About Aliada
Aliada is a Business Services company based in Mexico City (Mexico) founded in 2014, and was acquired by Homely in November 2021. Home cleaning services are booked via an online platform. Aliada has raised $900 thousand across 2 funding rounds from investors including Homely, DILA Capital and VARIV Capital. Its focus areas include Consumer, Local Services, Home Services and Maintenance & Repair.
Company details
Aliada was founded in 2014 in Mexico City, Mexico, as an online platform in the home services sector. Users book cleaning professionals who are reference-checked and quality assured. Services are facilitated through the domain aliada.mx. Professionals receive medical insurance, economic incentives, and educational opportunities for advancement. Operations focus on trusted bookings within the Mexican market.
- Headquarters Mexico City, Mexico
- Stage Acquired
- SectorsBusiness Services
- Email••••••••
- Website aliada.mx/new-landing
- Social LinkedIn X Facebook
- Acquired by Homely (Nov 2021)
Funding Insights of Aliada
Aliada has successfully raised a total of $900K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $800 thousand completed in May 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $900,000
- Total Rounds 2
- Last Round Seed — $800,000
- First Round $100,000
(Sep 2014)
- Investors Count 3
All 2 funding rounds of Aliada with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2015 | $800,000 | Seed | – | DILA Capital, VARIV Capital | – |
| Sep 2014 | $100,000 | Angel Round | – | – | – |
4 investors in total: 4 institutional.
Investors in Aliada
Aliada has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Homely, DILA Capital and VARIV Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| dilacapital.com | ||||
Early-stage tech-focused VC firm investing in North America, Latin America and Europe | variv.com | Miguel Hidalgo, Mexico | ||
| capitalinvent.mx | ||||
Home cleaning services are provided to consumers in Mexico. | 2015 | homely.mx | Guadalajara, Mexico |
Investor details for Aliada
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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Timeline of Aliada
4 dated milestones of Aliada across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Aliada is founded.
- Funding First funding round of $100K.
- Funding Latest funding round, Seed, of $800K.
- Exit Acquired by Homely.
Web traffic of Aliada
The website of Aliada (aliada.mx) receives about 8.8K visits a month.
- Monthly visits8.8K
▼ 21.9% vs previous month
Websites whose visitors overlap most with Aliada. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
 app.shopify.com | app.shopify.com | 100% | – | ||
empleadasdomesticas.mx | empleadasdomesticas.mx | 34% | – | ||
limpiar.mx | limpiar.mx | 32% | #2,578,322 | – | |
aliadasdelalimpieza.com | aliadasdelalimpieza.com | 31% | – | ||
stesso.com.mx | stesso.com.mx | 30% | #5,638,978 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Aliada
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- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Frequently Asked Questions about Aliada
Aliada was founded in 2014.
Aliada is headquartered in Mexico City, Mexico.
Aliada is a funded company, having raised a total of $900K across 2 funding rounds to date. The company's 1st funding round was a Angel Round of $100K, raised on Sep 2014.
Aliada was founded in 2014 in Mexico City, Mexico, as an online platform in the home services sector. Users book cleaning professionals who are reference-checked and quality assured. Services are facilitated through the domain aliada.mx. Professionals receive medical insurance, economic incentives, and educational opportunities for advancement. Operations focus on trusted bookings within the Mexican market.
Aliada has 4 investors. Key investors include Homely, DILA Capital, VARIV Capital, and Capital Invent.
Yes. Aliada was acquired by Homely in November 2021.