29cm

Seoul, South Korea Founded: 2011 • Age: 15 yrs Acquired By Musinsa
Fashion, beauty, and home products are retailed online by 29cm.

About 29cm

29cm is a company based in Seoul (South Korea) founded in 2011 was acquired by Musinsa in June 2018. 29cm has raised $2.64 million across 1 funding round from investors including Musinsa and Altos Ventures Management. 29cm offers products and services including Fashion Apparel, Home Goods, and Beauty Products. 29cm operates in a competitive market with competitors including Coupang, Tmon, 11st, Gmarket(eBay Korea) and OliveYoung, among others.

Key Metrics
  • Total Equity Funding
    $2.64M (USD)

    in 1 rounds

  • Latest Funding Round
    $2.64M (USD), Series A

    Oct 2016

  • Investors
    Musinsa

    & 1 more

  • Acquired by
    Musinsa

    (Jun 2018)

Products & Services of 29cm

29cm offers a comprehensive portfolio of products and services, including Fashion Apparel, Home Goods, and Beauty Products.

Fashion Apparel
Clothing

Curated clothing items for men and women with seasonal trends

Home Goods
Interior

Kitchen and interior products for daily living

Beauty Products
Beauty

Skincare and cosmetics from various brands

Apps and channels of 29cm

29cm publishes 2 mobile apps with over 1M+ downloads; its YouTube channel 29CM이십구센티미터 has 11.2K subscribers and 30 videos.

29CM - 감도 깊은 취향 셀렉트샵
Google Play Shopping Everyone Free
Developer: MUSINSA Co.,Ltd
View on Google Play
29CM
App Store Shopping 17+
Developer: 29CM
View on App Store
29CM이십구센티미터
YouTube 11.2K subscribers 30 videos Travel & Events
Open channel

Videos from 29cm

The most watched videos on 29cm's YouTube channel, 29CM이십구센티미터 (11.2K subscribers). Click a video to play it here.

[29CM] 당신의 일상 속 “29를 찾습니다”
1.7M views
[29CM] A story of friendship between two friends who have so much to say | 29 Starry Day Starry D...
2.4K views
[29CM] 29 리미티드 오더 파삭(PASAAC)
938 views
[29CM] 29 어라운드 쇼룸 Ep.58 문달
849 views

More on 29CM이십구센티미터.

Funding Insights of 29cm

29cm has successfully raised a total of $2.64M through 1 strategic funding round. The most recent funding activity was a Series A round of $2.64 million completed in October 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $2.64M
  • Total Rounds 1
  • Last Round Series A — $2.64M
  • First Round $2.64M

    (Oct 2016)

  • Investors Count 1

All 1 funding rounds of 29cm with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2016$2.64MSeries A––
Valuation history

2 investors in total: 2 institutional.

Investors in 29cm

29cm has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Musinsa and Altos Ventures Management.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Early-stage companies are funded by this venture capital firm.
–altos.vcMenlo Park, United States
Musinsa is recognized as a global fashion platform.
2001musinsa.comSeoul, South Korea
Premium access

Investor details for 29cm

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of 29cm

10 people are tracked at 29cm (2 in leadership, 8 in team).

NameRoleGroup
Changwoo Lee
CEOLeadership
Aden Jun Young P.
Chief Commercial Officer (cco)Leadership
Joohong Park
Growth Marketing ManagerTeam
Hyein Kim
Creative Strategy LeaderTeam
Junki Min
Senior Brand MarketerTeam
Miseong Park
Product ManagerTeam
Bo Kyung Koh
Brand Marketing Team LeadTeam
Hyeongseok Park
Engineering ManagerTeam
Eunmi Jeon
Frontend EngineerTeam
Rocku Oh
Product ManagerTeam
Premium access

Complete people profiles for 29cm

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of 29cm

3 dated milestones of 29cm across 7 years, from founding to its latest funding, stage changes and deals.

  1. Founded 29cm is founded.
  2. Funding First funding round of $2.6M.
  3. Exit Acquired by Musinsa.

Competitors of 29cm

29cm operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Coupang, Tmon, 11st, Gmarket(eBay Korea) and OliveYoung, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
coupang.com2010Seoul, South Korea$3.9B–
Multi-category consumer products are sold via an online marketplace.
tmon.co.kr2010Seoul, South Korea$523.51M–
Multi-category products are retailed online by Tmon.
11st.co.kr2007Seoul, South Korea––
Hosts a digital marketplace for various consumer goods categories.
gmarket.co.kr2000Seoul, South Korea––
Products in diverse categories are offered through an e-commerce platform.
oliveyoung.co.kr1999Seoul, South Korea––
Runs an online retail platform with products across various categories.
idus.com2013Seoul, South Korea$41.02M–
Online retailer offering multi-category artisanal products
mustit.co.kr2011Seoul, South Korea$39.12M–
Multi-category products are retailed online for men, women, and kids.
Premium access

Detailed competitors of 29cm

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of 29cm

The website of 29cm (29cm.co.kr) receives about 7.2M visits a month.

  • Monthly visits
    7.2M

    ▼ 8.2% vs previous month

Similar websites

Websites whose visitors overlap most with 29cm. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
kolonmall.com
kolonmall.com
100%
–#18,231–
ssg.com
96%
56.4M#988View details
lfmall.co.kr
lfmall.co.kr
95%
–#9,763–
10x10.co.kr
95%
864K#52,855View details
ohou.se
91%
12.5M#3,736View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
Premium access

All 40 similar websites and full traffic analytics for 29cm

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Similar companies to 29cm

10 companies that operate in the same segment as 29cm (Marketplaces & General E-Commerce), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Multi-category consumer products are offered via an online marketplace platform.
2007Bengaluru, Karnataka, IndiaUSD 12.12 B––
Fashion and lifestyle products are offered via an online marketplace.
2007Bengaluru, Karnataka, IndiaUSD 123.71 MUSD 542.17 M1,108
Multi-category consumer products are sold via an online marketplace.
2010Seoul, South KoreaUSD 3.9 BUSD 34.53 B95,000
Multi-category products are sold via an online marketplace platform.
2012Singapore, SingaporeUSD 689.63 M––
Multi-category products are offered through an online marketplace.
1994Seattle, Washington, United StatesUSD 8 M––
Multi-category second-hand products are offered via online marketplace platform.
2007Moscow, RussiaUSD 161 M––
Used multi-category products are traded on an online marketplace platform.
2013Minato, Tokyo, JapanUSD 117.3 MUSD 1.41 B–
Multi-category consumer products are sold via an online marketplace platform.
1999Buenos Aires, Argentina–USD 28.89 B84,210
App-based marketplace and classified platform for multi-category products
2013Barcelona, Catalonia, SpainUSD 370.56 M––
Multi-category consumer products are offered via an online marketplace.
1998Moscow, RussiaUSD 442.27 M––
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • ✓
    Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • ✓
    Full access to every database India & global coverage, advanced filters and rich profile details
  • ✓
    Always-on access from your team account Single premium plan for everything you see on the portal

Frequently Asked Questions about 29cm

29cm was founded in 2011 and raised its 1st funding round 5 years after it was founded.

29cm is headquartered in Seoul, South Korea.

29cm is a funded company, having raised a total of $2.64M across 1 funding round to date. The company's 1st funding round was a Series A of $2.64M, raised on Oct 2016.

29cm, operated by aplusb, is an online retailer of fashion, beauty, and home products. It sells products across apparel, innerwear, eyewear, footwear, accessories, furniture, decor, and beauty etc. As of December 2016, they claim to have over 35000 products from 700 brands on the platform. They have both local and international brands on their platform. They provide content on the brand including highlighting the brands history on the brand page. Their mobile app won the German Red Dot award 2014, IF Design Award 2015 and the App stores best of the year award for 2014. They claim that their gross revenue has grown by 200 every year for the past 5 years.

29cm's top competitors include Coupang, Tmon and Gmarket(eBay Korea).

29cm offers Fashion Apparel, Home Goods, and Beauty Products.

29cm has 2 investors. Key investors include Musinsa, and Altos Ventures Management.

29cm operates through ,.

Yes. 29cm was acquired by Musinsa in June 2018.

Yes. 29cm publishes 29CM - 감도 깊은 취향 셀렉트샵 and 1 more app, with over 1 million downloads.

The website of 29cm receives about 7.2 million visits a month.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available