
About Anita
Anita is a Retail company based in Kufstein (Austria) founded in 1886. Lingerie, sports bras, and nursing bras for women are provided. Its chief executive, as recorded, is Georg Weber Unger. Its website anita.com draws about 180 thousand monthly visits. Anita offers products and services including Bras, Swimwear, Maternity Bras, and Slips. Its focus areas include Consumer Goods, Apparel Brands, Inner Wear and Multi Category. Its legal entity is ANITA (THAILAND) COMPANY LIMITED.
Company details
Established in 1886 in Kufstein, Austria, the company operates within the apparel sector, focusing on lingerie, corsetry, and swimwear. Products encompass maternity wear, active wear, and specialized items such as nursing bras. Operations emphasize quality manufacturing for womens needs, with distribution handled through established channels. Leadership is provided by Georg Weber Unger as CEO and Managing Director.
- Latest Funding Round$340.86K (USD), Grant
Nov 2022
- Investors
Products & Services of Anita
Anita offers a comprehensive portfolio of products and services, including Bras, Swimwear, Maternity Bras, and Slips.
Supportive undergarments for everyday and sports use
Apparel designed for swimming and beach activities
Comfortable bras for pregnancy and nursing support
Undergarments providing daily comfort and fit
Apps and channels of Anita
its YouTube channel Anita since 1886 has 21.6K subscribers and 30 videos.
Videos from Anita
The most watched videos on Anita's YouTube channel, Anita since 1886 (21.6K subscribers). Click a video to play it here.
More on Anita since 1886.
Funding Insights of Anita
- Total Rounds 1
- Last Round Grant — $340,865
- First Round $340,865
(Nov 2022)
- Investors Count 1
All 1 funding rounds of Anita with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2022 | $340,865 | Grant | – | – |
1 investors in total: 1 institutional.
Investors in Anita
Anita has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include IHK München.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Business support through consulting, training, and networking is offered. | 1843 | ihk-muenchen.de | Munich, Germany |
Investor details for Anita
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Anita
9 people are tracked at Anita (4 in leadership, 5 in team).
| Name | Role | Group |
|---|---|---|
Georg Weber Unger | CEO & Managing Director | Leadership |
Claudia Heuberger | Head Of Customer Care / Leiter Kundenbetreuung | Leadership |
Michele Duncan | Managing Director Uk/ir | Leadership |
Marc Fehrenbach | Head Of Key Account Management | Leadership |
Abdullah Öcüt | E-commerce-manager | Team |
Edwina Gilch | Business Development Manager | Team |
Gabriele | Mitglied Der Geschäftsleitung | Team |
Ayla Çiçekkan | Distributor | Team |
Olivia Keuleyan | International Online Education Manager | Team |
Complete people profiles for Anita
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Anita
2 dated milestones of Anita across 136 years, from founding to its latest funding, stage changes and deals.
- Founded Anita is founded.
- Funding First funding round of $341K.
Web traffic of Anita
The website of Anita (anita.com) receives about 179.9K visits a month.
- Monthly visits179.9K
▲ 0.6% vs previous month
Websites whose visitors overlap most with Anita. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
magic-dessous.de | magic-dessous.de | 100% | #1,311,066 | – | |
lacorsetera.com | lacorsetera.com | 99% | #604,348 | – | |
hunkemoller.de | hunkemoller.de | 91% | #31,687 | – | |
nyakkendofutar.hu | nyakkendofutar.hu | 89% | – | ||
| triumph.com | 89% | 2M | #22,695 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Anita
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Anita
Anita was founded in 1886 and raised its 1st funding round 136 years after it was founded.
Anita is headquartered in Kufstein, Austria. It is registered at Kufstein, Tyrol, Austria.
Georg Weber Unger is the CEO of Anita, as recorded in our data.
Established in 1886 in Kufstein, Austria, the company operates within the apparel sector, focusing on lingerie, corsetry, and swimwear. Products encompass maternity wear, active wear, and specialized items such as nursing bras. Operations emphasize quality manufacturing for womens needs, with distribution handled through established channels. Leadership is provided by Georg Weber Unger as CEO and Managing Director.
Anita offers Bras, Swimwear, Maternity Bras, and Slips.
Anita has 1 investor. Key investors include IHK München.
Anita operates through Anita (Thailand) Company Limited.
The website of Anita receives about 180 thousand visits a month.