About Appsumer
Appsumer is a Media & Entertainment company based in London (United Kingdom) founded in 2015, and was acquired by InMobi in October 2021. Mobile App User Growth. Appsumer has raised $6.22 million across 6 funding rounds from investors including InMobi, Greater London Investment Fund and Galvanise. The company has 15 employees. Appsumer was last valued at $12.87 million in January 2018. The company was acqui-hired. Its focus areas include Enterprise Applications, Mobile Advertising, Ad Network and In-App Advertising. Its legal entity is APPSUMER LTD.
Company details
Appsumer was founded in 2015 in London, United Kingdom. Operations center on the mobile app sector, where users who purchase and interact with apps are identified and targeted. Multi-channel advertising is managed holistically across social, display, video, and search platforms to achieve cost-effective scaling. Services emphasize ROI optimization for app businesses through targeted outreach.
- Headquarters London, United Kingdom
- Employees 15
- Stage Acquired
- SectorsMedia & Entertainment
- Website category Business and Consumer Services · Online Marketing
- Website appsumer.io
- Social LinkedIn X
- Acquired by InMobi (Oct 2021)
- Legal Name Appsumer Ltd
- Date of Incorporation 31 Dec, 2014
- Jurisdiction LONDON, UNITED KINGDOM
Funding Insights of Appsumer
Appsumer has successfully raised a total of $6.22M across 6 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $6.22M
- Total Rounds 6
- First Round $202,671
(May 2015)
- Investors Count 2
All 6 funding rounds of Appsumer with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2021 | Seed | – | Greater London Investment Fund | – | |
| Jan 2018 | $3.85M | Seed | $12.87M | – | – |
| Feb 2017 | $811,135 | Seed | $4.95M | – | – |
| Nov 2016 | $1M | Seed | – | – | |
| Mar 2016 | $355,583 | Seed | $••••• | – | – |
| May 2015 | $202,671 | Seed | $••••• | – | – |
| Date | Valuation | Stage |
|---|---|---|
| Jan 2018 | $12.87M | •••••••• |
| Feb 2017 | $4.95M | •••••••• |
| Mar 2016 | $••••• | •••••••• |
| May 2015 | $••••• | •••••••• |
Full valuation and stage history of Appsumer
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
- All valuation points
- Stage changes
- Dates
- Exports
Verified entity values are shown only after access is granted.
Last known valuation $12.87M (Jan 2018). 3 investors in total: 3 institutional.
Investors in Appsumer
Appsumer has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include InMobi, Greater London Investment Fund and Galvanise.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage tech investments are facilitated by Galvanise Capital. | galvanise.co | Croydon, England | ||
A fund of funds focused on driving economic growth through investments. | 2019 | glif.co | London, United Kingdom | |
Platform offering mobile ad network software | 2007 | inmobi.com | Bengaluru, India |
Investor details for Appsumer
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
People of Appsumer
3 people are tracked at Appsumer (3 in team); the tracked headcount is 15.
| Name | Role | Group |
|---|---|---|
Diego Domínguez Herrera | Platform Engineer | Team |
Aslam Islam | Implementation Analyst | Team |
Hope Greenwood | Implementation Analyst | Team |
Complete people profiles for Appsumer
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
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Verified entity values are shown only after access is granted.
Timeline of Appsumer
5 dated milestones of Appsumer across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Appsumer is founded.
- Funding First funding round of $203K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Seed,.
- Exit Acquired by InMobi.
Web traffic of Appsumer
The website of Appsumer (appsumer.io) receives about 2.9K visits a month and ranks #3,373,504 among all websites worldwide, #6,792 in Online Marketing.
- Monthly visits2.9K
▼ 34.1% vs previous month
- Global rank#3,373,504
among all websites
- Category rank#6,792
Business and Consumer Services · Online Marketing
- Bounce rate29%
- Pages per visit3.3
- Average visit1 min 47 sec
- DevicesDesktop 39% · Mobile 61%
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Frequently Asked Questions about Appsumer
Appsumer was founded in 2015.
Appsumer is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Appsumer is a funded company, having raised a total of $6.22M across 6 funding rounds to date. The company's 1st funding round was a Seed of $202.67K, raised on May 2015.
Appsumer has 15 employees.
Annual revenue of Appsumer is $566.15K as on Mar 31, 2024.
Appsumer was founded in 2015 in London, United Kingdom. Operations center on the mobile app sector, where users who purchase and interact with apps are identified and targeted. Multi-channel advertising is managed holistically across social, display, video, and search platforms to achieve cost-effective scaling. Services emphasize ROI optimization for app businesses through targeted outreach.
Appsumer has 3 investors. Key investors include InMobi, Greater London Investment Fund, and Galvanise.
The valuation of Appsumer is $12.87M as of Jan 2018.
Appsumer operates through Appsumer Ltd.
Yes. Appsumer was acquired by InMobi in October 2021.