
Approach Marketing Private Limited
About Approach Marketing Private Limited
Data last updated:
Approach Marketing Private Limited is a private limited company based in Mumbai, Maharashtra, India. It operates in the specialty chemicals segment of the chemicals and materials sector. It was incorporated on 23 June 1993 and has been in existence for over 33 years.
The company is registered with the Registrar of Companies (ROC), Mumbai, under CIN U51100MH1993PTC072547. The company has 1 GST registration on record, which is no longer active.
The company has an authorised share capital of ₹25 Lakh and a paid-up capital of ₹8.4 Lakh. It is led by directors including Chetan Pravin Dhanani and Komal Chetan Dhanani.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at 178 Floor – G Plot – 178 Ambikadal Mill Tokersey Jivraj Road Sewree Mumbai – 40, 0015, Maharashtra, India – 400015.
As per the financials filed for FY 2025, the company reported a revenue of ₹7.54 Lakh, a decline of 41% compared to the previous year. For the same year it recorded a net loss of ₹4.95 Lakh (net margin -65.7%) and EBITDA of -₹4.95 Lakh (EBITDA margin -65.7%). Revenue has grown at a compounded annual rate (CAGR) of 2% over three years and 99% over five years.
As per MCA filings, the company has open charges of ₹11.76 Lakh on record.
The current compliance status is marked as compliant by the Registrar of Companies.
Company details
Contact details
Approach Marketing Private Limited's registered office is in Mumbai, Maharashtra. Its e-mail address is in the company report.
- Email
- Registered Address178 Floor – G Plot – 178 Ambikadal Mill Tokersey Jivraj Road Sewree Mumbai – 40, 0015, Maharashtra, India – 400015
- IndustryChemicals and Materials, Specialty Chemicals
To see the full contact details of Approach Marketing Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Financials of Approach Marketing Private Limited
FY 2025 filings availableApproach Marketing Private Limited reported revenue of ₹7.54 Lakh (down 41% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue fell 41% in the latest year, but over five years it has grown at a compounded annual rate (CAGR) of 99%. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA | -₹4.95 Lakh | ||||
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| Net Profit (PAT) | -₹4.95 Lakh | ||||
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Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| Profitability | |||||
| EBITDA Margin | -65.7% | ||||
| Net Profit Margin | -65.7% | ||||
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To see the full financial statements and ratios of Approach Marketing Private Limited, buy the company report.
Board of directors of Approach Marketing Private Limited
Approach Marketing has 4 directors on record. No former directors are listed.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Chetan Pravin Dhanani Also directs: Vergent One LLP, Approach Auto Clinic Private Limited | Director | 01 Apr 1998 | 28 Years 6 Months | Current |
| Komal Chetan Dhanani Also directs: Vergent One LLP, Approach Auto Clinic Private Limited | Director | 11 Jan 2007 | 19 Years 9 Months | Current |
| Prity Surendra Satra Also directs: Approach Auto Clinic Private Limited | Director | 11 Oct 2000 | 26 Years 0 Months | Current |
| Hemlata Pravin Dhanani | Director | 11 Oct 2000 | 26 Years 0 Months | Current |
Peer comparison
Approach Marketing Private Limited is compared with the 10 companies closest to it by revenue in the Chemicals industry (Specialty Chemicals), from the latest filed financials of each company.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Atlas Adhesives Private Limited | ₹8.16 Lakh (FY 2025) | 16.0% | New Delhi, Delhi, India | |||
| Crescent Specialty Chemicals Private Limited | ₹8.15 Lakh (FY 2025) | -81.0% | Thane, Maharashtra, India | |||
| Prion Private Limited | ₹7.96 Lakh (FY 2025) | 284.0% | Kolkata, West Bengal, India | |||
| Salema Chemicals Private Limited | ₹7.9 Lakh (FY 2025) | 187.0% | Mumbai, Maharashtra, India | |||
| Aurum Agrochem Private Limited | ₹7.56 Lakh (FY 2025) | -4.0% | Tal: Savli Dist: Baroda, Gujarat, India | |||
| Approach Marketing Private Limitedthis company | ₹7.54 Lakh (FY 2025) | -₹4.95 Lakh | -65.7% | -41.0% | Mumbai, Maharashtra, India | |
| Cradel Pharmaceuticals Pvt Ltd | ₹7.07 Lakh (FY 2025) | 15.0% | Pailan Hut, West Bengal, India | |||
| Urvashi Chemicals Pvt Ltd | ₹6.95 Lakh (FY 2025) | -21.0% | Ankleshwar, Gujarat, India | |||
| Devagnya Specialty Chemicals Private Limited | ₹6.8 Lakh (FY 2025) | 320.0% | Bhubaneswar, Odisha, India | |||
| Angeel Oak Speciality Chemtech Private Limited | ₹6.52 Lakh (FY 2025) | 291.0% | Indore, Madhya Pradesh, India | |||
| S N Starch Products Private Limited | ₹6.43 Lakh (FY 2024) | 19.0% | Mumbai, Maharashtra, India |
To see the full peer comparison of Approach Marketing Private Limited, buy the company report.
Auditor
Approach Marketing Private Limited is audited by ROHIT D CHHEDA & CO for the financial year 2021.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| ROHIT D CHHEDA & CO | FY 2021 | 138774W |
Shareholding
The shareholding of Approach Marketing Private Limited is on record for 5 financial years, the latest being FY 2021, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2021 | FY 2020 | FY 2019 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Approach Marketing Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 29 Mar 2000 | 90386249 | Standard Chrtered Bank | ₹5.07 Lakh | Open | |
| 10 Sep 1980 | 90376960 | State Bank of India | ₹6.69 Lakh | Open |
Total charge records: 2 View all charges
Legal cases
No court or tribunal cases involving Approach Marketing Private Limited are on our record; a case search with case numbers, parties and status is in the company report Buy the company report.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Approach Marketing Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Approach Marketing has 1 GST registration on record, and it has been cancelled or is inactive. Only active GST numbers are listed on this page.
To see the full GST registrations and return filing status of Approach Marketing Private Limited, buy the company report.
Recent activity
Approach Marketing Private Limited has 4 board changes on record since 1998: 4 appointments. The latest: Komal Chetan Dhanani was appointed as Director on 11 Jan 2007.
Frequently asked questions
Approach Marketing is an active private limited company based in Mumbai, Maharashtra, India. The company works in specialty chemicals, within the chemicals and materials industry. It was incorporated on 23 June 1993 (33+ years old) and is registered under CIN U51100MH1993PTC072547.
Approach Marketing has 4 current directors:
- Chetan Pravin Dhanani - Director
- Komal Chetan Dhanani - Director
- Prity Surendra Satra - Director
- Hemlata Pravin Dhanani - Director
The latest financial statements of Approach Marketing on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
No. Approach Marketing has 1 GST registration on record and it is cancelled or inactive.
The CIN (Corporate Identification Number) of Approach Marketing is U51100MH1993PTC072547. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Approach Marketing was incorporated on 23 June 1993, making it 33+ years old. It is registered with the Registrar of Companies, Mumbai.
The peers of Approach Marketing by revenue are Atlas Adhesives Private Limited, Crescent Specialty Chemicals Private Limited, Prion Private Limited, Salema Chemicals Private Limited, Aurum Agrochem Private Limited and 5 more, all in the Chemicals industry (Specialty Chemicals).
Komal Chetan Dhanani was appointed as Director on 11 Jan 2007. Hemlata Pravin Dhanani was appointed as Director on 11 Oct 2000. Prity Surendra Satra was appointed as Director on 11 Oct 2000. Approach Marketing has 4 board changes on record in total.
The registered office of Approach Marketing is at 178 Floor – G Plot – 178 Ambikadal Mill Tokersey Jivraj Road Sewree Mumbai – 40, 0015, Maharashtra, India – 400015.
Approach Marketing operates in the chemicals and materials industry, in the specialty chemicals segment.
Approach Marketing has open charges of ₹11.76 Lakh and no satisfied charges on record as per latest MCA filings.

