About Annie's
Annie's is a Consumer company based in Berkeley (United States) founded in 1989, and was acquired by Solera Capital in August 2002. Multi-category food products are produced and distributed by Annies. Annie's has raised $3 million across 1 funding round from investors including Solera. Its chief executive, as recorded, is Patak Nelly. Its website annies.com draws about 152 thousand monthly visits. Annie's offers products and services including Mac & Cheese, Snacks, Breakfast Mixes, and Baking Products. Its focus areas include Food and Agriculture, Food & Beverage Products, Multi-category and Consumer Goods. Its legal entity is ANNIE'S, INC. Its competitors include General Mills, Conagra Brands and Campbells.
Company details
Annies was founded in 1989 in Berkeley, United States, as a brand focused on multi-category food products. Operations center on manufacturing and marketing items such as snacks, meals, and pantry staples within the consumer goods sector. Distribution occurs primarily through retail channels across the U.S., with emphasis on natural and organic ingredients. The company is headquartered in Berkeley and led by CEO Patak Nelly.
- Headquarters Berkeley, United States
- Stage Acquired
- SectorsConsumer
- Website category Food and Drink · Groceries
- Phone•••• ••••
- Website annies.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Solera Capital (Aug 2002)
- Legal Name Annie's, Inc.
- Total Equity Funding$3M (USD)
in 1 rounds
- Latest Funding Round$3M (USD), Series A
Dec 1999
- Investors
- Acquired bySolera Capital
(Aug 2002)
Products & Services of Annie's
Annie's offers a comprehensive portfolio of products and services, including Mac & Cheese, Snacks, Breakfast Mixes, and Baking Products.
Organic macaroni and cheese for quick family meals.
Variety of organic snack items for on-the-go eating.
Organic mixes for pancakes and waffles.
Organic ingredients for home baking needs.
Apps and channels of Annie's
its YouTube channel Annie's Homegrown has 2.73K subscribers and 22 videos.
Videos from Annie's
The most watched videos on Annie's's YouTube channel, Annie's Homegrown (2.73K subscribers). Click a video to play it here.
More on Annie's Homegrown.
Funding Insights of Annie's
Annie's has successfully raised a total of $3M through 1 strategic funding round. The most recent funding activity was a Series A round of $3 million completed in December 1999. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $3M
- Total Rounds 1
- Last Round Series A — $3M
- First Round $3M
(Dec 1999)
All 1 funding rounds of Annies with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 1999 | $3M | Series A | – | – | – |
1 investors in total: 1 institutional.
Investors in Annie's
Annie's has secured backing from 1 investor. Prominent investors backing the company include Solera.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Solera is focused on building business leaders through training. | soleracapital.com |
Investor details for Annies
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People of Annie's
1 people are tracked at Annie's (1 in leadership).
| Name | Role | Group |
|---|---|---|
Patak Nelly | CEO | Leadership |
Complete people profiles for Annie's
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- Team structure
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Timeline of Annie's
3 dated milestones of Annie's across 13 years, from founding to its latest funding, stage changes and deals.
- Founded Annie's is founded.
- Funding First funding round of $3.0M.
- Exit Acquired by Solera Capital.
Competitors of Annie's
Annie's has 3 listed competitors in our database. They include General Mills, Conagra Brands and Campbells.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| generalmills.com | 1866 | Minneapolis, United States | 34,000 | Multi-category food products are produced and distributed globally. | ||
| conagrabrands.com | 1919 | Chicago, United States | 18,600 | Vertically integrated company in manufacturing and supply of value-added meat and food products | ||
| campbells.com | 1869 | Camden, United States | 18,000 | Multi-category food and beverage company |
Detailed competitors of Annies
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Web traffic of Annie's
The website of Annie's (annies.com) receives about 151.6K visits a month and ranks #320,729 among all websites worldwide, #1,774 in Groceries.
- Monthly visits151.6K
▲ 26.8% vs previous month
- Unique visitors81.2K
per month
- Global rank#320,729
among all websites
- Category rank#1,774
Food and Drink · Groceries
- Bounce rate38%
- Pages per visit2.2
- Average visit24 sec
- DevicesDesktop 15% · Mobile 85%
Websites whose visitors overlap most with Annie's. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| edenfoods.com | 100% | #402,057 | View details | ||
| lundberg.com | 98% | #405,421 | View details | ||
anniesbuyingclub.com | anniesbuyingclub.com | 90% | – | ||
| terrachips.com | 90% | 13.7K | #1,483,706 | View details | |
anniesnaturals.com | anniesnaturals.com | 89% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Annie's
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- 40 similar websites
- Audience overlap
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- Traffic by brand
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Top companies in Food & Beverage Products & Processing
3 companies that operate in the same segment as Annie's (Food & Beverage Products & Processing) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | |||
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | USD 93.92 B | 319,000 |
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Related news about Annie's
Complete news archive for Annies
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Frequently Asked Questions about Annie's
Annie's was founded in 1989 and raised its 1st funding round 10 years after it was founded.
Annie's is headquartered in Berkeley, United States. It is registered at Berkeley, California, United States.
Patak Nelly is the CEO of Annie's, as recorded in our data.
Annie's is a funded company, having raised a total of $3M across 1 funding round to date. The company's 1st funding round was a Series A of $3M, raised on Dec 1999.
Annies was founded in 1989 in Berkeley, United States, as a brand focused on multi-category food products. Operations center on manufacturing and marketing items such as snacks, meals, and pantry staples within the consumer goods sector. Distribution occurs primarily through retail channels across the U.S., with emphasis on natural and organic ingredients. The company is headquartered in Berkeley and led by CEO Patak Nelly.
Annie's's top competitors include General Mills, Campbells and Conagra Brands.
Annie's offers Mac & Cheese, Snacks, Breakfast Mixes, and Baking Products.
Annie's has 1 investor. Key investors include Solera.
Annie's operates through Annie's, Inc..
Yes. Annie's was acquired by Solera Capital in August 2002.
The website of Annie's receives about 152 thousand visits a month and ranks #320,729 among all websites worldwide.