About Allegro
Allegro is a publicly listed company based in Poznan (Poland) founded in 1999, and was acquired by Permira in January 2017. Multi-category consumer products are sold via an online marketplace platform. Allegro has completed 5 acquisitions, including Bankier.pl, Mall Group and WE | DO. Its chief executive, as recorded, is Roy Perticucci. Its website allegro.pl draws about 148.7 million monthly visits. Its focus areas include Horizontal E-Commerce and Marketplace. Its legal entity is STELLA B. GŁOWACKA, R. GŁOWACKI SPÓŁKA JAWNA. Its competitors include Topmall, Fyrtel and Media Expert; 2 of its 3 listed competitors have raised funding.
Company details
Allegro was founded in 1999 and is headquartered in Poznan, Poland. An online marketplace is operated, featuring a broad catalog of consumer products across categories such as electronics, fashion, beauty, sports, home care, health, and automobiles. Access is provided through a website and mobile applications compatible with Android and iOS devices, serving users primarily in Poland.
- Headquarters Poznan, Poland
- Stage Public
- SectorsRetail
- Website allegro.pl
- Social LinkedIn X Facebook
- Acquired by Permira (Jan 2017)
- Legal Name Stella B. Głowacka, R. Głowacki Spółka Jawna
- InvestorsPermira
& 4 more
- Investments & AcquisitionsBankier.pl
& 4 more
- Acquired by
Apps and channels of Allegro
Allegro publishes 1 mobile app with over 10M+ downloads.
Funding Insights of Allegro
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Allegro with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2017 | Private Equity Round | – | Ardian | – |
5 investors in total: 5 institutional.
Investors in Allegro
Allegro has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Permira, Ardian and Olx Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private investment firm specializing in markets and partnerships. | ardian.com | |||
Investments are made in technology, consumer, healthcare, and service sectors. | 1985 | permira.com | London, United Kingdom | |
Private equity investments and portfolio management services are provided by Cinven across various sectors. | cinven.com | |||
MidEuropa is engaged in private equity investments in Central Europe. | mideuropa.com | |||
Operates an online platform for trading multi-category second-hand products. | 2006 | olxgroup.com | Amsterdam, Netherlands |
Investor details for Allegro
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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Verified entity values are shown only after access is granted.
People of Allegro
264 people are tracked at Allegro (65 in leadership, 199 in team).
| Name | Role | Group |
|---|---|---|
Roy Perticucci | CEO | Leadership |
Francois Nuyts | CEO | Leadership |
Damian Zaplata | Chief Commercial Officer | Leadership |
Kamila Kryla | Senior Advertising Business Partner | Leadership |
Dariusz Popowicz | Head Of Group Category (mda, Sda, Tv, Audio, Photo, Drones) | Leadership |
Jakub Gałczyński | Head Of Regional Merchant Acquisition & Development | Leadership |
Filip Susfał | Business Sourcing Partner | Leadership |
Piotr Truszkowski | Head Of Allegro Business | Leadership |
Artur Zbroja | Director, Allegro Group Transportation | Leadership |
Maja MacHaj | Senior Advertising Business Partner | Leadership |
Aneta Kullová | Senior Advertising Business Partner | Leadership |
Michal Mroczkowski | Head Of Group Last Mile Expansion | Delivery Experience | Leadership |
Helena Rowe | Head of Marketing | Leadership |
Giuseppe Panarese | Vp, International 1p | Leadership |
Greg Czapski | Chief Business Accelerators Officer, Exec Team | Leadership |
Krzysztof Andrzejczak | Group Advertising Sales & Growth Director | Leadership |
Jakub Kłoczewiak | Chief Operations Officer | Leadership |
Marcin Polchlopek | Group Vice President Marketplace Consumer Business | Leadership |
Matthias Frechen | Chief Commercial Officer (cco) | Leadership |
Radek Wierzbiński | Head Of Advertising Communication & Education CE | Leadership |
244 more people are available in the full profile.
Complete people profiles for Allegro
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by Allegro
Allegro has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include Bankier.pl, Mall Group and WE | DO.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Delivery services are provided to businesses and e-commerce platforms. | wedo.cz | Zdiby, Czech Republic | 2020 | Nov 2021 | •••• | |
E-commerce platforms are operated across Central and Eastern Europe. | mallgroup.com | Prague, Czech Republic | 2003 | Nov 2021 | •••• | |
Transportation and logistics services with same-day deliveries are provided. | x-press.com.pl | Warsaw, Poland | 1996 | Oct 2021 | •••• | |
Online ticketing for multi-events across Polish regions is facilitated. | ebilet.pl | Warsaw, Poland | 2001 | Dec 2018 | •••• | |
Financial information on markets and products is delivered by Bankier.pl. | bankier.pl | Warsaw, Poland | 2000 | Aug 2009 | $18.73M |
Complete acquisition details for Allegro
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Allegro
10 dated milestones of Allegro across 22 years, from founding to its latest funding, stage changes and deals.
- Founded Allegro is founded.
- Acquisition Acquires Bankier.pl.
- Exit Acquired by Olx Group.
- Funding First funding round.
- Exit Acquired by Permira.
- Acquisition Acquires eBilet.pl.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires X-press Couriers.
- Acquisition Acquires WE | DO.
- Acquisition Acquires Mall Group.
Competitors of Allegro
Allegro has 3 listed competitors in our database, 2 of them funded. They include Topmall, Fyrtel and Media Expert.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| topmall.pl | 2012 | Warsaw, Poland | $5M | Online retail platform offering multi-category products | ||
| fyrtel.market | 2020 | Poznan, Poland | $895,900 | Online marketplace offering multi-category products from local stores | ||
| mediaexpert.pl | 1991 | Zlotow, Poland | Operates an online retail platform with products from various categories. |
Detailed competitors of Allegro
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- Full competitor set
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Web traffic of Allegro
The website of Allegro (allegro.pl) receives about 148.7M visits a month.
- Monthly visits148.7M
▼ 10.7% vs previous month
Websites whose visitors overlap most with Allegro. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
olx.pl | olx.pl | 100% | #325 | – | |
| ceneo.pl | 96% | 35.2M | #1,468 | View details | |
temu.com | temu.com | 76% | #27 | – | |
ebay.pl | ebay.pl | 74% | #12,778 | – | |
| aliexpress.com | 73% | #52 | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Allegro
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Allegro
Complete news archive for Allegro
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Frequently Asked Questions about Allegro
Allegro was founded in 1999 and raised its 1st funding round 18 years after it was founded.
Allegro is headquartered in Poznan, Poland. It is registered at Poznan, Greater Poland Voivodeship, Poland.
Roy Perticucci is the CEO of Allegro, as recorded in our data.
Allegro was founded in 1999 and is headquartered in Poznan, Poland. An online marketplace is operated, featuring a broad catalog of consumer products across categories such as electronics, fashion, beauty, sports, home care, health, and automobiles. Access is provided through a website and mobile applications compatible with Android and iOS devices, serving users primarily in Poland.
Allegro's top competitors include Fyrtel, Topmall and Media Expert.
Allegro has made 5 acquisitions, including Bankier.pl, Mall Group, and WE | DO.
Allegro operates through Stella B. Głowacka, R. Głowacki Spółka Jawna.
Yes. Allegro was acquired by Permira in January 2017.
Yes. Allegro publishes Allegro: shopping online, with over 10 million downloads.
The website of Allegro receives about 148.7 million visits a month.

