About Alsa
Alsa is a company based in Schirmeck (France) founded in 1987 was acquired by Dr. Oetker in March 2019. It operates as a Direct-to-Consumer (D2C). Alsa offers products and services including Mon Fromage Blanc Maison, Maxi Cookies Chocolat, and Sucre Vanillé des Isles. Alsa operates in a competitive market with competitors including Danone, RJ Corp, Premier Foods, Hain Celestial and Bel Group, among others.
- Headquarter Schirmeck, France
- SectorsConsumer
- Website category Food and Drink · Cooking and Recipes
- Website alsa.fr
- Social Facebook Instagram YouTube
- Acquired by Dr. Oetker (Mar 2019)
- InvestorsUnilever
& 1 more
- Acquired by
Products & Services of Alsa
Alsa offers a comprehensive portfolio of products and services, including Mon Fromage Blanc Maison, Maxi Cookies Chocolat, and Sucre Vanillé des Isles.
A homemade white cheese dessert mix is offered.
A chocolate cookie baking mix is provided here.
Vanilla sugar from islands is sold for baking.
Apps and channels of Alsa
its YouTube channel alsa France has 1.86K subscribers and 30 videos.
Videos from Alsa
The most watched videos on Alsa's YouTube channel, alsa France (1.86K subscribers). Click a video to play it here.
More on alsa France.
Investors in Alsa
Alsa has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Unilever and Dr. Oetker.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
A global consumer goods business with diverse product offerings. | 1872 | unilever.com | London, United Kingdom | |
Multi-category convenience foods are produced and distributed worldwide. | 1891 | oetker.com | Bielefeld, Germany |
Investor details for Alsa
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- Complete investor list
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Timeline of Alsa
3 dated milestones of Alsa across 32 years, from founding to its latest funding, stage changes and deals.
- Founded Alsa is founded.
- Exit Acquired by Unilever.
- Exit Acquired by Dr. Oetker.
Competitors of Alsa
Alsa operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Danone, RJ Corp, Premier Foods, Hain Celestial and Bel Group, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| danone.com | 1919 | Paris, France | – | 94,761 | Health-focused dairy and plant-based food products are offered. | |
| rjcorp.in | 1980 | Gurugram, India | $41.11M | – | Food and beverage products are branded, with diverse sectors engaged. | |
| premierfoods.co.uk | 1837 | St Albans, United Kingdom | – | – | Processed food products are produced and marketed by Premier Foods. | |
| hain.com | 1932 | New York, United States | – | 2,786 | Hain Celestial is focused on better-for-you food and personal care products. | |
| groupe-bel.com | 2008 | Suresnes, France | – | – | Manufacturer & supplier of food & beverages products | |
| pioneerfoods.co.za | 1997 | Cape Town, South Africa | – | – | Multicategory food and beverage company | |
| havea.com | 2001 | Bouffere, France | – | – | Superfood supplements, teas, and cosmetics are offered by Havea. | |
| beendhi.com | 2011 | Paris, France | $4.56M | – | Organic cereal and legume blends for ready-to-cook meals are supplied. | |
| whitewave.com | 1977 | Denver, United States | – | – | Multi-category foods company | |
| lestoquesblanchesdumonde.com | 2011 | Lyon, France | – | – | Multi category food and beverage company |
Detailed competitors of Alsa
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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- Competitive positioning
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Web traffic of Alsa
The website of Alsa (alsa.fr) receives about 95.6K visits a month and ranks #174,467 among all websites worldwide, #5,624 in Cooking and Recipes.
- Monthly visits95.6K
▼ 68.4% vs previous month
- Unique visitors114.3K
per month
- Global rank#174,467
among all websites
- Category rank#5,624
Food and Drink · Cooking and Recipes
- Bounce rate73%
- Pages per visit1.7
- Average visit1 min 07 sec
- DevicesDesktop 39% · Mobile 61%
Websites whose visitors overlap most with Alsa. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
video.journaldesfemmes.com | video.journaldesfemmes.com | 100% | – | – | – |
marmiton.org | marmiton.org | 97% | – | #1,475 | – |
| 750g.com | 88% | 5.2M | #8,847 | View details | |
litaliedansmacuisine.com | litaliedansmacuisine.com | 88% | – | #4,970,550 | – |
ptitchef.com | ptitchef.com | 87% | – | #25,993 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Alsa
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Alsa
Complete news archive for Alsa
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Similar companies to Alsa
10 companies that operate in the same segment as Alsa (Food & Beverage Products & Processing), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering a subscription-based delivery service for fresh milk and groceries | 2015 | Gurugram, Haryana, India | USD 221.1 M | USD 99.78 M | 3,464 | |
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Subscription-based coffee products are offered by an internet-first brand. | 2013 | Gurugram, Haryana, India | USD 112.84 M | USD 25.83 M | 2,059 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | – | – | |
Dry snacks and coffee are manufactured and distributed. | 2015 | Chennai, Tamil Nadu, India | USD 16.52 M | USD 208 K | 29 | |
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | – | USD 93.92 B | 319,000 | |
Multi-category organic dairy products are offered online. | 2010 | Tiptur, Karnataka, India | USD 58.15 M | USD 23.34 M | 810 | |
Packaged food products are offered through an online platform. | 2019 | Mumbai, Maharashtra, India | USD 37.6 M | USD 4.41 M | 168 | |
Multi-category food and beverage products are produced and distributed globally. | 1866 | Vevey, Vaud, Switzerland | – | USD 2.36 B | 16,250 | |
Subscription-based dairy products are delivered via an internet-first brand. | 2013 | Hyderabad, Telangana, India | USD 19.41 M | USD 14.66 M | 250 |
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Frequently Asked Questions about Alsa
Alsa was founded in 1987.
Alsa is headquartered in Schirmeck, France. It is registered at Schirmeck, Grand Est, France.
Alsa is known for manufacturing a variety of dessert and baking products in France. Since its establishment in 1897, the company has been involved in creating traditional baking ingredients like the iconic pink sachet of chemical yeast, as well as modern dessert mixes such as flans, cookies, and fondants. The products are made with quality ingredients, targeting home bakers and families. Alsa operates within the consumer goods sector, focusing on packaged foods for everyday use.
Alsa offers Mon Fromage Blanc Maison, Maxi Cookies Chocolat, and Sucre Vanillé des Isles.
Alsa has 2 investors. Key investors include Unilever, and Dr. Oetker.
Yes. Alsa was acquired by Dr. Oetker in March 2019.

