Punjab & Sind Bank | ₹1 Lakh | Open |
To see the full charge records of Apparent Advertising Communications Private Limited, buy the company report.
Total charge records: 3 View all charges
Legal cases
No court or tribunal cases involving Apparent Advertising Communications Private Limited are on our record; a case search with case numbers, parties and status is in the company report Buy the company report.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Apparent Advertising Communications Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Apparent Advertising Communications has 1 GST registration: 1 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 07AAACA1987H1ZO | Delhi | Active | 01 Jul 2017 |
To see the full GST registrations and return filing status of Apparent Advertising Communications Private Limited, buy the company report.
Recent activity
Apparent Advertising Communications Private Limited has 3 board changes on record since 1990: 2 appointments and 1 cessation. The latest: Ayesha Chaudhry Gandhi ceased to be Director on 28 Mar 2019.
Frequently asked questions
Apparent Advertising Communications is an active private limited company based in New Delhi, Delhi, India. The company works in advertising agencies and media services, within the media and publishing industry. It was incorporated on 25 July 1990 (36+ years old) and is registered under CIN U74899DL1990PTC040970.
Apparent Advertising Communications has 2 current directors:
- Malti Singh - Director
- Shagun Chaudhry - Director
The latest financial statements of Apparent Advertising Communications on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 25 September 2025. Year-wise statements from 2015 are in the company report.
The GSTIN of Apparent Advertising Communications is 07AAACA1987H1ZO, registered in Delhi.
The CIN (Corporate Identification Number) of Apparent Advertising Communications is U74899DL1990PTC040970. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Apparent Advertising Communications was incorporated on 25 July 1990, making it 36+ years old. It is registered with the Registrar of Companies, Delhi.
The peers of Apparent Advertising Communications by revenue are Desquad Design Private Limited, Kintsugi Innovation Labs Private Limited, Out of the Box Advertising Private Limited, Folleto Creations (OPC) Private Limited, all in the Media and Publishing industry (Advertising Agencies, Communications), with the same principal business activity (advertising and market research).
Ayesha Chaudhry Gandhi ceased to be Director on 28 Mar 2019. Malti Singh was appointed as Director on 28 Mar 2019. Shagun Chaudhry was appointed as Director on 25 Jul 1990.
Apparent Advertising Communications can be reached through the website apparent360.com. Its registered office is in New Delhi, Delhi, India.
The registered office of Apparent Advertising Communications is at F – 6 Lajpat Nagar – III, New Delhi, Delhi, India – 110024.
Apparent Advertising Communications operates in the media and publishing industry, in the advertising agencies and media services segment.
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