About 24 Mantra
24 Mantra is a company based in Hyderabad (India) founded in 2004 by Rajashekar Reddy Seelam was acquired by ITC in April 2025.. 24 Mantra operates in a competitive market with competitors including Godrej Agrovet, Keventer, Patanjali Ayurved, Danone and Evolva, among others.
- Headquarter Hyderabad, India
- Founders Rajashekar Reddy Seelam
-
Sectors
Consumer
-
Phone
*********
-
Website
*********
-
Social
*********
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Funding Insights of 24 Mantra
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in 24 Mantra
24 Mantra has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include ITC. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Diverse products in FMCG, hotels, packaging, and agri-business are offered.
|
Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
|
Venture capital is directed toward companies in multiple sectors.
|
Founded Year | Domain | Location | |
|
Venture capital is invested in cybersecurity, fintech, and AI startups.
|
Founded Year | Domain | Location |
Investments & Acquisitions by 24 Mantra
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Bionic investment advisor platform
|
2016 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
Financial Statements - 24 Mantra
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
24 Mantra Comparisons
Competitors of 24 Mantra
24 Mantra operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Godrej Agrovet, Keventer, Patanjali Ayurved, Danone and Evolva, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Diversified crop protection solutions are provided to farmers.
|
|
| domain | founded_year | HQ Location |
Multi-category food and beverage products are provided by Keventer.
|
|
| domain | founded_year | HQ Location |
Ayurvedic medicines and nutraceuticals are offered via an online platform.
|
|
| domain | founded_year | HQ Location |
Health-focused dairy and plant-based food products are offered.
|
|
| domain | founded_year | HQ Location |
Producer of natural and functional ingredients for food, beverage and healthcare products
|
|
| domain | founded_year | HQ Location |
Food and beverage products are branded, with diverse sectors engaged.
|
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
|
|
| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Frequently Asked Questions about 24 Mantra
When was 24 Mantra founded?
24 Mantra was founded in 2004.
Where is 24 Mantra located?
24 Mantra is headquartered in Hyderabad, India. It is registered at Hyderabad, Telangana, India.
Who is the current CEO of 24 Mantra?
Balasubramanian Narayanan is the current CEO of 24 Mantra.
What does 24 Mantra do?
Brand of organic packaged food, beverage, and cooking products. Its portfolio includes cereals, dals, flours, spices, culinary pastes, masala mixes, oils, health foods, snacks, flakes, and juices. Its products are available across India and USA through its own retail outlets.
Who are the top competitors of 24 Mantra?
24 Mantra's top competitors include Patanjali Ayurved, Keventer and Godrej Agrovet.
Who are 24 Mantra's investors?
24 Mantra has 1 investor. Key investors include ITC.