About Appice
Appice is a Technology company based in Noida (India) founded in 2016 by Tarun Anand, Dilip Mistry, and Ravi Datanwala. AI platform for data integration and marketing optimization in regulated industries. It operates on a B2B and SaaS model. Its chief executive, as recorded, is Dilip Mistry. Its Indian entity Semusi Technologies Private Limited reported revenue of ₹1.78 Cr. Appice offers products and services including Customer Data Platform, Campaign Management Platform, and Analytics Platform. Its focus areas include MarTech, Campaign Optimization, Analytics and Insights and AI Marketing.
Company details
Appice offers an all-in-one MarTech solution that helps businesses integrate customer data for holistic views and precise decision-making. It uses predictive analytics to anticipate customer needs and provides campaign management tools to strengthen relationships. The platform is easy to deploy on-prem or cloud, serving enterprise clients in regulated sectors while ensuring data control and boosting marketing effectiveness.
- Headquarters Noida, India
- Founders Tarun Anand, Dilip Mistry, Ravi Datanwala
- SectorsTechnology
- Email••••••••
- Website appice.io
- Social LinkedIn Facebook
- Legal Name Semusi Technologies Private Limited
- Date of Incorporation 31 Jan, 2006
- Jurisdiction Delhi, India
- Annual Revenue₹1.78 Cr
FY 2024 · +8% YoY
- Net Profit₹45,214
FY 2024 · 0% margin
- EBITDA₹52,111
FY 2024 · 0% margin
Associated legal entities of Appice
Appice operates through Semusi Technologies Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Semusi Technologies Private Limited CIN U72200DL2006PTC145631 | Active | 31 Jan 2006 | Delhi, Delhi | ₹1.8 Cr | 2 | View details |
Products & Services of Appice
Appice offers a comprehensive portfolio of products and services, including Customer Data Platform, Campaign Management Platform, and Analytics Platform.
Platform for integrating operations data and enabling insight-led decisions.
Tool for refining strategies and engaging customers to build loyalty.
System for visualizing trends and optimizing business decisions with insights.
Board of directors of Semusi Technologies Private Limited (Appice)
Semusi Technologies Private Limited is the primary company behind Appice. The board of Semusi Technologies Private Limited currently have 2 directors; the longest-serving is Tarun Anand, appointed in 2006. 3 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Tarun Anand DIN 01603672 | Director | 31 Jan 2006 | 20 yrs 8 mo | Semusi Technologies Private Limited |
| Nidhi Bajaj Anand DIN 01809702 | Director | 27 Jul 2022 | 4 yrs 2 mo | Semusi Technologies Private Limited |
People of Appice
3 people are tracked at Appice (3 in leadership).
| Name | Role | Group |
|---|---|---|
| Co-Founder, CTO | Leadership | |
Dilip Mistry | Co-Founder, CEO | Leadership |
Ravi Datanwala | Co-Founder, CRO | Leadership |
Complete people profiles for Appice
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Appice
Figures of Semusi Technologies Private Limited, the primary company behind Appice, for FY 2024. Revenue was ₹1.78 Cr (+8% year on year). Net profit was ₹45,214 (0% margin). EBITDA was ₹52,111 (0% margin). Revenue has grown at a compounded annual rate of +21% over three years and +5% over five years.
- ₹1.78 CrRevenue · FY 2024 · +8% YoY
- ₹45,214Net profit · 0% margin
- ₹52,111EBITDA · 0% margin
- ₹3.1 LakhPaid-up capital
- +21%Revenue CAGR, 3 years
- +5%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Semusi Technologies Private Limited are on its company page.
Detailed financial statements for Appice
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Appice
Appice was founded in 2016.
Appice is headquartered in Noida, India. It is registered at Noida, Uttar Pradesh, India.
Dilip Mistry is the CEO of Appice, as recorded in our data. They have also founded this company.
The primary company behind Appice, Semusi Technologies Private Limited, reported revenue of ₹1.78 Cr for FY 2024, up 8% year on year.
Appice offers an all-in-one MarTech solution that helps businesses integrate customer data for holistic views and precise decision-making. It uses predictive analytics to anticipate customer needs and provides campaign management tools to strengthen relationships. The platform is easy to deploy on-prem or cloud, serving enterprise clients in regulated sectors while ensuring data control and boosting marketing effectiveness.
Appice offers Customer Data Platform, Campaign Management Platform, and Analytics Platform.
Appice operates through Semusi Technologies Private Limited.
The legal entities of Appice currently have 2 directors, including Tarun Anand, Nidhi Bajaj Anand.