Accurat

Merelbeke, Belgium Founded: 2018 • Age: 8 yrs
Location intelligence tool for publishers, advertisers retail brands
Annual revenue - Latest available
Total funding $1.1M 1 rounds
Employees 10 Tracked headcount
Investors 5 Known backers
Products 4 Services tracked
Competitors 10 Brand Intelligence

About Accurat

Accurat is a company based in Merelbeke (Belgium) founded in 2018 by Bart Muskala. Accurat has raised $1.09 million across 1 funding round from investors including PMV, Angelwise and Lorenz Bogaert. The company has 10 employees as of December 31, 2022. Accurat offers products and services including MarketMonitor, CampaignCompass, TrafficTracer, and Platform. Accurat operates in a competitive market with competitors including Trax, Zenput, Bluecore, Wiser and Chartbeat, among others.

  • Headquarter Merelbeke, Belgium
  • Employees 10 as on 31 Dec, 2022
  • Founders Bart Muskala
  • Sectors
    Retail
    Technology Media & Entertainment
  • Email
    Locked
  • Phone
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  • Website
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  • Social
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  • Legal Name Accurat Bv
Operational Areas
Retail → Retail Technology & Automation Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Media & Entertainment → Digital Media, Publishing & Broadcasting Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    -$121.14 K (USD)
    -215
    as on Dec 31, 2022
  • EBITDA
    -$60.92 K (USD)
    -534
    as on Dec 31, 2022
  • Total Equity Funding
    $1.09 M (USD)

    in 1 rounds

  • Latest Funding Round
    $1.09 M (USD), Seed

    Aug 12, 2024

  • Investors
    PMV

    & 4 more

  • Employee Count
    10

    as on Dec 31, 2022

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Products & Services of Accurat

Accurat offers a comprehensive portfolio of products and services, including MarketMonitor, CampaignCompass, TrafficTracer, and Platform.

Product name locked
Category locked
Primary

Monitors market and brand evolution for strategic decisions

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Measures and improves marketing campaign impact

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Evaluates traffic and location potential for businesses

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Provides SDK for seamless data insights integration

Funding Insights of Accurat

Accurat has successfully raised a total of $1.09M through 1 strategic funding round. The most recent funding activity was a Seed round of $1.09 million completed in August 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Accurat

Accurat has secured backing from 5 investors, including venture fund and angel investors. Prominent investors backing the company include PMV, Angelwise and Lorenz Bogaert.

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Venture Fund
Angel
Investor Description Founded Year Domain Location
Private debt funds are managed across multiple sectors.
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Angelwise is focused on supporting early-stage ICT startups.
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Lorenz Bogaert

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Investor details for Accurat

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  • Investor domains
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Investments & Acquisitions by Accurat

Investments
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Investment portfolio details for Accurat

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Financial Statements - Accurat

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Detailed financials for Accurat

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Accurat Comparisons

Accurat Primary company
Description
Location intelligence tool for publishers, advertisers & ret...
Location
Merelbeke, Belgium
Founded Year
2018
Annual Revenue
Not available
Net Profit
-$121.14 K (USD)
EBITDA
-$60.92 K (USD)
Employees
10
As of 2022
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Peer comparison for Accurat

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of Accurat

Accurat operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Trax, Zenput, Bluecore, Wiser and Chartbeat, among others.

Company Name Domain Founded year HQ Location Description
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Cloud-based analytics solutions for retail shelf management are delivered.
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Zenput is utilized as an operations execution platform for multi-unit operators.
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Automated personalized trigger-based emails are delivered for e-commerce behavior.
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Price intelligence and optimization software is provided for e-commerce retailers.
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Real-time analytics are delivered to websites and blogs.
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In-store customer behavior is tracked and analyzed in real-time.
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Detailed competitors of Accurat

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Latest news on Accurat

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Complete news archive for Accurat

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Frequently Asked Questions about Accurat

Accurat was founded in 2018 and raised its 1st funding round 6 years after it was founded.

Accurat is headquartered in Merelbeke, Belgium. It is registered at Merelbeke, East Flanders, Belgium.

Bart Muskala is the current CEO of Accurat. They have also founded this company.

Accurat is a funded company, having raised a total of $1.09M across 1 funding round to date.

As of Dec 31, 2022, the latest employee count at Accurat is 10.

Accurat was founded in 2018 and is based in Merelbeke, Belgium. The company operates in the location intelligence sector, where plugin tools are provided to analyze retail app users through AI methods. Services include user tracking and segmentation, behavior prediction, and insights for promotional campaigns. Clients such as Game Mania, Launch Garden, and JBC are served by these solutions.

Accurat's top competitors include Trax, Bluecore and Chartbeat.

Accurat offers MarketMonitor, CampaignCompass, TrafficTracer, and Platform.

Accurat has 5 investors. Key investors include PMV, Angelwise, Lorenz Bogaert, Toon Coppens, and Jonas Deprez.

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