Accurat

Merelbeke, Belgium Founded: 2018 • Age: 8 yrs
Location intelligence tool for publishers, advertisers retail brands
Request Access

About Accurat

Accurat is a company based in Merelbeke (Belgium) founded in 2018 by Bart Muskala.. Accurat has raised $1.09 million across 1 funding round from investors including PMV, Angelwise and Lorenz Bogaert. The company has 10 employees as of December 31, 2022. Accurat offers products and services including MarketMonitor, CampaignCompass, TrafficTracer, and Platform. Accurat operates in a competitive market with competitors including Trax, Zenput, Bluecore, Wiser and Chartbeat, among others.

  • Headquarter Merelbeke, Belgium
  • Employees 10 as on 31 Dec, 2022
  • Founders Bart Muskala
  • Sectors
    Retail
    Technology Media & Entertainment
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Accurat Bv
Operational Areas
Retail → Retail Technology & Automation
Technology → Marketing, Adtech & Commerce Technology
Media & Entertainment → Digital Media, Publishing & Broadcasting
Key Metrics
  • Annual Revenue
  • Net Profit
    $-121.14 K (USD)
    -215
    as on Dec 31, 2022
  • EBITDA
    $-60.92 K (USD)
    -534
    as on Dec 31, 2022
  • Total Equity Funding
    $1.09 M (USD)

    in 1 rounds

  • Latest Funding Round
    $1.09 M (USD), Seed

    Aug 12, 2024

  • Investors
    PMV

    & 4 more

  • Employee Count
    10

    as on Dec 31, 2022

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of Accurat

Accurat offers a comprehensive portfolio of products and services, including MarketMonitor, CampaignCompass, TrafficTracer, and Platform. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Monitors market and brand evolution for strategic decisions

Measures and improves marketing campaign impact

Evaluates traffic and location potential for businesses

Provides SDK for seamless data insights integration

Funding Insights of Accurat

Accurat has successfully raised a total of $1.09M through 1 strategic funding round. The most recent funding activity was a Seed round of $1.09 million completed in August 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Seed — $1.1M
  • First Round

    (12 Aug 2024)

  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Aug, 2024 Amount Seed - Accurat Valuation PMV
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Accurat

Accurat has secured backing from 5 investors, including venture fund and angel investors. Prominent investors backing the company include PMV, Angelwise and Lorenz Bogaert. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Private debt funds are managed across multiple sectors.
Founded Year Domain Location
Angelwise is focused on supporting early-stage ICT startups.
Founded Year Domain Location

Lorenz Bogaert

-
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Accurat

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Accurat

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Accurat Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of Accurat

Accurat operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Trax, Zenput, Bluecore, Wiser and Chartbeat, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Cloud-based analytics solutions for retail shelf management are delivered.
domain founded_year HQ Location
Zenput is utilized as an operations execution platform for multi-unit operators.
domain founded_year HQ Location
Automated personalized trigger-based emails are delivered for e-commerce behavior.
domain founded_year HQ Location
Price intelligence and optimization software is provided for e-commerce retailers.
domain founded_year HQ Location
Real-time analytics are delivered to websites and blogs.
domain founded_year HQ Location
In-store customer behavior is tracked and analyzed in real-time.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Accurat

Frequently Asked Questions about Accurat

When was Accurat founded?

Accurat was founded in 2018 and raised its 1st funding round 6 years after it was founded.

Where is Accurat located?

Accurat is headquartered in Merelbeke, Belgium. It is registered at Merelbeke, East Flanders, Belgium.

Who is the current CEO of Accurat?

Bart Muskala is the current CEO of Accurat. They have also founded this company.

Is Accurat a funded company?

Accurat is a funded company, having raised a total of $1.09M across 1 funding round to date. The company's 1st funding round was a Seed of $1.09M, raised on Aug 12, 2024.

How many employees does Accurat have?

As of Dec 31, 2022, the latest employee count at Accurat is 10.

What does Accurat do?

Accurat was founded in 2018 and is based in Merelbeke, Belgium. The company operates in the location intelligence sector, where plugin tools are provided to analyze retail app users through AI methods. Services include user tracking and segmentation, behavior prediction, and insights for promotional campaigns. Clients such as Game Mania, Launch Garden, and JBC are served by these solutions.

Who are the top competitors of Accurat?

Accurat's top competitors include Trax, Bluecore and Chartbeat.

What products or services does Accurat offer?

Accurat offers MarketMonitor, CampaignCompass, TrafficTracer, and Platform.

Who are Accurat's investors?

Accurat has 5 investors. Key investors include PMV, Angelwise, Lorenz Bogaert, Toon Coppens, and Jonas Deprez.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available