Animoto

New York, United States Founded: 2006 • Age: 20 yrs Acquired By Redbrick
Cloud-based video editing platform for enterprises
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About Animoto

Animoto is a company based in New York (United States) founded in 2006 by Jason Hsiao and Brad Jefferson was acquired by Redbrick in August 2023.. Animoto has raised $29.4 million across 2 funding rounds from investors including Amazon, Spectrum Equity and Madrona. Animoto offers products and services including Video Editor, Screen Recording Feature, and Stock Media Library. Animoto operates in a competitive market with competitors including Wondershare, Captions, Descript, WeVideo and Lomotif, among others.

  • Headquarter New York, United States
  • Founders Jason Hsiao, Brad Jefferson
  • Sectors
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Digital Content Creation
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $29.4 M (USD)

    in 2 rounds

  • Latest Funding Round
    $25 M (USD), Series C

    Jun 29, 2011

  • Investors
    Amazon

    & 4 more

  • Employee Count
    Employee Count
  • Acquired by
    Redbrick

    (Aug 22, 2023)

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Products & Services of Animoto

Animoto offers a comprehensive portfolio of products and services, including Video Editor, Screen Recording Feature, and Stock Media Library. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Tool for drag and drop editing of videos with stock assets and templates.

Function for capturing screens and webcam for video demos.

Collection of images and music for enhancing video projects.

People of Animoto
Headcount 50-200
Employee Profiles 22
Employee Profiles
People
Eliza Talvola
Content Marketing Manager
People
Beth Forester
VP, Marketing
People
Jillian Mensch
Product Manager
People
Logan Cole
Sr. Business Intelligence Analyst

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Funding Insights of Animoto

Animoto has successfully raised a total of $29.4M across 2 strategic funding rounds. The most recent funding activity was a Series C round of $25 million completed in June 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Series C — $25.0M
  • First Round

    (17 Jun 2009)

  • Investors Count 4
Date Amount Transaction Name Valuation Lead Investors Investors
Jun, 2011 Amount Series C - Animoto Valuation Spectrum Equity
Jun, 2009 Amount Series B - Animoto Valuation Madrona Venture Group
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Animoto

Animoto has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Amazon, Spectrum Equity and Madrona. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Growth equity investments and partnerships in finance and related sectors.
Founded Year Domain Location
Venture capital investing in AI, biotech, and technology sectors, focusing on seed and early stages in Seattle and beyond.
Founded Year Domain Location
Venture capital is invested in multiple sectors by Uncork Capital.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Animoto

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Animoto

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Animoto Comparisons

Employees
+
Add Comparison
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Competitors of Animoto

Animoto operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Wondershare, Captions, Descript, WeVideo and Lomotif, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Developer of software for video editing, PDF management, and data recovery
domain founded_year HQ Location
AI-powered editing for photos and videos with captioning is provided.
domain founded_year HQ Location
Automated transcribing solution provider for audio files
domain founded_year HQ Location
Video creation, interactive elements, and hosting software are provided.
domain founded_year HQ Location
An app-based platform for creating and sharing music videos.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Animoto

Frequently Asked Questions about Animoto

When was Animoto founded?

Animoto was founded in 2006 and raised its 1st funding round 3 years after it was founded.

Where is Animoto located?

Animoto is headquartered in New York, United States. It is registered at New York, New York, United States.

Who is the current CEO of Animoto?

Brad Jefferson is the current CEO of Animoto. They have also founded this company.

Is Animoto a funded company?

Animoto is a funded company, having raised a total of $29.4M across 2 funding rounds to date. The company's 1st funding round was a Series B of $4.4M, raised on Jun 17, 2009.

What does Animoto do?

Animoto was founded in 2006 and is headquartered in New York, United States. A cloud-based video editing platform is provided for enterprises, enabling the creation of short videos. Collections of pictures and videos from computers or mobile devices are used by users to produce content for various purposes. Operations focus on the software and technology sector, with services supporting professional video assembly and sharing.

Who are the top competitors of Animoto?

Animoto's top competitors include Captions, Descript and Wondershare.

What products or services does Animoto offer?

Animoto offers Video Editor, Screen Recording Feature, and Stock Media Library.

Who are Animoto's investors?

Animoto has 5 investors. Key investors include Amazon, Spectrum Equity, Madrona, Uncork Capital, and Redbrick.

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