About Ai Palette
Ai Palette is a Consumer company based in Singapore (Singapore) founded in 2018 by Somsubhra GanChoudhuri and Himanshu Upreti, and was acquired by GlobalData in March 2025. AI-powered consumer insights for CPG product development are provided. It operates in the Consumer and Technology sectors. Ai Palette has raised $12.69 million across 4 funding rounds from investors including GlobalData, pi Ventures and Exfinity Venture Partners. The company has 56 employees. Its chief executive, as recorded, is Somsubhra GanChoudhuri. Its website aipalette.com draws about 10 thousand monthly visits. Its Indian entity Aipalette India Private Limited reported revenue of ₹16.81 Cr. Ai Palette offers products and services including Foresight Engine, Concept Genie, Screen Winner, FoodGPT, and Brand SAY. Its focus areas include Retail, Brands Tech, Analytics and Product Analytics.
Company details
Ai Palette was founded in 2018 in Singapore and operates in the consumer packaged goods sector. AI tools are utilized to analyze datasets for discovering trends, generating product concepts, validating ideas, and monitoring brand equity. Predictive insights are generated to support portfolio optimization and decision-making throughout the product lifecycle, with operations focused on accelerating innovation in the region.
- Headquarters Singapore, Singapore
- Employees 56
- Founders Somsubhra GanChoudhuri, Himanshu Upreti
- Stage Acquired
- SectorsConsumerTechnology
- Email••••••••
- Website aipalette.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by GlobalData (Mar 2025)
- Legal Name Aipalette India Private Limited
- Date of Incorporation 03 Feb, 2020
- Jurisdiction Bangalore, Karnataka, India
- Indian entity revenue₹16.81 Cr
FY 2024 · +130% YoY
- Indian entity net loss-₹3.34 Cr
FY 2024 · -20% margin
- Indian entity EBITDA-₹3.03 Cr
FY 2024 · -18% margin
- Total Equity Funding$12.69M (USD)
in 4 rounds
- Latest Funding Round$1.45M (USD), Series A
Jun 2024
- InvestorsGlobalData
& 9 more
- Employee Count56
- Acquired byGlobalData
(Mar 2025)
Associated legal entities of Ai Palette
Ai Palette operates through Aipalette India Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Aipalette India Private Limited CIN U72900KA2020FTC132255 | Active | 03 Feb 2020 | Bangalore, Karnataka | ₹16.8 Cr | 56 | 2 | View details |
Products & Services of Ai Palette
Ai Palette offers a comprehensive portfolio of products and services, including Foresight Engine, Concept Genie, Screen Winner, FoodGPT, and Brand SAY.
Discovers emerging trends in real-time for CPG brands.
Generates AI-based product concepts from user prompts.
Virtually screens and validates new product ideas.
Offers chat-driven support for food innovation tasks.
Tracks and analyzes digital brand equity metrics.
Apps and channels of Ai Palette
its YouTube channel Ai Palette has 136 subscribers and 30 videos.
Videos from Ai Palette
The most watched videos on Ai Palette's YouTube channel, Ai Palette (136 subscribers). Click a video to play it here.
More on Ai Palette.
Funding Insights of Ai Palette
Ai Palette has successfully raised a total of $12.69M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $1.45 million completed in June 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $12.69M
- Total Rounds 4
- Last Round Series A — $1.45M
- First Round $1.04M
(Aug 2019)
- Investors Count 9
All 4 funding rounds of Ai Palette with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2024 | $1.45M | Series A | – | – | |
| Mar 2024 | $5.8M | Series A | – | Tin Men | |
| Aug 2021 | $4.4M | Series A | – | Exfinity Venture Partners, pi Ventures | |
| Aug 2019 | $1.04M | Seed | – | Decacorn Capital |
10 investors in total: 10 institutional.
Investors in Ai Palette
Ai Palette has secured backing from 10 investors, including venture fund investors. Prominent investors backing the company include GlobalData, pi Ventures and Exfinity Venture Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture debt financing is extended to companies across multiple sectors. | 2008 | innovencapital.com | Mumbai, India | |
Venture capital is provided to B2B technology companies in South-East Asia. | tinmen.asia | Singapore, Singapore | ||
Deep-tech venture capital investments in early-stage companies. | 2016 | piventures.in | Bengaluru, India | |
Investment in B2B technology ventures from India for global markets. | 2013 | exfinityventures.com | Bengaluru, India | |
Investments are made in early and growth stage tech startups. | anthillventures.com | Hyderabad, India | ||
Venture capital fund focused on ag-tech and food-tech sectors | agfunder.com | San Francisco, United States | ||
Tech startups are funded by Decacorn Capital venture capital firm. | decacorn.vc | Singapore, Singapore | ||
Early-stage deep tech startups are funded by SGInnovate in Singapore. | sginnovate.com | Singapore, Singapore | ||
Provider of a program turning individuals into funded technology company founders | joinef.com | London, United Kingdom | ||
Provider of online research intelligence, reports and analytics for the multi sector | 1999 | globaldata.com | London, United Kingdom |
Investor details for Ai Palette
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Aipalette India Private Limited (Ai Palette)
Aipalette India Private Limited is the primary company behind Ai Palette. The board of Aipalette India Private Limited currently have 2 directors; the longest-serving is Himanshu Upreti, appointed in 2020. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Himanshu Upreti DIN 08687597 | Nominee Director | 03 Feb 2020 | 6 yrs 8 mo | Aipalette India Private Limited |
| Dhakshayini Bidarguppe Gopalaiah DIN 10046624 | Director | 14 Feb 2023 | 3 yrs 8 mo | Aipalette India Private Limited |
People of Ai Palette
25 people are tracked at Ai Palette (10 in leadership, 15 in team); the tracked headcount is 56.
| Name | Role | Group |
|---|---|---|
Somsubhra GanChoudhuri | Co-Founder & CEO | Leadership |
| Co-Founder & CTO | Leadership | |
Rhoel Recheta | Growth Director - Philippines | Leadership |
Sachin Dev | Head of Presales / Sales Engineering | Leadership |
Shreerang Joshi | Head of Customer Success | Leadership |
Kapil Sharma | Director | Leadership |
| Director - People Experience | Leadership | |
José García-Esteban | Director Of Growth | Leadership |
Salomi Naik | Head of Innovation | Leadership |
Sunil Padmanabh | Business Partner | Leadership |
Subramanyam Achari | Senior Data Analyst | Team |
Sowmya V PMP, Prince2, ITIL | Project Manager | Team |
Jyoti Kumari | Technical Project Manager | Team |
Ajeet Singh | Principal Engineer | Team |
Parvathy Dileep | Growth Development Specialist | Team |
Rajesh Deb | Principal Devops Engineer | Team |
HR Ai Palette | HR Manager | Team |
Ujwal K | Data Engineer | Team |
Arindam Mukherjee | Manager - Data Science | Team |
Anukamna Kumar | Human Resources Consultant | Team |
5 more people are available in the full profile.
Complete people profiles for Ai Palette
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Ai Palette
Figures of Aipalette India Private Limited, the primary company behind Ai Palette, for FY 2024. Revenue was ₹16.81 Cr (+130% year on year). Net loss was -₹3.34 Cr (-20% margin). EBITDA was -₹3.03 Cr (-18% margin). Revenue has grown at a compounded annual rate of +144% over three years.
- ₹16.81 CrRevenue · FY 2024 · +130% YoY
- -₹3.34 CrNet loss · -20% margin
- -₹3.03 CrEBITDA · -18% margin
- ₹1.4 LakhPaid-up capital
- 56Employees (provident fund records)
- +144%Revenue CAGR, 3 years
Balance sheet, profit and loss, cash flow and ratios of Aipalette India Private Limited are on its company page.
Detailed financial statements for Ai Palette
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of Ai Palette
4 dated milestones of Ai Palette across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Ai Palette is founded.
- Funding First funding round of $1.0M.
- Funding Latest funding round, Series A, of $1.4M.
- Exit Acquired by GlobalData.
Web traffic of Ai Palette
The website of Ai Palette (aipalette.com) receives about 10.2K visits a month.
- Monthly visits10.2K
▲ 89.6% vs previous month
Websites whose visitors overlap most with Ai Palette. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| ciol.com | 100% | 31K | #907,128 | View details | |
| e27.co | 73% | 184.6K | #258,684 | View details |
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Related news about Ai Palette
Complete news archive for Ai Palette
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Frequently Asked Questions about Ai Palette
Ai Palette was founded in 2018 and raised its 1st funding round 1 year after it was founded.
Ai Palette is headquartered in Singapore, Singapore.
Somsubhra GanChoudhuri is the CEO of Ai Palette, as recorded in our data. They have also founded this company.
Ai Palette is a funded company, having raised a total of $12.69M across 4 funding rounds to date. The company's 1st funding round was a Seed of $1.04M, raised on Aug 2019.
Ai Palette has 56 employees.
The primary company behind Ai Palette, Aipalette India Private Limited, reported revenue of ₹16.81 Cr for FY 2024, up 130% year on year.
Ai Palette was founded in 2018 in Singapore and operates in the consumer packaged goods sector. AI tools are utilized to analyze datasets for discovering trends, generating product concepts, validating ideas, and monitoring brand equity. Predictive insights are generated to support portfolio optimization and decision-making throughout the product lifecycle, with operations focused on accelerating innovation in the region.
Ai Palette offers Foresight Engine, Concept Genie, Screen Winner, FoodGPT, and Brand SAY.
Ai Palette has 10 investors. Key investors include GlobalData, pi Ventures, Exfinity Venture Partners, InnoVen Capital, and Tin Men Capital.
Ai Palette operates through Aipalette India Private Limited.
Yes. Ai Palette was acquired by GlobalData in March 2025.
The legal entities of Ai Palette currently have 2 directors, including Himanshu Upreti, Dhakshayini Bidarguppe Gopalaiah.

