About 90min
90min is a Media & Entertainment company based in Tel Aviv (Israel) founded in 2011 by Gili Beiman and Yuval Larom. Online platform providing news on football. 90min has raised $39.1 million across 4 funding rounds from investors including ProSiebenSat.1 Media, Dawn Capital and Gemini Israel Ventures. The company has 58 employees. Its chief executive, as recorded, is Asaf Peled. Its website 90min.com draws about 3.3 million monthly visits. 90min offers products and services including 90min News Platform. Its focus areas include Consumer, Sports Tech, Online Sports Media and News. Its legal entity is SPORTORITY UK LIMITED.
Company details
An online platform focused on football content was established in 2011 in Tel Aviv, Israel. News articles, live scores, fixtures, videos, and related updates are offered to users worldwide. Operations center on digital media delivery within the sports sector, with content curated for global football enthusiasts. Key leadership includes co-founders Gili Beiman and Yuval Larom, alongside CEO Asaf Peled.
- Annual Revenue$9.43 M (USD)28as on Dec 31, 2021
- Net Profit-$1.94 M (USD)-1276as on Dec 31, 2021
- EBITDA-$2.4 M (USD)-1663as on Dec 31, 2021
- Total Equity Funding$39.1M (USD)
in 4 rounds
- Latest Funding Round$15M (USD), Series D
Oct 2015
- InvestorsProSiebenSat.1 Media
& 5 more
- Employee Count58
Products & Services of 90min
90min offers a comprehensive portfolio of products and services, including 90min News Platform.
Online service for football news and analysis updates
Funding Insights of 90min
90min has successfully raised a total of $39.1M across 4 strategic funding rounds. The most recent funding activity was a Series D round of $15 million completed in October 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $39.1M
- Total Rounds 4
- Last Round Series D β $15M
- First Round $300,000
(Jun 2011)
- Investors Count 6
All 4 funding rounds of 90min with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2015 | $15M | Series D | β | ProSiebenSat.1 Media | |
| Mar 2014 | $18M | Series B | β | Battery Ventures, Gemini | |
| May 2013 | $5.8M | Series A | β | Battery Ventures, Gemini | β |
| Jun 2011 | $300,000 | Angel Round | β | Erez Shahar, Boaz Dinti | β |
6 investors in total: 4 institutional and 2 angel.
Investors in 90min
90min has secured backing from 6 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include ProSiebenSat.1 Media, Dawn Capital and Gemini Israel Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early and seed stage investments are made in technology by Gemini Israel Ventures. | gemini.co.il | Herzliya, Israel | ||
Dawn Capital is focused on investing in European software startups. | 2007 | dawncapital.com | London, United Kingdom | |
Investments in technology companies are conducted globally by Battery Ventures. | battery.com | |||
Online platform offering to stream live TV | 2000 | prosiebensat1.com | Unterfohring, Germany | |
ES Erez Shahar | unknown_a3482e3cdc734c649 | |||
BD Boaz Dinti | unknown_cf1295c3230840a09 |
Investor details for 90min
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of 90min
3 people are tracked at 90min (3 in leadership); the tracked headcount is 58.
| Name | Role | Group |
|---|---|---|
Gili Beiman | Co-Founder | Leadership |
Yuval Larom | Co-Founder | Leadership |
Asaf Peled | CEO | Leadership |
Complete people profiles for 90min
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Timeline of 90min
3 dated milestones of 90min across 4 years, from founding to its latest funding, stage changes and deals.
- Founded 90min is founded.
- Funding First funding round of $300K.
- Funding Latest funding round, Series D, of $15.0M.
Web traffic of 90min
The website of 90min (90min.com) receives about 3.3M visits a month and ranks #33,586 among all websites worldwide, #1,083 in Soccer.
- Monthly visits3.3M
▲ 48.3% vs previous month
- Unique visitors1.2M
per month
- Global rank#33,586
among all websites
- Category rank#1,083
Sports · Soccer
- Bounce rate61%
- Pages per visit1.6
- Average visit42 sec
- DevicesDesktop 14% Β· Mobile 86%
Websites whose visitors overlap most with 90min. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| foot01.com | 100% | #7,793 | View details | ||
football365.fr | football365.fr | 99% | #23,829 | β | |
les-transferts.com | les-transferts.com | 96% | #66,757 | β | |
| footmercato.net | 95% | #1,252 | View details | ||
footmarseille.com | footmarseille.com | 92% | #36,372 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for 90min
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Related news about 90Min
Complete news archive for 90min
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Frequently Asked Questions about 90min
90min was founded in 2011.
90min is headquartered in Tel Aviv, Israel.
Asaf Peled is the CEO of 90min, as recorded in our data.
90min is a funded company, having raised a total of $39.1M across 4 funding rounds to date. The company's 1st funding round was a Angel Round of $300K, raised on Jun 2011.
90min has 58 employees.
Annual revenue of 90min is $9.43M as on Dec 31, 2021.
An online platform focused on football content was established in 2011 in Tel Aviv, Israel. News articles, live scores, fixtures, videos, and related updates are offered to users worldwide. Operations center on digital media delivery within the sports sector, with content curated for global football enthusiasts. Key leadership includes co-founders Gili Beiman and Yuval Larom, alongside CEO Asaf Peled.
90min offers 90min News Platform.
90min has 6 investors. Key investors include ProSiebenSat.1 Media, Dawn Capital, Gemini Israel Ventures, Battery Ventures, and Erez Shahar.
90min operates through Sportority Uk Limited.
The website of 90min receives about 3.3 million visits a month and ranks #33,586 among all websites worldwide.

