AS Digital

Melbourne, Australia Founded: 1983 • Age: 43 yrs Acquired By Booking
Cloud-based reservation and table management software is provided for restaurants.
Request Access

About AS Digital

AS Digital is a company based in Melbourne (Australia) founded in 1983 was acquired by Booking in September 2015.. AS Digital operates in a competitive market with competitors including Tock, Mad Mobile, Toreta, ResDiary and Libro, among others.

  • Headquarter Melbourne, Australia
  • Sectors
    Consumer
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Consumer → Food, Beverage & Nutrition
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Booking

    (Sep 03, 2015)

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Funding Insights of AS Digital

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in AS Digital

AS Digital has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Booking. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Online travel and related services are provided globally.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by AS Digital

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - AS Digital

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

As Digital Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of AS Digital

AS Digital operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Tock, Mad Mobile, Toreta, ResDiary and Libro, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Guest management solutions for restaurants
domain founded_year HQ Location
Mobile retail platform with engagement and POS solutions provided.
domain founded_year HQ Location
Digital solutions for restaurant reservations and customer management are provided.
domain founded_year HQ Location
Reservation management system and marketplace for restaurants is operated.
domain founded_year HQ Location
Table reservations are managed via a cloud-based platform.
domain founded_year HQ Location
SaaS-based reservation management is provided for restaurants, nightclubs, and bars.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on As Digital

Frequently Asked Questions about AS Digital

When was AS Digital founded?

AS Digital was founded in 1983.

Where is AS Digital located?

AS Digital is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.

What does AS Digital do?

AS Digital was founded in 1983 in Melbourne, Australia, within the restaurant software sector. Cloud-based tools for online reservations and table management are offered, including integrations with POS systems and reporting features. Availability in nine languages supports global use, with adoption by over 3,500 restaurants worldwide, such as Akiba, Chyna, Marriott, Nobu, and Wrest Point. Event and function management software is also provided.

Who are the top competitors of AS Digital?

AS Digital's top competitors include Tock, Mad Mobile and ResDiary.

Who are AS Digital's investors?

AS Digital has 1 investor. Key investors include Booking.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available