About Adwerx
Adwerx is a Real Estate & Construction company based in Durham (United States) founded in 2013 by Michael Doernberg and Jed Carlson. Ad creative automation and customer relationship advertising platform. It operates in the Real Estate & Construction, Technology, and Media & Entertainment sectors. Adwerx has raised $27.7 million across 6 funding rounds from investors including Texas Capital Bank, Savano Capital Partners and Observatory Capital Management. The company has 138 employees. Its chief executive, as recorded, is Jed Carlson. Its website adwerx.com draws about 17 thousand monthly visits. Adwerx offers products and services including Real Estate Listing Ads, Brand Ads by Zip Code, Streaming TV Ads, and Digital Out-of-Home Ads. Its focus areas include Enterprise Applications, Sales Force Automation, Lead Generation and Ad Campaigns. Its legal entity is ADWERX, INC. Its competitors include Luxury Presence, Levitate and Lofty; 3 of its 3 listed competitors have raised funding.
Company details
Adwerx was established in 2013 in Durham, United States, within the advertising technology sector. Automation of ad creatives is offered alongside customer relationship advertising tools. Targeting by zip codes, TV commercials, and other methods is enabled. Advertisements can be customized, and campaigns are configured through the platform to support various advertising needs.
- Headquarters Durham, United States
- Employees 138
- Founders Michael Doernberg, Jed Carlson
- SectorsReal Estate & ConstructionTechnology Media & Entertainment
- Website category Business and Consumer Services · Real Estate
- Email••••••••
- Phone•••• ••••
- Website adwerx.com
- Social LinkedIn X Facebook Instagram
- Legal Name Adwerx, Inc
- Total Equity Funding$27.7M (USD)
in 6 rounds
- Latest Funding Round$3M (USD), Series B
May 2023
- InvestorsTexas Capital Bank
& 7 more
- Employee Count138
Products & Services of Adwerx
Adwerx offers a comprehensive portfolio of products and services, including Real Estate Listing Ads, Brand Ads by Zip Code, Streaming TV Ads, and Digital Out-of-Home Ads.
Automated ads for promoting real estate listings to potential buyers
Geotargeted ads to enhance local brand visibility for professionals
TV-based ads reaching audiences through connected devices for branding
Public space ads on screens in locations like gyms and malls
Funding Insights of Adwerx
Adwerx has successfully raised a total of $27.7M across 6 strategic funding rounds. The most recent funding activity was a Series B round of $3 million completed in May 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $27.7M
- Total Rounds 6
- Last Round Series B — $3M
- First Round $1.25M
(Aug 2015)
- Investors Count 8
All 6 funding rounds of Adwerx with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2023 | $3M | Series B | – | Savano Capital Partners, Observatory Capital Management | |
| Jan 2023 | $5.78M | Series B | – | – | – |
| Nov 2021 | $14.5M | Series B | – | Texas Capital Bank, Savano Capital Partners | – |
| Nov 2021 | $2M | Debt – Conventional | – | – | |
| Aug 2017 | $4.42M | Series A | – | Grotech Ventures | |
| Aug 2015 | $1.25M | Debt – Conventional | – | – | – |
8 investors in total: 8 institutional.
Investors in Adwerx
Adwerx has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Texas Capital Bank, Savano Capital Partners and Observatory Capital Management.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Liquidity solutions are provided to private shareholders and companies. | savanocapital.com | Baltimore, United States | ||
Early-stage US tech startups are invested in by Grotech Ventures. | grotech.com | Arlington, United States | ||
Early-stage venture capital is provided for B2B software founders. | bcvp.com | Durham, United States | ||
Alerion Ventures is focused on early-stage startup investments. | alerion.ventures | Charleston, United States | ||
SaaS-based companies are invested in by Second Century Ventures. | scv.vc | Chicago, United States | ||
Manages diversified investment portfolios across various asset classes for clients. | 2003 | obcap.com | London, United Kingdom | |
A trade association for real estate professionals is operated. | 1908 | nar.realtor | Chicago, United States | |
Texas Capital Bank is engaged in providing banking and financial services. | 1997 | texascapitalbank.com | Dallas, United States |
Investor details for Adwerx
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Adwerx
13 people are tracked at Adwerx (6 in leadership, 7 in team); the tracked headcount is 138.
| Name | Role | Group |
|---|---|---|
Michael Doernberg | Co-Founder | Leadership |
Jed Carlson | Co-Founder & CEO | Leadership |
James Hall | Chief Revenue Officer (cro) | Leadership |
Leo D'Agostino | Vice President Of People | Leadership |
Nathan Kainz | Director, Account Management | Leadership |
Kristen Santomauro | Director Of Revenue Operations | Leadership |
Erik Antunez de Mayolo | Team Lead, Enterprise Accounts & Premier Support | Team |
Warner Lambeth | Team Lead, Strategic Accounts | Team |
Veronica Maere | Junior Salesforce Administrator | Team |
Mike Hall | Senior Creative Services Manager | Team |
Chelsea Apicella | Operations Manager | Team |
Paul Hartley | Account Manager | Team |
Bill Hartlage | Account Executive | Team |
Complete people profiles for Adwerx
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Adwerx
3 dated milestones of Adwerx across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Adwerx is founded.
- Funding First funding round of $1.2M.
- Funding Latest funding round, Series B, of $3.0M.
Competitors of Adwerx
Adwerx has 3 listed competitors in our database, 3 of them funded. They include Luxury Presence, Levitate and Lofty.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| luxurypresence.com | 2015 | Los Angeles, United States | $52.63M | 161 | Provider of marketing solutions for real estate agents | |
| levitate.ai | 2017 | Raleigh, United States | $55M | 95 | An AI-based marketing platform is provided for real estate businesses. | |
| lofty.com | 2010 | New York, United States | $5.35M | Lofty is recognized as an AI-powered platform for real estate professionals. |
Detailed competitors of Adwerx
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Adwerx
The website of Adwerx (adwerx.com) receives about 16.6K visits a month and ranks #1,470,360 among all websites worldwide, #11,189 in Real Estate.
- Monthly visits16.6K
▼ 3.9% vs previous month
- Unique visitors8.2K
per month
- Global rank#1,470,360
among all websites
- Category rank#11,189
Business and Consumer Services · Real Estate
- Bounce rate51%
- Pages per visit1.8
- Average visit24 sec
- DevicesDesktop 47% · Mobile 53%
Websites whose visitors overlap most with Adwerx. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| agentmarketing.com | 100% | View details | |||
| lightersideofrealestate.com | 86% | #735,939 | View details | ||
tourre.com | tourre.com | 84% | – | ||
coffeecontracts.com | coffeecontracts.com | 79% | #802,738 | – | |
shop.remax.com | shop.remax.com | 78% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 26 similar websites and full traffic analytics for Adwerx
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 26 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Real Estate Technology Platforms
3 companies that operate in the same segment as Adwerx (Real Estate Technology Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Residential properties are listed and searched through an app-based platform. | 2005 | Seattle, Washington, United States | USD 87 M | |||
Residential properties are resold via an app-based platform. | 2014 | San Francisco, California, United States | USD 1.35 B | USD 2.71 M | 1,426 | |
Residential real estate search engine | 2005 | San Francisco, California, United States | USD 32.8 M |
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Related news about Adwerx
Complete news archive for Adwerx
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Frequently Asked Questions about Adwerx
Adwerx was founded in 2013 and raised its 1st funding round 2 years after it was founded.
Adwerx is headquartered in Durham, United States. It is registered at Durham, North Carolina, United States.
Jed Carlson is the CEO of Adwerx, as recorded in our data. They have also founded this company.
Adwerx is a funded company, having raised a total of $27.7M across 6 funding rounds to date. The company's 1st funding round was a Debt – Conventional of $1.25M, raised on Aug 2015.
Adwerx has 138 employees.
Adwerx was established in 2013 in Durham, United States, within the advertising technology sector. Automation of ad creatives is offered alongside customer relationship advertising tools. Targeting by zip codes, TV commercials, and other methods is enabled. Advertisements can be customized, and campaigns are configured through the platform to support various advertising needs.
Adwerx's top competitors include Luxury Presence, Levitate and Lofty.
Adwerx offers Real Estate Listing Ads, Brand Ads by Zip Code, Streaming TV Ads, and Digital Out-of-Home Ads.
Adwerx has 8 investors. Key investors include Texas Capital Bank, Savano Capital Partners, Observatory Capital Management, Grotech Ventures, and Bull City Venture Partners.
Adwerx operates through Adwerx, Inc.