About AppFolio
AppFolio is a company based in Santa Barbara (United States) founded in 2006.. AppFolio has raised $30 million across 3 funding rounds from investors including Cisco Investments and Headline. The company has 1,630 employees as of December 31, 2024. AppFolio has completed 1 acquisition, including LiveEasy. AppFolio operates in a competitive market with competitors including RealPage, Entrata, RentRedi, Johnson Controls and MRI Software, among others.
- Headquarter Santa Barbara, United States
- Employees 1630 as on 31 Dec, 2024
- Stage Public
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Sectors
Business ServicesProfessional & Legal Services Real Estate & Construction
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Appfolio, Inc.
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Annual Revenue
$794.2 M28.01as on Dec 31, 2024
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Net Profit
$204.06 M7452.04as on Dec 31, 2024
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EBITDA
$157.22 M255.97as on Dec 31, 2024
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Total Equity Funding
$30 M (USD)
in 3 rounds
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Latest Funding Round
$8 M (USD), Series B
Aug 18, 2009
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Investors
Cisco Investments
& 1 more
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Employee Count
1630
as on Dec 31, 2024
- Investments & Acquisitions
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IPO & Listings of AppFolio
AppFolio is a publicly listed company on the NASDAQ with ticker symbol APPF in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
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Leadership Team
85 people
Sales and Marketing
78 people
Customer Team
34 people
Creative and Marketing Team
31 people
Software Development Team
28 people
Sr. Team
22 people
Senior Team
21 people
Product Management Team
20 people
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Funding Insights of AppFolio
AppFolio has successfully raised a total of $30M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $8 million completed in August 2009. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Series B — $8.0M
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First Round
First Round
(20 Feb 2007)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug, 2009 | Amount | Series B - AppFolio | Valuation |
investors |
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| Apr, 2008 | Amount | Series B - AppFolio | Valuation | Cisco Investments | |
| Feb, 2007 | Amount | Series A - AppFolio | Valuation | Headline |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in AppFolio
AppFolio has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Cisco Investments and Headline. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Investments are made in early-stage tech startups across multiple sectors.
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Founded Year | Domain | Location | |
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Technology investments and expertise in networking, cloud, and security services.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by AppFolio
AppFolio has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include LiveEasy. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Provider of an integrated home services platform for real estate. This platform connects buyers, sellers, homeowners, and renters with various services throughout their homeownership journey. Services include moving assistance, home protection plans, financial resources, and home project support. The platform offers integration options for businesses, allowing them to embed services into their own products and enhance client relationships. White-labeled concierge services are also available, providing personalized support.
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2012 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - AppFolio
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Appfolio Comparisons
Competitors of AppFolio
AppFolio operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as RealPage, Entrata, RentRedi, Johnson Controls and MRI Software, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
AI-enabled property management software is provided for residential properties.
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| domain | founded_year | HQ Location |
SaaS-driven property management software is provided for owners and managers.
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| domain | founded_year | HQ Location |
Provider of a SaaS-driven tech-first rental agency
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| domain | founded_year | HQ Location |
Automotive batteries and HVAC equipment are manufactured and supplied globally.
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| domain | founded_year | HQ Location |
Property management software is provided for residential and commercial properties.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Appfolio
Frequently Asked Questions about AppFolio
When was AppFolio founded?
AppFolio was founded in 2006 and raised its 1st funding round 1 year after it was founded.
Where is AppFolio located?
AppFolio is headquartered in Santa Barbara, United States. It is registered at Santa Barbara, California, United States.
Is AppFolio a funded company?
AppFolio is a funded company, having raised a total of $30M across 3 funding rounds to date. The company's 1st funding round was a Series A of $5M, raised on Feb 20, 2007.
How many employees does AppFolio have?
As of Dec 31, 2024, the latest employee count at AppFolio is 1,630.
What is the annual revenue of AppFolio?
Annual revenue of AppFolio is $794.2M as on Dec 31, 2024.
What does AppFolio do?
AppFolio was founded in 2006 in Santa Barbara, United States, and operates in the SaaS sector focused on property management. Software solutions are provided for owners and residential property managers, encompassing features such as communication tools for owners, residents, and board members; lease management; online maintenance requests; reporting; payments; utility management; debt collection; accounting; and support services including custom training and onboarding.
Who are the top competitors of AppFolio?
Is AppFolio publicly traded?
Yes, AppFolio is publicly traded on NASDAQ under the ticker symbol APPF.
How many acquisitions has AppFolio made?
AppFolio has made 1 acquisition, including LiveEasy.
Who are AppFolio's investors?
AppFolio has 2 investors. Key investors include Cisco Investments, and Headline.
What is AppFolio's ticker symbol?
The ticker symbol of AppFolio is APPF on NASDAQ.
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