About Admedo
Admedo is a company based in London (United Kingdom) founded in 2012. Admedo has raised $8.38 million across 3 funding rounds from investors including Sussex Place Ventures, MMC Ventures and Playfair Capital. The company has 18 employees as of September 30, 2018. Admedo has completed 1 acquisition, including Dispop. Admedo offers products and services including Programmatic Platform, Data Management Platform (DMP), and Intelligent Targeting System. Admedo operates in a competitive market with competitors including MediaMath, Simpli, Moloco, Fiksu and StackAdapt, among others.
- Headquarter London, United Kingdom
- Employees 18 as on 30 Sep, 2018
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Sectors
Media & Entertainment
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Phone
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Website
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Social
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- Legal Name Admedo Ltd
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$8.38 M (USD)
in 3 rounds
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Latest Funding Round
$6 M (USD), Series B
Feb 04, 2016
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Investors
Sussex Place Ventures
& 4 more
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Employee Count
18
as on Sep 30, 2018
- Investments & Acquisitions
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Products & Services of Admedo
Admedo offers a comprehensive portfolio of products and services, including Programmatic Platform, Data Management Platform (DMP), and Intelligent Targeting System.
Unified platform for media buying and marketing campaigns
Tool to measure customer behavior and build audiences
System for behavioral and geo-locational ad targeting
People of Admedo
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Funding Insights of Admedo
Admedo has successfully raised a total of $8.38M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $6 million completed in February 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Admedo
Admedo has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Sussex Place Ventures, MMC Ventures and Playfair Capital.
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Early-stage venture capital investments are made by Sussex Place Ventures.
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Seed and series-A investments are made in technology companies.
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Pre-seed technology investments are targeted by Playfair Capital's venture fund.
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Investor details for Admedo
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Investments & Acquisitions by Admedo
Admedo has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Dispop.
Investment portfolio details for Admedo
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- Transaction dates
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Crowdsourced optimization of display ads is facilitated for advertisers.
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Complete acquisition details for Admedo
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- Transaction dates
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Financial Statements - Admedo
Detailed financials for Admedo
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Admedo Comparisons
Peer comparison for Admedo
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Competitors of Admedo
Admedo operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as MediaMath, Simpli, Moloco, Fiksu and StackAdapt, among others.
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Programmatic demand-side platform for digital ad buying is utilized.
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Targeted impressions are purchased programmatically on RTB exchanges for advertisers.
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AI-enabled mobile DSP software is offered through a cloud platform.
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Precise mobile audiences are connected to advertisers via programmatic DSP.
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An AI-powered platform is provided for cross-channel advertising and marketing.
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AI-driven mobile adtech and IoT platform solutions are provided.
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Detailed competitors of Admedo
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Latest news on Admedo
Complete news archive for Admedo
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Frequently Asked Questions about Admedo
Admedo was founded in 2012 and raised its 1st funding round 1 year after it was founded.
Admedo is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Admedo is a funded company, having raised a total of $8.38M across 3 funding rounds to date.
As of Sep 30, 2018, the latest employee count at Admedo is 18.
Admedo was founded in 2012 in London, United Kingdom, within the ad technology sector. A demand-side platform is operated to allow advertisers to acquire display and mobile advertising through real-time bidding across exchanges such as Admeta, OpenX, Pubmatic, and Rubicon. Access is provided from a unified dashboard, along with reporting, campaign planning, and optimization features. The model employed is freemium.
Admedo's top competitors include Moloco, MediaMath and StackAdapt.
Admedo offers Programmatic Platform, Data Management Platform (DMP), and Intelligent Targeting System.
Admedo has made 1 acquisition, including Dispop.
Admedo has 5 investors. Key investors include Sussex Place Ventures, MMC Ventures, Playfair Capital, Encore Capital, and Kima Ventures.