adumo

Sandton, South Africa Founded: 2019 • Age: 7 yrs Acquired By Lesaka
Multi-channel payment processing and engagement solutions are offered.
Annual revenue - Latest available
Total funding $25.9M 3 rounds
Employees - Tracked headcount
Investors 6 Known backers
Products 4 Services tracked
Competitors 7 Brand Intelligence

About adumo

adumo is a company based in Sandton (South Africa) founded in 2019 by Paul Kent was acquired by Lesaka in May 2024. It operates as a FinTech and Commission-Based. adumo has raised $25.94 million across 3 funding rounds from investors including Investec, International Finance Corporation and Crossfin. adumo has completed 2 acquisitions, including SwitchPay and Wirecard. adumo offers products and services including Card Machines, Online Payments, adumo Payouts, and Gift & Loyalty. adumo operates in a competitive market with competitors including Flutterwave, Yoco, Network International, Ozow and Dlocal, among others.

  • Headquarter Sandton, South Africa
  • Founders Paul Kent
  • Sectors
    Financial Services
  • Email
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  • Phone
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  • Website
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  • Social
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  • Legal Name Adumo (Rf) Pty Ltd
Operational Areas
Financial Services → FinTech & Digital Finance Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $25.94 M (USD)

    in 3 rounds

  • Latest Funding Round
    $10.94 M (USD), Series B

    Nov 18, 2022

  • Investors
    Investec

    & 5 more

  • Employee Count
    Not available
  • Investments & Acquisitions
    SwitchPay

    & 1 more

  • Acquired by
    Lesaka

    (May 07, 2024)

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Products & Services of adumo

adumo offers a comprehensive portfolio of products and services, including Card Machines, Online Payments, adumo Payouts, and Gift & Loyalty.

Product name locked
Category locked
Primary

Card machines are provided for in-store payment acceptance.

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Online payments are facilitated through gateways and links.

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Payout solutions are offered for payroll and incentives.

Product name locked
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Loyalty rewards and gift cards are provided here.

People of adumo

Headcount 200-500
Employee Profiles 44
Employee Profiles
People
Steve Mallaby
Chief Executive - Adumo Payouts
People
Ashlina Karamchand
Group Financial Controller
People
Shirleigh Joubert
Key Account Manager And Team Leader
People
Kyle dos Santos
Key Account Manager | SME Growth Team, Adumo

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Funding Insights of adumo

adumo has successfully raised a total of $25.94M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $10.94 million completed in November 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in adumo

adumo has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include Investec, International Finance Corporation and Crossfin.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Private equity and venture capital asset management firm
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Investor in and builder of FinTech businesses in emerging markets
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IFC is focused on private sector development in emerging markets.
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Investor details for adumo

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  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

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Investments & Acquisitions by adumo

adumo has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include SwitchPay and Wirecard.

Investments
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Investment portfolio details for adumo

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  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

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Acquisitions
Company Name Description Domain Location Founded Year Amount
Alternative payment solutions for merchants
Locked Locked 2018 Locked
Payment processing solutions are provided for businesses and merchants.
Locked Locked 1999 Locked
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Complete acquisition details for adumo

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  • Acquired stakes
  • Disclosed values
  • Domains and locations

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Financial Statements - adumo

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Detailed financials for adumo

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Adumo Comparisons

adumo Primary company
Description
Multi-channel payment processing and engagement solutions ar...
Location
Sandton, South Africa
Founded Year
2019
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for adumo

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Competitors of adumo

adumo operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Flutterwave, Yoco, Network International, Ozow and Dlocal, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Provider of payment processing solutions for businesses
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Payment processing solutions are offered to businesses and merchants.
Locked Locked Locked
Network International is recognized as a leading digital payment provider in the Middle East and Africa.
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Payment processing solutions are provided for businesses and merchants.
Locked Locked Locked
Global payment processing is facilitated for businesses through diverse methods.
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Digital payments are processed and managed via specialized solutions.
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Detailed competitors of adumo

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Latest news on Adumo

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Complete news archive for adumo

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Frequently Asked Questions about adumo

adumo was founded in 2019 and raised its 1st funding round 2 years after it was founded.

adumo is headquartered in Sandton, South Africa. It is registered at Sandton, Gauteng, South Africa.

Paul Kent is the current CEO of adumo. They have also founded this company.

adumo is a funded company, having raised a total of $25.94M across 3 funding rounds to date.

adumo is established as a provider of multi-channel payment solutions catering to businesses of varying sizes. Services are offered in the financial technology sector, focusing on in-store and online payment processing. Solutions such as card machines, integrated POS systems, and online payment gateways are provided. Additionally, customer engagement is enhanced through loyalty programs and gift card solutions. Employee incentive and payout solutions are also included to support workforce motivation. Operations are primarily based in South Africa, with a focus on scalable and affordable payment systems.

adumo's top competitors include Flutterwave, Yoco and Network International.

adumo offers Card Machines, Online Payments, adumo Payouts, and Gift & Loyalty.

adumo has made 2 acquisitions, including SwitchPay, and Wirecard.

adumo has 6 investors. Key investors include Investec, International Finance Corporation, Crossfin, Lesaka, and Apis Partners.

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