About Annie's
Annie's is a company based in Berkeley (United States) founded in 1989 was acquired by Solera Capital in August 2002.. Annie's has raised $3 million across 1 funding round from investors including Solera. Annie's offers products and services including Mac & Cheese, Snacks, Breakfast Mixes, and Baking Products. Annie's operates in a competitive market with competitors including General Mills, Conagra Brands, NotCo, Donaldson Company and Campbells, among others.
- Headquarter Berkeley, United States
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Sectors
Consumer
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Phone
*********
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Website
*********
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Social
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- Legal Name Annie's, Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$3 M (USD)
in 1 rounds
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Latest Funding Round
$3 M (USD), Series A
Dec 07, 1999
- Investors
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Employee Count
Employee Count
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Acquired by
Solera Capital
(Aug 13, 2002)
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Products & Services of Annie's
Annie's offers a comprehensive portfolio of products and services, including Mac & Cheese, Snacks, Breakfast Mixes, and Baking Products. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Organic macaroni and cheese for quick family meals.
Variety of organic snack items for on-the-go eating.
Organic mixes for pancakes and waffles.
Organic ingredients for home baking needs.
Funding Insights of Annie's
Annie's has successfully raised a total of $3M through 1 strategic funding round. The most recent funding activity was a Series A round of $3 million completed in December 1999. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Series A — $3.0M
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First Round
First Round
(07 Dec 1999)
- Investors Count Investors Count
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec, 1999 | Amount | Series A - Annie's | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Annie's
Annie's has secured backing from 1 investor. Prominent investors backing the company include Solera. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Solera is focused on building business leaders through training.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Annie's
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Annies
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Annie's Comparisons
Competitors of Annie's
Annie's operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as General Mills, Conagra Brands, NotCo, Donaldson Company and Campbells, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multi-category food products are produced and distributed globally.
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| domain | founded_year | HQ Location |
Vertically integrated company in manufacturing and supply of value-added meat and food products
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| domain | founded_year | HQ Location |
AI-powered technology is developed for food product innovation and development.
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| domain | founded_year | HQ Location |
Filtration systems are manufactured and supplied globally by Donaldson Company.
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| domain | founded_year | HQ Location |
Multi-category food and beverage company
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| domain | founded_year | HQ Location |
Processed foods and beverages are manufactured globally.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Annie's
Frequently Asked Questions about Annie's
When was Annie's founded?
Annie's was founded in 1989 and raised its 1st funding round 10 years after it was founded.
Where is Annie's located?
Annie's is headquartered in Berkeley, United States. It is registered at Berkeley, California, United States.
Who is the current CEO of Annie's?
Patak Nelly is the current CEO of Annie's.
Is Annie's a funded company?
Annie's is a funded company, having raised a total of $3M across 1 funding round to date. The company's 1st funding round was a Series A of $3M, raised on Dec 07, 1999.
What does Annie's do?
Annies was founded in 1989 in Berkeley, United States, as a brand focused on multi-category food products. Operations center on manufacturing and marketing items such as snacks, meals, and pantry staples within the consumer goods sector. Distribution occurs primarily through retail channels across the U.S., with emphasis on natural and organic ingredients. The company is headquartered in Berkeley and led by CEO Patak Nelly.
Who are the top competitors of Annie's?
Annie's's top competitors include Kraft Heinz Company, General Mills and NotCo.
What products or services does Annie's offer?
Annie's offers Mac & Cheese, Snacks, Breakfast Mixes, and Baking Products.
Who are Annie's's investors?
Annie's has 1 investor. Key investors include Solera.