About Aider
Aider is a Technology company based in New Zealand founded in 2017, and was acquired by Karbon in September 2025. Digital assistant for small businesses. Aider has raised $494.97 thousand across 2 funding rounds from investors including Karbon HQ, Coca-Cola Europacific Partners and Artesian. Its website aider.ai draws about 12 thousand monthly visits. Aider offers products and services including Aider Platform. Its focus areas include Enterprise Applications, MarketingTech, Marketing Intelligence and Predictive Analytics. Its legal entity is Aider International Ltd.
Company details
Aider was founded in 2017 in New Zealand and operates in the AI technology sector. Digital assistance is delivered to small businesses to support success through data insights. Solutions are offered for tasks including invoice payments, analytics access, and POS information viewing. Features encompass social media analytics, voice and message communication, sales and admin management, predictive alerts, and business notifications.
Products & Services of Aider
Aider offers a comprehensive portfolio of products and services, including Aider Platform.
Generates real-time reports for accountants' advisory needs
Funding Insights of Aider
Aider has successfully raised a total of $494.97K across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $494,970
- Total Rounds 2
- First Round $494,970
(Dec 2019)
- Investors Count 2
All 2 funding rounds of Aider with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2020 | Seed | β | β | β | |
| Dec 2019 | $494,970 | Seed | β | Artesian, Coca-Cola Europacific Partners | β |
3 investors in total: 3 institutional.
Investors in Aider
Aider has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Karbon HQ, Coca-Cola Europacific Partners and Artesian.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital and private debt fund focused on climate, agrifood, health, AI, and multiple sectors | artesianinvest.com | Sydney, Australia | ||
Packaging for bottles and non-alcoholic drinks is provided worldwide. | 2016 | cocacolaep.com | Uxbridge, United Kingdom | |
Cloud-based workflow management software is provided for accountants. | 2014 | karbonhq.com | Sydney, Australia |
Investor details for Aider
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
People of Aider
9 people are tracked at Aider (3 in leadership, 6 in team).
| Name | Role | Group |
|---|---|---|
Nicolás Santini | Chief Technology Officer | Leadership |
Brendan Roberts | CEO & Founder | Leadership |
Belinda Dyer | Head Of Marketing | Leadership |
Lola Chang | User Experience Designer | Team |
Sy Trinh | Data Engineer | Team |
Phil Dominick | Product Manager & Accountant | Team |
Endrico Bester | Technical Lead | Team |
Craig Fraser | Senior Software Developer | Team |
Anthony Suarez-McGrath | Senior Developer | Team |
Complete people profiles for Aider
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Aider
4 dated milestones of Aider across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Aider is founded.
- Funding First funding round of $495K.
- Funding Latest funding round, Seed,.
- Exit Acquired by Karbon.
Web traffic of Aider
The website of Aider (aider.ai) receives about 11.6K visits a month.
- Monthly visits11.6K
▼ 26.7% vs previous month
Websites whose visitors overlap most with Aider. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| dataleon.ai | 100% | 680.7K | #4,289,617 | View details | |
| deepset.ai | 100% | 143.3K | #271,538 | View details | |
| kudo.ai | 100% | 58.8K | #618,974 | View details | |
| faculty.ai | 100% | 61.5K | #562,516 | View details | |
| adam.ai | 100% | 23.1K | #1,293,238 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 15 similar websites and full traffic analytics for Aider
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- 15 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Aider
Complete news archive for Aider
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Frequently Asked Questions about Aider
Aider was founded in 2017 and raised its 1st funding round 2 years after it was founded.
Aider is headquartered in New Zealand.
Aider is a funded company, having raised a total of $494.97K across 2 funding rounds to date. The company's 1st funding round was a Seed of $494.97K, raised on Dec 2019.
Aider was founded in 2017 in New Zealand and operates in the AI technology sector. Digital assistance is delivered to small businesses to support success through data insights. Solutions are offered for tasks including invoice payments, analytics access, and POS information viewing. Features encompass social media analytics, voice and message communication, sales and admin management, predictive alerts, and business notifications.
Aider offers Aider Platform.
Aider has 3 investors. Key investors include Karbon HQ, Coca-Cola Europacific Partners, and Artesian.
Aider operates through Aider International Ltd.
Yes. Aider was acquired by Karbon in September 2025.

