About A2i Systems
A2i Systems is an Energy & Utilities company based in Copenhagen (Denmark) founded in 2007 by Frodi Hammer, and was acquired by Dow Jones in July 2024. Petroleum pricing intelligence is provided via an AI-driven platform. It operates on a AI-as-a-Service and Subscription Services model. A2i Systems has raised $8.42 million across 9 funding rounds from investors including Dow Jones and MIT $100K. The company has 15 employees. A2i Systems was last valued at $15.76 million in April 2020. Its chief executive, as recorded, is Jorgen Kragboll. A2i Systems offers products and services including PriceCast Fuel, PriceCast EV, and PriceCast C-Store. Its focus areas include Technology, Artificial Intelligence, AI Solutions and Energy. Its legal entity is A2i Systems A/S.
Company details
AI-driven pricing and optimization solutions are provided by A2i Systems for fuel retailers, electric vehicle markets, and convenience stores. Real-time insights and data-driven strategies are utilized to enhance operational efficiencies. The company focuses on evolving retail models, including multi-purpose mobility hubs with charging and additional services. Sectors served include energy retail and technology, with solutions tailored for modern retail challenges over 15 years of expertise in artificial intelligence.
- Headquarters Copenhagen, Denmark
- Employees 15
- Founders Frodi Hammer
- Stage Acquired
- SectorsEnergy & Utilities
- Email••••••••
- Phone•••• ••••
- Website a2isystems.com
- Social LinkedIn X
- Acquired by Dow Jones (Jul 2024)
- Legal Name A2i Systems A/S
Products & Services of A2i Systems
A2i Systems offers a comprehensive portfolio of products and services, including PriceCast Fuel, PriceCast EV, and PriceCast C-Store.
AI-driven fuel pricing and management solution is provided.
AI-based pricing solution for electric vehicle market offered.
AI pricing tool for convenience store operations is delivered.
Funding Insights of A2i Systems
A2i Systems has successfully raised a total of $8.42M across 9 strategic funding rounds. The most recent funding activity was a Series A round of $2.98 million completed in April 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $8.42M
- Total Rounds 9
- Last Round Series A — $2.98M
- First Round $535,773
(Dec 2011)
- Investors Count 1
All 9 funding rounds of A2i Systems with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2020 | $2.98M | Series A | $15.76M | – | – |
| Apr 2019 | $605,944 | Seed | $5.33M | – | – |
| Apr 2018 | $1.5M | Seed | – | – | – |
| Feb 2018 | $1.54M | Seed | $••••• | – | – |
| May 2016 | $10,000 | Grant | – | – | |
| Dec 2014 | $818,555 | Seed | $••••• | – | – |
| Jun 2014 | $261,308 | Seed | $••••• | – | – |
| Dec 2012 | $177,347 | Seed | $••••• | – | – |
| Dec 2011 | $535,773 | Seed | $••••• | – | – |
| Date | Valuation | Stage |
|---|---|---|
| Apr 2020 | $15.76M | •••••••• |
| Apr 2019 | $5.33M | •••••••• |
| Feb 2018 | $••••• | •••••••• |
| Dec 2014 | $••••• | •••••••• |
| Dec 2011 | $••••• | •••••••• |
Full valuation and stage history of A2i Systems
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
- All valuation points
- Stage changes
- Dates
- Exports
Verified entity values are shown only after access is granted.
Last known valuation $15.76M (Apr 2020). 2 investors in total: 2 institutional.
Investors in A2i Systems
A2i Systems has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Dow Jones and MIT $100K.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Startups are accelerated via MIT-backed program in Cambridge. | mit100k.org | Cambridge, United States | ||
Financial market data and analytics are provided online. | 1882 | dowjones.com | New York, United States |
Investor details for A2i Systems
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of A2i Systems
11 people are tracked at A2i Systems (3 in leadership, 8 in team); the tracked headcount is 15.
| Name | Role | Group |
|---|---|---|
Frodi Hammer | Co-Founder | Leadership |
Jorgen Kragboll | CEO | Leadership |
Anders Henningsen | Head Of Engineering | Leadership |
Kasper Rytter Sæderup | Senior AI Engineer & Solution Expert | Team |
Jakob Frederiksen | System Engineer | Team |
Mette Toft Madsen | System Engineer | Team |
Rasmus Nielsen | Frontend Tech Lead | Team |
Farzaneh Heidari | Data Scientist / Business Analyst | Team |
Andrei V. | Senior Frontend Engineer | Team |
Yves Demazeau | AI Expert | Team |
Mathias Rando Juul | Senior Frontend Developer | Team |
Complete people profiles for A2i Systems
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of A2i Systems
5 dated milestones of A2i Systems across 17 years, from founding to its latest funding, stage changes and deals.
- Founded A2i Systems is founded.
- Funding First funding round of $536K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series A, of $3.0M.
- Exit Acquired by Dow Jones.
Web traffic of A2i Systems
The website of A2i Systems (a2isystems.com) receives about 1.9K visits a month.
- Monthly visits1.9K
▲ 0.7% vs previous month
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about A2i Systems
Complete news archive for A2i Systems
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about A2i Systems
A2i Systems was founded in 2007 and raised its 1st funding round 4 years after it was founded.
A2i Systems is headquartered in Copenhagen, Denmark.
Jorgen Kragboll is the CEO of A2i Systems, as recorded in our data.
A2i Systems is a funded company, having raised a total of $8.42M across 9 funding rounds to date. The company's 1st funding round was a Seed of $535.77K, raised on Dec 2011.
A2i Systems has 15 employees.
AI-driven pricing and optimization solutions are provided by A2i Systems for fuel retailers, electric vehicle markets, and convenience stores. Real-time insights and data-driven strategies are utilized to enhance operational efficiencies. The company focuses on evolving retail models, including multi-purpose mobility hubs with charging and additional services. Sectors served include energy retail and technology, with solutions tailored for modern retail challenges over 15 years of expertise in artificial intelligence.
A2i Systems offers PriceCast Fuel, PriceCast EV, and PriceCast C-Store.
The valuation of A2i Systems is $15.76M as of Apr 2020.
A2i Systems operates through A2i Systems A/S.
Yes. A2i Systems was acquired by Dow Jones in July 2024.