About 22seven
22seven is a Technology company based in Cape Town (South Africa) founded in 2010, and was acquired by Old Mutual in January 2013. PFM and investment app. Its website 22seven.com draws about 110 thousand monthly visits. Its focus areas include FinTech, Investment Tech, Wealth Management Platforms and Expense Management. Its competitors include Zaka Manager, weExpense and Kukura Capital.
Company details
Founded in 2010 in Cape Town, South Africa, 22seven operates in the fintech sector as a personal finance management tool. Bank accounts are linked to provide expense details and facilitate budgeting. Investments in international funds are supported at a 0.68 fee. The service was acquired by Old Mutual, transitioning from a R70 monthly subscription to free access.
- Headquarters Cape Town, South Africa
- Stage Acquired
- SectorsTechnology
- Website 22seven.com
- Social LinkedIn X Facebook YouTube
- Acquired by Old Mutual (Jan 2013)
- Investors
- Acquired byOld Mutual
(Jan 2013)
Apps and channels of 22seven
its YouTube channel Vault22 has 58 subscribers and 7 videos.
Videos from 22seven
The most watched videos on 22seven's YouTube channel, Vault22 (58 subscribers). Click a video to play it here.
More on Vault22.
Investors in 22seven
22seven has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Old Mutual.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Diversified financial services are offered across multiple asset classes. | 1845 | oldmutual.com | Cape Town, South Africa |
Investor details for 22seven
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of 22seven
2 dated milestones of 22seven across 3 years, from founding to its latest funding, stage changes and deals.
- Founded 22seven is founded.
- Exit Acquired by Old Mutual.
Competitors of 22seven
22seven has 3 listed competitors in our database. They include Zaka Manager, weExpense and Kukura Capital.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| zakamanager.com | 2020 | Cape Town, South Africa | An AI-powered platform for efficient expense tracking and budgeting. | |||
| weexpense.co.za | 2021 | Sandton, South Africa | Offers an online platform for managing personal expenses efficiently. | |||
| kukuracapital.com | 2016 | Pretoria, South Africa | Serves as a personal finance management platform for individuals. |
Detailed competitors of 22seven
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of 22seven
The website of 22seven (22seven.com) receives about 109.6K visits a month.
- Monthly visits109.6K
▲ 11% vs previous month
Websites whose visitors overlap most with 22seven. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| notion.so | 100% | 178.3M | #160 | View details | |
 amazon.co.za | amazon.co.za | 99% | #6,441 | – | |
lifehacker.com | lifehacker.com | 91% | #13,508 | – | |
pastelmymoney.co.za | pastelmymoney.co.za | 84% | – | ||
| itunes.apple.com | 76% | 25.4M | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 38 similar websites and full traffic analytics for 22seven
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 38 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about 22seven
22seven was founded in 2010.
22seven is headquartered in Cape Town, South Africa. It is registered at Cape Town, Western Cape, South Africa.
Founded in 2010 in Cape Town, South Africa, 22seven operates in the fintech sector as a personal finance management tool. Bank accounts are linked to provide expense details and facilitate budgeting. Investments in international funds are supported at a 0.68 fee. The service was acquired by Old Mutual, transitioning from a R70 monthly subscription to free access.
22seven's top competitors include Zaka Manager, weExpense and Kukura Capital.
22seven has 1 investor. Key investors include Old Mutual.
Yes. 22seven was acquired by Old Mutual in January 2013.
The website of 22seven receives about 110 thousand visits a month.