About American Trust Retirement
American Trust Retirement is a Financial Services company based in Dubuque (United States) founded in 1911, and was acquired by First Mercantile in February 2019. Retirement planning services have been provided since 1911. Its website americantrustretirement.com draws about 38 thousand monthly visits. American Trust Retirement offers products and services including WorkSaveRetire, Fiduciary Services, and Investment Solutions. Its focus areas include Asset Management, Financial Advisors and Retirement & Pension. Its legal entity is American Trust Company. Its competitors include MetLife, Voya Financial and Pacific Life.
Company details
American Trust Retirement was established in 1911 in Dubuque, United States. Operations are focused on the financial services sector, with retirement planning services offered to individuals and organizations. Core activities include account management, investment advice, and plan administration, all conducted through a domain-based online platform. The company serves clients primarily within the United States, emphasizing compliance with regulatory standards in retirement solutions.
- Headquarters Dubuque, United States
- Stage Acquired
- SectorsFinancial Services
- Website category Finance · Banking Credit and Lending
- Website americantrustretirement.com
- Acquired by First Mercantile (Feb 2019)
- Legal Name American Trust Company
- Investors
- Acquired byFirst Mercantile
(Feb 2019)
Products & Services of American Trust Retirement
American Trust Retirement offers a comprehensive portfolio of products and services, including WorkSaveRetire, Fiduciary Services, and Investment Solutions.
Streamlines retirement plan operations and improves participant outcomes.
Manages investments and compliance for retirement plans.
Provides tailored investment options for retirement savers.
Investors in American Trust Retirement
American Trust Retirement has secured backing from 1 investor. Prominent investors backing the company include First Mercantile.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Diversified investment management services are provided across various assets. | 1972 | firstmerc.com | Memphis, United States |
Investor details for American Trust Retirement
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Timeline of American Trust Retirement
2 dated milestones of American Trust Retirement across 108 years, from founding to its latest funding, stage changes and deals.
- Founded American Trust Retirement is founded.
- Exit Acquired by First Mercantile.
Competitors of American Trust Retirement
American Trust Retirement has 3 listed competitors in our database. They include MetLife, Voya Financial and Pacific Life.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| metlife.com | 1868 | New York, United States | 18,167 | Internet-based life, health, auto, home, and pet insurance is offered. | ||
| voya.com | 1999 | New York, United States | 6,839 | Provider of pension fund for the employees based out of the US | ||
| pacificlife.com | 1868 | Newport Beach, United States | 3,138 | Insurance company |
Detailed competitors of American Trust Retirement
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Web traffic of American Trust Retirement
The website of American Trust Retirement (americantrustretirement.com) receives about 38.3K visits a month and ranks #642,823 among all websites worldwide, #8,025 in Banking Credit and Lending.
- Monthly visits38.3K
▼ 3.2% vs previous month
- Unique visitors15K
per month
- Global rank#642,823
among all websites
- Category rank#8,025
Finance · Banking Credit and Lending
- Bounce rate38%
- Pages per visit3.6
- Average visit1 min 27 sec
- DevicesDesktop 63% Β· Mobile 37%
Websites whose visitors overlap most with American Trust Retirement. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
benefitwebaccess.net | benefitwebaccess.net | 100% | β | ||
| fidelity.com | 66% | 129.5M | #275 | View details | |
money-zine.com | money-zine.com | 61% | β | ||
vemma.com | vemma.com | 60% | β | ||
money.msn.com | money.msn.com | 41% | #2,320,244 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 6 similar websites and full traffic analytics for American Trust Retirement
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- 6 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Asset Management
3 companies that operate in the same segment as American Trust Retirement (Asset Management) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of brokerage accounts, retirement planning, wealth management, and trading platforms | 1946 | Boston, Massachusetts, United States | USD 517.99 M | |||
Investment banking services are delivered across multiple financial sectors. | 1869 | New York, New York, United States | USD 126.21 B | 46,500 | ||
Mutual life insurance company | 1851 | Springfield, United States | 10,466 |
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Related news about American Trust Retirement
Complete news archive for American Trust Retirement
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Frequently Asked Questions about American Trust Retirement
American Trust Retirement was founded in 1911.
American Trust Retirement is headquartered in Dubuque, United States. It is registered at Dubuque, Iowa, United States.
American Trust Retirement was established in 1911 in Dubuque, United States. Operations are focused on the financial services sector, with retirement planning services offered to individuals and organizations. Core activities include account management, investment advice, and plan administration, all conducted through a domain-based online platform. The company serves clients primarily within the United States, emphasizing compliance with regulatory standards in retirement solutions.
American Trust Retirement's top competitors include Pacific Life, MetLife and Voya Financial.
American Trust Retirement offers WorkSaveRetire, Fiduciary Services, and Investment Solutions.
American Trust Retirement has 1 investor. Key investors include First Mercantile.
American Trust Retirement operates through American Trust Company.
Yes. American Trust Retirement was acquired by First Mercantile in February 2019.

