Ai Palette

Singapore, Singapore Founded: 2018 • Age: 8 yrs Acquired By GlobalData
AI-powered consumer insights for CPG product development are provided.

About Ai Palette

Ai Palette is a Consumer company based in Singapore (Singapore) founded in 2018 by Somsubhra GanChoudhuri and Himanshu Upreti, and was acquired by GlobalData in March 2025. AI-powered consumer insights for CPG product development are provided. It operates in the Consumer and Technology sectors. Ai Palette has raised $12.69 million across 4 funding rounds from investors including GlobalData, pi Ventures and Exfinity Venture Partners. The company has 56 employees. Its chief executive, as recorded, is Somsubhra GanChoudhuri. Its website aipalette.com draws about 10 thousand monthly visits. Its Indian entity Aipalette India Private Limited reported revenue of ₹16.81 Cr. Ai Palette offers products and services including Foresight Engine, Concept Genie, Screen Winner, FoodGPT, and Brand SAY. Its focus areas include Retail, Brands Tech, Analytics and Product Analytics.

Company details

Ai Palette was founded in 2018 in Singapore and operates in the consumer packaged goods sector. AI tools are utilized to analyze datasets for discovering trends, generating product concepts, validating ideas, and monitoring brand equity. Predictive insights are generated to support portfolio optimization and decision-making throughout the product lifecycle, with operations focused on accelerating innovation in the region.

Key Metrics
  • Indian entity revenue
    ₹16.81 Cr

    FY 2024 · +130% YoY

  • Indian entity net loss
    -₹3.34 Cr

    FY 2024 · -20% margin

  • Indian entity EBITDA
    -₹3.03 Cr

    FY 2024 · -18% margin

  • Total Equity Funding
    $12.69M (USD)

    in 4 rounds

  • Latest Funding Round
    $1.45M (USD), Series A

    Jun 2024

  • Investors
    GlobalData

    & 9 more

  • Employee Count
    56
  • Acquired by
    GlobalData

    (Mar 2025)

Products & Services of Ai Palette

Ai Palette offers a comprehensive portfolio of products and services, including Foresight Engine, Concept Genie, Screen Winner, FoodGPT, and Brand SAY.

Foresight Engine
Trend Discovery

Discovers emerging trends in real-time for CPG brands.

Concept Genie
Product Concept Creation

Generates AI-based product concepts from user prompts.

Screen Winner
Product Validation

Virtually screens and validates new product ideas.

FoodGPT
AI Assistance

Offers chat-driven support for food innovation tasks.

Brand SAY
Brand Monitoring

Tracks and analyzes digital brand equity metrics.

Apps and channels of Ai Palette

its YouTube channel Ai Palette has 136 subscribers and 30 videos.

Ai Palette
YouTube 136 subscribers 30 videos Science & Technology
Open channel

Videos from Ai Palette

The most watched videos on Ai Palette's YouTube channel, Ai Palette (136 subscribers). Click a video to play it here.

Ai Palette product intro
3.1K views
Olam increases sales success by adopting Ai Palette's trendspotting platform
1.1K views
Case Study: Kellogg's unlocks new consumption occasions with Ai Palette's trendspotting platform
871 views
Working at Ai Palette
659 views

More on Ai Palette.

Funding Insights of Ai Palette

Ai Palette has successfully raised a total of $12.69M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $1.45 million completed in June 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $12.69M
  • Total Rounds 4
  • Last Round Series A — $1.45M
  • First Round $1.04M

    (Aug 2019)

  • Investors Count 9

All 4 funding rounds of Ai Palette with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jun 2024$1.45MSeries A––
Mar 2024$5.8MSeries A–Tin Men
Aug 2021$4.4MSeries A–Exfinity Venture Partners, pi Ventures
Aug 2019$1.04MSeed–Decacorn Capital
Valuation history

10 investors in total: 10 institutional.

Investors in Ai Palette

Ai Palette has secured backing from 10 investors, including venture fund investors. Prominent investors backing the company include GlobalData, pi Ventures and Exfinity Venture Partners.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Venture debt financing is extended to companies across multiple sectors.
2008innovencapital.comMumbai, India
Venture capital is provided to B2B technology companies in South-East Asia.
tinmen.asiaSingapore, Singapore
Deep-tech venture capital investments in early-stage companies.
2016piventures.inBengaluru, India
Investment in B2B technology ventures from India for global markets.
2013exfinityventures.comBengaluru, India
Investments are made in early and growth stage tech startups.
anthillventures.comHyderabad, India
Venture capital fund focused on ag-tech and food-tech sectors
agfunder.comSan Francisco, United States
Tech startups are funded by Decacorn Capital venture capital firm.
decacorn.vcSingapore, Singapore
Early-stage deep tech startups are funded by SGInnovate in Singapore.
sginnovate.comSingapore, Singapore
Provider of a program turning individuals into funded technology company founders
joinef.comLondon, United Kingdom
Provider of online research intelligence, reports and analytics for the multi sector
1999globaldata.comLondon, United Kingdom
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Investor details for Ai Palette

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Board of directors of Aipalette India Private Limited (Ai Palette)

Aipalette India Private Limited is the primary company behind Ai Palette. The board of Aipalette India Private Limited currently have 2 directors; the longest-serving is Himanshu Upreti, appointed in 2020. 1 earlier director has ceased.

DirectorDesignationAppointedTenureEntity
Himanshu Upreti
DIN 08687597
Nominee Director03 Feb 20206 yrs 8 moAipalette India Private Limited
Dhakshayini Bidarguppe Gopalaiah
DIN 10046624
Director14 Feb 20233 yrs 8 moAipalette India Private Limited

People of Ai Palette

25 people are tracked at Ai Palette (10 in leadership, 15 in team); the tracked headcount is 56.

NameRoleGroup
Somsubhra GanChoudhuri
Co-Founder & CEOLeadership
Co-Founder & CTOLeadership
Rhoel Recheta
Growth Director - PhilippinesLeadership
Sachin Dev
Head of Presales / Sales EngineeringLeadership
Shreerang Joshi
Head of Customer SuccessLeadership
Kapil Sharma
DirectorLeadership
Director - People ExperienceLeadership
José García-Esteban
Director Of GrowthLeadership
Salomi Naik
Head of InnovationLeadership
Sunil Padmanabh
Business PartnerLeadership
Subramanyam Achari
Senior Data AnalystTeam
Sowmya V PMP, Prince2, ITIL
Project ManagerTeam
Jyoti Kumari
Technical Project ManagerTeam
Ajeet Singh
Principal EngineerTeam
Parvathy Dileep
Growth Development SpecialistTeam
Rajesh Deb
Principal Devops EngineerTeam
HR Ai Palette
HR ManagerTeam
Ujwal K
Data EngineerTeam
Arindam Mukherjee
Manager - Data ScienceTeam
Anukamna Kumar
Human Resources ConsultantTeam

5 more people are available in the full profile.

Premium access

Complete people profiles for Ai Palette

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Financials of Ai Palette

Figures of Aipalette India Private Limited, the primary company behind Ai Palette, for FY 2024. Revenue was ₹16.81 Cr (+130% year on year). Net loss was -₹3.34 Cr (-20% margin). EBITDA was -₹3.03 Cr (-18% margin). Revenue has grown at a compounded annual rate of +144% over three years.

  • ₹16.81 CrRevenue · FY 2024 · +130% YoY
  • -₹3.34 CrNet loss · -20% margin
  • -₹3.03 CrEBITDA · -18% margin
  • ₹1.4 LakhPaid-up capital
  • 56Employees (provident fund records)
  • +144%Revenue CAGR, 3 years

Balance sheet, profit and loss, cash flow and ratios of Aipalette India Private Limited are on its company page.

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Detailed financial statements for Ai Palette

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

  • Statement rows
  • Financial ratios
  • Five-year trends
  • Downloads

Verified entity values are shown only after access is granted.

Timeline of Ai Palette

4 dated milestones of Ai Palette across 7 years, from founding to its latest funding, stage changes and deals.

  1. Founded Ai Palette is founded.
  2. Funding First funding round of $1.0M.
  3. Funding Latest funding round, Series A, of $1.4M.
  4. Exit Acquired by GlobalData.

Web traffic of Ai Palette

The website of Ai Palette (aipalette.com) receives about 10.2K visits a month.

  • Monthly visits
    10.2K

    ▲ 89.6% vs previous month

Similar websites

Websites whose visitors overlap most with Ai Palette. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
ciol.com
100%
31K#907,128View details
e27.co
73%
184.6K#258,684View details
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Related news about Ai Palette

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Complete news archive for Ai Palette

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Frequently Asked Questions about Ai Palette

Ai Palette was founded in 2018 and raised its 1st funding round 1 year after it was founded.

Ai Palette is headquartered in Singapore, Singapore.

Somsubhra GanChoudhuri is the CEO of Ai Palette, as recorded in our data. They have also founded this company.

Ai Palette is a funded company, having raised a total of $12.69M across 4 funding rounds to date. The company's 1st funding round was a Seed of $1.04M, raised on Aug 2019.

Ai Palette has 56 employees.

The primary company behind Ai Palette, Aipalette India Private Limited, reported revenue of ₹16.81 Cr for FY 2024, up 130% year on year.

Ai Palette was founded in 2018 in Singapore and operates in the consumer packaged goods sector. AI tools are utilized to analyze datasets for discovering trends, generating product concepts, validating ideas, and monitoring brand equity. Predictive insights are generated to support portfolio optimization and decision-making throughout the product lifecycle, with operations focused on accelerating innovation in the region.

Ai Palette offers Foresight Engine, Concept Genie, Screen Winner, FoodGPT, and Brand SAY.

Ai Palette has 10 investors. Key investors include GlobalData, pi Ventures, Exfinity Venture Partners, InnoVen Capital, and Tin Men Capital.

Ai Palette operates through Aipalette India Private Limited.

Yes. Ai Palette was acquired by GlobalData in March 2025.

The legal entities of Ai Palette currently have 2 directors, including Himanshu Upreti, Dhakshayini Bidarguppe Gopalaiah.

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