About Adimo
Adimo is a company based in Glasgow (United Kingdom) founded in 2012.. Adimo has raised $4.84 million across 3 funding rounds from investors including Scottish Enterprise, Maven Capital Partners and First Party Capital. Adimo offers products and services including Buy Now, Add To Basket, and Adimo Analytics. Adimo operates in a competitive market with competitors including Nimblecommerce, Group Commerce, ChannelSight, Two Tap and City Hive, among others.
- Headquarter Glasgow, United Kingdom
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Sectors
TechnologyRetail
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Email
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Phone
*********
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Website
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Social
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- Legal Name Rico Developments Ltd
- Date of Incorporation 20 Jan, 2010
- Jurisdiction GLASGOW, SCOTLAND
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$4.84 M (USD)
in 3 rounds
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Latest Funding Round
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Investors
Scottish Enterprise
& 6 more
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Employee Count
Employee Count
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Products & Services of Adimo
Adimo offers a comprehensive portfolio of products and services, including Buy Now, Add To Basket, and Adimo Analytics. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Enables direct purchases from marketing content for users.
Allows adding products to carts within ads and content.
Provides real-time insights into marketing performance and sales.
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Funding Insights of Adimo
Adimo has successfully raised a total of $4.84M across 3 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Last Round
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First Round
First Round
(21 Feb 2017)
- Investors Count 7
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug, 2023 | Amount | Series A - Adimo | Valuation | First Party Capital |
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| Mar, 2021 | Amount | Seed - Adimo | Valuation | Maven Capital Partners | |
| Feb, 2017 | Amount | Seed - Adimo | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Adimo
Adimo has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include Scottish Enterprise, Maven Capital Partners and First Party Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Founded Year | Domain | Location | |
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Multiple sectors are targeted for private equity investments.
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Founded Year | Domain | Location | |
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Impact investing is conducted by ESM Investments for technology growth.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Adimo
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Adimo
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Adimo Comparisons
Competitors of Adimo
Adimo operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Nimblecommerce, Group Commerce, ChannelSight, Two Tap and City Hive, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Digital commerce platform is utilized by publishers to maximize revenues.
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| domain | founded_year | HQ Location |
Publishers' content is monetized via a cloud-based white-label platform.
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| domain | founded_year | HQ Location |
Cloud-based marketing solutions for eCommerce are provided by ChannelSight.
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| domain | founded_year | HQ Location |
Checkout solutions are provided for e-commerce businesses and brands.
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| domain | founded_year | HQ Location |
Software suite solutions are provided for e-commerce businesses.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Adimo
Frequently Asked Questions about Adimo
When was Adimo founded?
Adimo was founded in 2012 and raised its 1st funding round 5 years after it was founded.
Where is Adimo located?
Adimo is headquartered in Glasgow, United Kingdom. It is registered at Glasgow, Scotland, United Kingdom.
Is Adimo a funded company?
Adimo is a funded company, having raised a total of $4.84M across 3 funding rounds to date. The company's 1st funding round was a Seed of $1.24M, raised on Feb 21, 2017.
What does Adimo do?
Adimo was founded in 2012 and is based in Glasgow, United Kingdom. Digital marketing services are delivered to e-commerce brands by the company. Brands are linked to shoppers via integrated online campaigns that encompass display ads, content, social media, and video formats. Shoppability is enabled across these elements to support direct purchasing. Operations focus on the digital marketing sector for online retail.
Who are the top competitors of Adimo?
Adimo's top competitors include ChannelSight, Nimblecommerce and City Hive.
What products or services does Adimo offer?
Adimo offers Buy Now, Add To Basket, and Adimo Analytics.
Who are Adimo's investors?
Adimo has 7 investors. Key investors include Scottish Enterprise, Maven Capital Partners, First Party Capital, Scottish Investment Bank, and ESM Investments.
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