About App Bazaar
App Bazaar is a Technology company based in Mumbai (India) founded in 2006, and was acquired by PhonePe in May 2021. It operates as an applications are distributed through a marketplace for Indus OS phones. It operates in the Technology and Media & Entertainment sectors. Its focus areas include Consumer, Vernacular Platforms, App Stores and Mobile App Distribution. Its competitors include Aptoide, One Store, Handmark, AppsDaily and Wandoujia and 4 more; 8 of its 9 listed competitors have raised funding.
Company details
App Bazar is a regional application marketplace which is available in English and twelve vernacular languages. It allows developers to publish and distribute their developed applications to users of INDUS OS mobile phones. Additionally, it helps with targeting users based on their smartphone behavior thereby increasing user engagement and retention of the application. Users get an option of choosing the store listing in their preferred language (Hindi, Gujarati, Marathi, Telugu, Bengali, among others) and feature support for carrier billing thereby allowing users to download paid apps and games via their mobile balance (pre-paid) or get billed for it (post-paid). The top applications and publishers include Facebook, Instagram, TOI, Ganna, Skype, to name a few.
- Headquarters Mumbai, India
- Stage Acquired
- SectorsTechnologyMedia & Entertainment
- Website appbazaar.com
- Acquired by PhonePe (May 2021)
Investors in App Bazaar
App Bazaar has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include PhonePe.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Payment, financial, investment, and lending services are provided digitally. | 2012 | phonepe.com | Bengaluru, India |
Investor details for App Bazaar
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Timeline of App Bazaar
2 dated milestones of App Bazaar across 15 years, from founding to its latest funding, stage changes and deals.
- Founded App Bazaar is founded.
- Exit Acquired by PhonePe.
Competitors of App Bazaar
App Bazaar has 9 listed competitors in our database, 8 of them funded. They include Aptoide, One Store, Handmark, AppsDaily and Wandoujia, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| aptoide.com | 2011 | Lisbon, Portugal | $27.59M | – | Blockchain-based platform for multi-category mobile app distribution is provided. | |
| onestorecorp.com | 2016 | Seongnam-si, South Korea | $149.01M | – | Multi-category Android applications are distributed via an online platform. | |
| handmark.com | 2000 | Kansas, United States | $10M | – | Mobile and PC app store for all OS | |
| appsdaily.in | 2008 | Mumbai, India | $30.37M | 624 | Mobile apps are distributed offline through retail stores in India. | |
| wandoujia.com | 2009 | Beijing, China | $128M | – | Android app store and search platform is operated in China. | |
| appchina.com | 2011 | Beijing, China | $750,000 | – | Third-party Android apps are recommended and distributed by AppChina. | |
| uptodown.com | 2003 | Malaga, Spain | – | – | Operates a multi-platform distribution platform for applications. | |
| appattach.com | 2009 | Kirkland, United States | $1.3M | – | App discovery platform for OEMs | |
| getjar.com | 2004 | San Mateo, United States | $42M | 17 | Android apps are discovered and downloaded via GetJar's categorized platform. |
Detailed competitors of App Bazaar
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- Full competitor set
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Web traffic of App Bazaar
Websites that share an audience with App Bazaar (appbazaar.com).
Websites whose visitors overlap most with App Bazaar. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| aptoide.com | 100% | 21.1M | #3,075 | View details |
Top companies in Mobile Application Ecosystem
10 companies that operate in the same segment as App Bazaar (Mobile Application Ecosystem), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
App store rankings and keywords are tracked for developers. | 2013 | San Francisco, California, United States | USD 46.12 M | – | 67 | |
Blockchain-based platform for multi-category mobile app distribution is provided. | 2011 | Lisbon, Portugal | USD 27.59 M | – | – | |
Provider of an app discovery platform | 1997 | Barcelona, Catalonia, Spain | USD 140.38 M | – | – | |
Mobile app analytics and development platform is provided for developers. | 2011 | Kashiwa, Chiba Prefecture, Japan | USD 7.33 M | USD 12.37 M | – | |
Delivers a comprehensive super-app for multi-category products and services. | 2019 | Mumbai, Maharashtra, India | – | – | – | |
Mobile app acquisitions are brokered through a dedicated marketplace. | 2011 | Boston, Massachusetts, United States | USD 26.4 M | – | 28 | |
Offers full-service mobile ad operations and revenue growth services | 2016 | Los Angeles, California, United States | USD 30 M | – | – | |
HubX is recognized as a technology hub for mobile app development. | 2022 | Izmir, Aegean Region, Turkey | USD 50 M | – | 396 | |
Provider of platform optimizing in-app purchase revenue for mobile applications | 2019 | New York, New York, United States | USD 500 K | – | – | |
Multi-category Android applications are distributed via an online platform. | 2016 | Seongnam-si, Gyeonggi-do, South Korea | USD 149.01 M | – | – |
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Related news about App Bazaar
Complete news archive for App Bazaar
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Frequently Asked Questions about App Bazaar
App Bazaar was founded in 2006.
App Bazaar is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
App Bazar is a regional application marketplace which is available in English and twelve vernacular languages. It allows developers to publish and distribute their developed applications to users of INDUS OS mobile phones. Additionally, it helps with targeting users based on their smartphone behavior thereby increasing user engagement and retention of the application. Users get an option of choosing the store listing in their preferred language (Hindi, Gujarati, Marathi, Telugu, Bengali, among others) and feature support for carrier billing thereby allowing users to download paid apps and games via their mobile balance (pre-paid) or get billed for it (post-paid). The top applications and publishers include Facebook, Instagram, TOI, Ganna, Skype, to name a few.
App Bazaar has 1 investor. Key investors include PhonePe.
Yes. App Bazaar was acquired by PhonePe in May 2021.

