About Acuity
Acuity is a Financial Services company based in Sheboygan (United States) founded in 1925. Property and casualty insurance is offered by this mutual company. It operates on a Professional Services model. Its chief executive, as recorded, is Ben Salzmann. Its website acuity.com draws about 183 thousand monthly visits. Acuity offers products and services including Home Insurance, Auto Insurance, and Business Insurance. Its focus areas include Insurance and Property and Casualty Insurance. Its legal entity is Acuity, A Mutual Insurance Company. Its competitors include Brotherhood Mutual, Wawanesa Insurance and Ohio Mutual Insurance Group; 1 of its 3 listed competitors has raised funding.
Company details
Property and casualty insurance products are offered by Acuity for both consumers and businesses across the United States. Coverage includes home, auto, and business insurance solutions. Operations have been sustained since 1925, with a focus on protecting customer assets. Various supplementary coverage options are made available where applicable, subject to underwriting criteria. Services are tailored to meet diverse needs in the insurance sector, though availability may vary by state.
- Latest Funding Round$11.34M (USD), Debt – Conventional
Mar 2017
Products & Services of Acuity
Acuity offers a comprehensive portfolio of products and services, including Home Insurance, Auto Insurance, and Business Insurance.
Home insurance is provided for property protection needs.
Auto insurance is offered for personal vehicle coverage.
Business insurance is designed for commercial property protection.
Apps and channels of Acuity
Acuity publishes 2 mobile apps with over 10K+ downloads; its YouTube channel Acuity Insurance has 1.55K subscribers and 30 videos.
Videos from Acuity
The most watched videos on Acuity's YouTube channel, Acuity Insurance (1.55K subscribers). Click a video to play it here.
More on Acuity Insurance.
Funding Insights of Acuity
- Total Rounds 1
- Last Round Debt – Conventional — $11.34M
- First Round $11.34M
(Mar 2017)
All 1 funding rounds of Acuity with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2017 | $11.34M | Debt – Conventional | – | – | – |
People of Acuity
2 people are tracked at Acuity (2 in leadership).
| Name | Role | Group |
|---|---|---|
Ben Salzmann | CEO & President | Leadership |
Kelly Kinas | Director Of Finance | Leadership |
Complete people profiles for Acuity
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Acuity
2 dated milestones of Acuity across 92 years, from founding to its latest funding, stage changes and deals.
- Founded Acuity is founded.
- Funding First funding round of $11.3M.
Competitors of Acuity
Acuity has 3 listed competitors in our database, 1 of them funded. They include Brotherhood Mutual, Wawanesa Insurance and Ohio Mutual Insurance Group.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| brotherhoodmutual.com | 2008 | Fort Wayne, United States | $28M | 580 | Mutual P&C insurance carrier | |
| wawanesa.com | 1896 | San Diego, United States | Mutual property and casualty insurance is provided to policyholders. | |||
| omig.com | 1901 | Bucyrus, United States | Provides auto, homeowner, farm, and commercial insurance via independent agents. |
Detailed competitors of Acuity
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Acuity
The website of Acuity (acuity.com) receives about 182.5K visits a month and ranks #167,456 among all websites worldwide, #983 in Insurance.
- Monthly visits182.5K
▲ 2.8% vs previous month
- Unique visitors69.4K
per month
- Global rank#167,456
among all websites
- Category rank#983
Finance · Insurance
- Bounce rate24%
- Pages per visit6.2
- Average visit3 min 48 sec
- DevicesDesktop 73% · Mobile 27%
Websites whose visitors overlap most with Acuity. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
aoins.com | aoins.com | 100% | #63,816 | – | |
foragentsonly.com | foragentsonly.com | 99% | #18,718 | – | |
| cinfin.com | 78% | 292.6K | #100,909 | View details | |
| firemansfund.com | 77% | View details | |||
foremoststar.com | foremoststar.com | 75% | #81,995 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Acuity
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Insurance & Risk Management
3 companies that operate in the same segment as Acuity (Insurance & Risk Management) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Investment advisory, insurance distribution, and risk management services are provided. | 1998 | Chicago, Illinois, United States | USD 1.6 B | |||
Financial institution offering insurance & transaction services | 1847 | Jacksonville, United States | USD 500 M | USD 14.51 B | 23,530 | |
Integrated healthcare services and coverage are provided nationwide. | 1945 | United States |
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Related news about Acuity
Complete news archive for Acuity
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Acuity
Acuity was founded in 1925 and raised its 1st funding round 92 years after it was founded.
Acuity is headquartered in Sheboygan, United States. It is registered at Sheboygan, Wisconsin, United States.
Ben Salzmann is the CEO of Acuity, as recorded in our data.
Property and casualty insurance products are offered by Acuity for both consumers and businesses across the United States. Coverage includes home, auto, and business insurance solutions. Operations have been sustained since 1925, with a focus on protecting customer assets. Various supplementary coverage options are made available where applicable, subject to underwriting criteria. Services are tailored to meet diverse needs in the insurance sector, though availability may vary by state.
Acuity's top competitors include Wawanesa Insurance, Brotherhood Mutual and Ohio Mutual Insurance Group.
Acuity offers Home Insurance, Auto Insurance, and Business Insurance.
Acuity operates through Acuity, A Mutual Insurance Company.
Yes. Acuity publishes Acuity and 1 more app, with over 10,000 downloads.
The website of Acuity receives about 183 thousand visits a month and ranks #167,456 among all websites worldwide.