About Alert Labs
Alert Labs is a Technology company based in Kitchener (Canada) founded in 2015, and was acquired by Watsco in October 2018. A range of connected sensors for basement monitoring is developed. It operates in the Technology and Environment sectors. Alert Labs has raised $30 thousand across 3 funding rounds from investors including Watsco, Intact Ventures and BDC. The company has 72 employees. Its Indian entity Alertlabs India Private Limited reported revenue of ₹14.60 Cr. Alert Labs offers products and services including AlertAQ™ Platform, Flowie-O Water Flow Sensor, Floodie Flood Sensor, Shuttie Auto Water Shut-Off Valve, and Humie Humidity & Temperature Sensor. Its focus areas include High Tech, Smart Homes, Energy and Utilities and Water Monitoring.
Company details
Alert Labs was founded in 2015 in Kitchener, Canada, focusing on the IoT sector for residential water and environmental monitoring. Sensors are provided to detect basement issues such as water leaks, floods, power outages, and temperature fluctuations, with alerts sent when thresholds are exceeded. Products include water flow, furnace, water softener, sump pump sensors, and flood detectors, connected via cellular networks for real-time dashboard access without internet dependency.
- Headquarters Kitchener, Canada
- Employees 72
- Stage Acquired
- SectorsTechnologyEnvironment
- Email••••••••
- Website alertlabs.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Watsco (Oct 2018)
- Legal Name Alertlabs India Private Limited
- Date of Incorporation 03 Jan, 2017
- Jurisdiction Chandigarh, India
- Indian entity revenue₹14.60 Cr
FY 2022 · +23% YoY
- Indian entity net profit₹1.04 Cr
FY 2022 · 7% margin
- Indian entity EBITDA₹1.49 Cr
FY 2022 · 10% margin
- Total Equity Funding$30K (USD)
in 3 rounds
- Latest Funding Round$30K (USD), Seed
Dec 2017
- InvestorsWatsco
& 5 more
- Employee Count72
- Acquired byWatsco
(Oct 2018)
Associated legal entities of Alert Labs
Alert Labs operates through Alertlabs India Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2022) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Alertlabs India Private Limited CIN U72900CH2017FTC041329 | Active | 03 Jan 2017 | Chandigarh, Chandigarh | ₹14.6 Cr | 72 | 4 | View details |
Products & Services of Alert Labs
Alert Labs offers a comprehensive portfolio of products and services, including AlertAQ™ Platform, Flowie-O Water Flow Sensor, Floodie Flood Sensor, Shuttie Auto Water Shut-Off Valve, and Humie Humidity & Temperature Sensor.
AI-powered system for water and A/C intelligence in buildings
Device to detect and monitor water flow for leak prevention
Tool for identifying water leaks and flooding in facilities
Automatic valve to stop water flow during detected leaks
Sensor for tracking humidity and temperature in buildings
Apps and channels of Alert Labs
its YouTube channel Alert Labs has 214 subscribers and 30 videos.
Videos from Alert Labs
The most watched videos on Alert Labs's YouTube channel, Alert Labs (214 subscribers). Click a video to play it here.
More on Alert Labs.
Funding Insights of Alert Labs
Alert Labs has successfully raised a total of $30K across 3 strategic funding rounds. The most recent funding activity was a Seed round of $30 thousand completed in December 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $30,000
- Total Rounds 3
- Last Round Seed — $30,000
- First Round $100,000
(Nov 2016)
- Investors Count 5
All 3 funding rounds of Alert Labs with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2017 | $30,000 | Seed | – | Accelerator Centre | – |
| Apr 2017 | Seed | – | – | ||
| Nov 2016 | $100,000 | Grant | – | – | – |
6 investors in total: 6 institutional.
Investors in Alert Labs
Alert Labs has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include Watsco, Intact Ventures and BDC.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Startups are built and accelerated in a structured studio environment. | acceleratorcentre.com | Waterloo, Canada | ||
Garage.com is operated as a platform connecting customers to garage door service providers. | garage.com | Palo Alto, United States | ||
Investments in venture capital, private equity, and real estate are conducted by Hedgewood using its own capital. | hedgewood.com | |||
Provider of property & casualty insurances | 1809 | intactfc.com | Toronto, Canada | |
Commercial banking services for small and medium-sized enterprises are provided. | 1944 | bdc.ca | Montreal, Canada | |
Equipment and parts for HVAC/R industry are supplied. | 1956 | watsco.com | Miami, United States |
Investor details for Alert Labs
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Alertlabs India Private Limited (Alert Labs)
Alertlabs India Private Limited is the primary company behind Alert Labs. The board of Alertlabs India Private Limited currently have 4 directors; the longest-serving is Kaval Kaur Gill, appointed in 2017. 2 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Kaval Kaur Gill DIN 01770168 | Director | 03 Jan 2017 | 9 yrs 10 mo | Alertlabs India Private Limited |
| Rajinder Mohan Gupta DIN 08015599 | Director | 20 Dec 2017 | 8 yrs 10 mo | Alertlabs India Private Limited |
| Harnawab Sandhu DIN 01906923 | Additional Director | 10 Apr 2025 | 1 yr 7 mo | Alertlabs India Private Limited |
| Sanjay Kumar DIN 08222922 | Additional Director | 10 Apr 2025 | 1 yr 7 mo | Alertlabs India Private Limited |
People of Alert Labs
36 people are tracked at Alert Labs (13 in leadership, 23 in team); the tracked headcount is 72.
| Name | Role | Group |
|---|---|---|
Bob Wasserman | President And CEO | Leadership |
Ian Mosher | Director, Sales & Customer Success | Leadership |
Kyle Arbuckle | Senior Managing Director, Sales | Leadership |
Jordan Edl | Senior Director, Business Development | Leadership |
Doug Macmillan | Director, Business Development | Leadership |
Tom Briggette | Vice President, Sales & Marketing | Leadership |
Nicholas Smith | Director, Business Enablement | Leadership |
Charlie Harland | Vice President Of HVAC Business Unit | Leadership |
Mercedes S. | Regional Sales Director | Leadership |
Sarah Otten | Director Of Customer Experience | Leadership |
Jen Richardson | Director Of Marketing | Leadership |
Scott Napper | VP Of Manufacturing & Supply Chain | Leadership |
Razi Moosavi | Director, Business Development | Leadership |
Andrew Dawson | Hardware Project Manager | Team |
Max Pfeifle P.eng. | Advanced Project Lead, Mechanical Engineer | Team |
Aditi Mukhopadhyay | Analytics Team Lead | Team |
Hayden Jones | Data Science Developer | Team |
Dayo Adeniyi | Business Process Analyst | Team |
Geanine Hastings | Customer Success Manager | Team |
Marc Heroux | Marketing Manager | Team |
16 more people are available in the full profile.
Complete people profiles for Alert Labs
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Financials of Alert Labs
Figures of Alertlabs India Private Limited, the primary company behind Alert Labs, for FY 2022. Revenue was ₹14.60 Cr (+23% year on year). Net profit was ₹1.04 Cr (7% margin). EBITDA was ₹1.49 Cr (10% margin). Revenue has grown at a compounded annual rate of +54% over three years.
- ₹14.60 CrRevenue · FY 2022 · +23% YoY
- ₹1.04 CrNet profit · 7% margin
- ₹1.49 CrEBITDA · 10% margin
- ₹1 LakhPaid-up capital
- 72Employees (provident fund records)
- +54%Revenue CAGR, 3 years
Balance sheet, profit and loss, cash flow and ratios of Alertlabs India Private Limited are on its company page.
Detailed financial statements for Alert Labs
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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- Downloads
Verified entity values are shown only after access is granted.
Timeline of Alert Labs
4 dated milestones of Alert Labs across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Alert Labs is founded.
- Funding First funding round of $100K.
- Funding Latest funding round, Seed, of $30K.
- Exit Acquired by Watsco.
Web traffic of Alert Labs
The website of Alert Labs (alertlabs.com) receives about 7.6K visits a month.
- Monthly visits7.6K
▼ 21.2% vs previous month
Websites whose visitors overlap most with Alert Labs. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
proteussensor.com | proteussensor.com | 100% | #2,684,152 | – | |
| streamlabswater.com | 72% | 29.2K | #1,285,131 | View details | |
| renkeer.com | 52% | #545,512 | View details | ||
| avtech.com | 49% | 44.7K | #829,201 | View details | |
| keyence.com | 39% | 513.1K | #91,163 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 8 similar websites and full traffic analytics for Alert Labs
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 8 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Alert Labs
Complete news archive for Alert Labs
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Frequently Asked Questions about Alert Labs
Alert Labs was founded in 2015 and raised its 1st funding round 1 year after it was founded.
Alert Labs is headquartered in Kitchener, Canada. It is registered at Kitchener, Ontario, Canada.
Alert Labs is a funded company, having raised a total of $30K across 3 funding rounds to date. The company's 1st funding round was a Grant of $100K, raised on Nov 2016.
Alert Labs has 72 employees.
The primary company behind Alert Labs, Alertlabs India Private Limited, reported revenue of ₹14.60 Cr for FY 2022, up 23% year on year.
Alert Labs was founded in 2015 in Kitchener, Canada, focusing on the IoT sector for residential water and environmental monitoring. Sensors are provided to detect basement issues such as water leaks, floods, power outages, and temperature fluctuations, with alerts sent when thresholds are exceeded. Products include water flow, furnace, water softener, sump pump sensors, and flood detectors, connected via cellular networks for real-time dashboard access without internet dependency.
Alert Labs offers AlertAQâ„¢ Platform, Flowie-O Water Flow Sensor, Floodie Flood Sensor, Shuttie Auto Water Shut-Off Valve, and Humie Humidity & Temperature Sensor.
Alert Labs has 6 investors. Key investors include Watsco, Intact Ventures, BDC, Accelerator Centre, and Garage.com.
Alert Labs operates through Alertlabs India Private Limited.
Yes. Alert Labs was acquired by Watsco in October 2018.
The legal entities of Alert Labs currently have 4 directors, including Rajinder Mohan Gupta, Harnawab Sandhu, Kaval Kaur Gill and others.

