About additive+
additive+ is a company based in Edinburgh (United Kingdom) founded in 2020 was acquired by Havas Group in September 2022. additive+ offers products and services including Creative Personalization, Digital Creative Optimization, A/B Testing, Production Automation, and Strategic Consultation. additive+ operates in a competitive market with competitors including Bidstack, GroupM, The Meet Group, Primedia Group and Intersection, among others.
- Headquarter Edinburgh, United Kingdom
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Sectors
Business Services
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Phone
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
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Employee Count
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Acquired by
Havas Group
(Sep 05, 2022)
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Products & Services of additive+
additive+ offers a comprehensive portfolio of products and services, including Creative Personalization, Digital Creative Optimization, A/B Testing, Production Automation, and Strategic Consultation.
Personalizes content using data for enhanced campaign engagement.
Improves digital creatives through data-driven analysis.
Conducts tests to refine campaign performance metrics.
Automates creative production for efficiency and speed.
Provides advice on DCO tech stacks for marketing strategies.
Funding Insights of additive+
Detailed funding history for additive
Round names, dates, amounts, investors, and valuation history require an active premium plan.
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Investors in additive+
additive+ has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Havas Group.
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Digital advertising and marketing services are provided by Havas Group.
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Investor details for additive
Investor domains, locations, round participation, and complete history require an active premium plan.
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Investments & Acquisitions by additive+
Investment portfolio details for additive
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- Transaction dates
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Financial Statements - additive
Detailed financials for additive
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Additive+ Comparisons
Peer comparison for additive
Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.
- Named peers
- Headcount comparison
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Competitors of additive+
additive+ operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Bidstack, GroupM, The Meet Group, Primedia Group and Intersection, among others.
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In-game advertising platform is provided for developers and advertisers.
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Advertising and media services are provided across Africa.
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Intersection is engaged in out-of-home advertising and public space communications.
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Marketing & communications company
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Detailed competitors of additive
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
- Domains and locations
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Verified entity values are shown only after access is granted.
Latest news on Additive+
Complete news archive for additive
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about additive+
additive+ was founded in 2020.
additive+ is headquartered in Edinburgh, United Kingdom. It is registered at Edinburgh, Scotland, United Kingdom.
Additive was established in 2020 in Edinburgh, United Kingdom, as a provider in the advertising sector. Services encompassing various advertising solutions are delivered to businesses. Operations are centered in the UK, with a focus on supporting client marketing needs through targeted campaigns. The companys online presence is maintained via theadditive.co.uk, facilitating service access across the region.
additive+ offers Creative Personalization, Digital Creative Optimization, A/B Testing, Production Automation, and Strategic Consultation.
additive+ has 1 investor. Key investors include Havas Group.