About AS Colour
AS Colour was established in 2007 in Auckland, New Zealand, as a retailer in the fashion sector. Apparel and accessories are distributed primarily through the online domain ascolour.co.nz. Operations center on supplying clothing items and related products to customers across New Zealand. The company maintains a focus on standard retail practices within the local market, without international expansion noted.
- Headquarter Auckland, New Zealand
- Website category Lifestyle · Fashion and Apparel
- Email••••••••
- Phone•••• ••••
- Website ascolour.co.nz
- Social LinkedIn Facebook Instagram
- Legal Name As Colour
- Investors
Funding Insights of AS Colour
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of AS Colour with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2017 | – | Series A | – | Direct Capital | – |
1 investors in total: 1 institutional.
Investors in AS Colour
AS Colour has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Direct Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Direct Capital is engaged in private company investments in New Zealand and Australia. | 1994 | directcapital.co.nz | Auckland, New Zealand |
Investor details for AS Colour
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of AS Colour
2 dated milestones of AS Colour across 10 years, from founding to its latest funding, stage changes and deals.
- Founded AS Colour is founded.
- Funding First funding round.
Web traffic of AS Colour
The website of AS Colour (ascolour.co.nz) receives about 301.8K visits a month and ranks #91,071 among all websites worldwide, #4,622 in Fashion and Apparel.
- Monthly visits301.8K
▼ 10.6% vs previous month
- Unique visitors127.8K
per month
- Global rank#91,071
among all websites
- Category rank#4,622
Lifestyle · Fashion and Apparel
- Bounce rate26%
- Pages per visit7.5
- Average visit2 min 49 sec
- DevicesDesktop 29% · Mobile 71%
Websites whose visitors overlap most with AS Colour. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| hallensteins.com | 100% | – | #64,088 | View details | |
| cottonon.com | 83% | – | #4,511 | View details | |
iloveugly.co.nz | iloveugly.co.nz | 82% | – | #331,891 | – |
iloveugly.net | iloveugly.net | 80% | – | – | – |
northbeach.co.nz | northbeach.co.nz | 80% | – | #92,236 | – |
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All 40 similar websites and full traffic analytics for AS Colour
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about AS Colour
AS Colour was founded in 2007 and raised its 1st funding round 10 years after it was founded.
AS Colour is headquartered in Auckland, New Zealand.
AS Colour was established in 2007 in Auckland, New Zealand, as a retailer in the fashion sector. Apparel and accessories are distributed primarily through the online domain ascolour.co.nz. Operations center on supplying clothing items and related products to customers across New Zealand. The company maintains a focus on standard retail practices within the local market, without international expansion noted.
AS Colour has 1 investor. Key investors include Direct Capital.
AS Colour operates through As Colour.
The website of AS Colour receives about 302 thousand visits a month and ranks #91,071 among all websites worldwide.