About Asantae
Asantae is a Healthcare company based in Mesa (United States) founded in 2001, and was acquired by ARIIX in January 2016. Condition-specific health supplements are manufactured and marketed. Asantae has raised $6.06 million across 14 funding rounds from investors including ARIIX. Its chief executive, as recorded, is Doug Ridley. Its focus areas include Life Sciences, Nutraceuticals Tech, Dietary Supplements and Disease Specific. Its competitors include ChromaDex, LifeVantage and Bloom Nutrition; 1 of its 3 listed competitors has raised funding.
Company details
Founded in 2001 in Mesa, United States, nutritional products targeting chronic inflammation and oxidative stress are manufactured and marketed by the company. These address underlying factors in diseases such as diabetes, heart disease, and obesity. Key offerings include RealW8 for weight loss, IS2 for inflammation and immunity, and Akea as a whole food supplement. A network marketing model is utilized, with acquisition by Ariix occurring on 14 January 2016.
- Headquarters Mesa, United States
- Stage Acquired
- SectorsHealthcare
- Website asantae.com
- Social LinkedIn X Facebook
- Acquired by ARIIX (Jan 2016)
Funding Insights of Asantae
Asantae has successfully raised a total of $6.06M across 14 strategic funding rounds. The most recent funding activity was a Seed round of $1.08 million completed in January 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $6.06M
- Total Rounds 14
- Last Round Seed — $1.08M
- First Round $162,542
(Jan 2011)
Latest 10 of 14 funding rounds of Asantae with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2016 | $1.08M | Seed | – | – | – |
| Mar 2015 | $1.31M | Seed | – | – | – |
| Jan 2015 | $429,034 | Seed | – | – | – |
| Aug 2014 | $655,789 | Seed | – | – | – |
| Apr 2014 | $92,795 | Seed | – | – | – |
| Mar 2014 | $723,792 | Seed | – | – | – |
| Nov 2013 | $366,986 | Seed | – | – | – |
| Feb 2013 | $61,885 | Seed | – | – | – |
| Jun 2012 | $382,971 | Seed | – | – | – |
| Jan 2012 | $62,332 | Seed | – | – | – |
1 investors in total: 1 institutional.
Investors in Asantae
Asantae has secured backing from 1 investor. Prominent investors backing the company include ARIIX.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Wellness products are distributed offline and online by ARIIX. | 2011 | ariix.com | Bountiful, United States |
Investor details for Asantae
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People of Asantae
1 people are tracked at Asantae (1 in leadership).
| Name | Role | Group |
|---|---|---|
Doug Ridley | CEO & President | Leadership |
Complete people profiles for Asantae
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Timeline of Asantae
4 dated milestones of Asantae across 15 years, from founding to its latest funding, stage changes and deals.
- Founded Asantae is founded.
- Funding First funding round of $163K.
- Exit Acquired by ARIIX.
- Funding Latest funding round, Seed, of $1.1M.
Competitors of Asantae
Asantae has 3 listed competitors in our database, 1 of them funded. They include ChromaDex, LifeVantage and Bloom Nutrition.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| chromadex.com | 1999 | Irvine, United States | $3.35M | 228 | Nutritional ingredients for health and wellness are developed. | |
| lifevantage.com | 2003 | Monroe, United States | 248 | Nutritional products for various health ailments are provided. | ||
| bloomnu.com | 2019 | Venice, United States | 41 | Health and wellness nutritional supplements are provided by Bloom Nutrition. |
Detailed competitors of Asantae
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Top companies in Nutraceutical & Food-as-Medicine Platforms
3 companies that operate in the same segment as Asantae (Nutraceutical & Food-as-Medicine Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Therapies for metabolic health in chronic disease patients are provided. | 2014 | San Francisco, California, United States | USD 401.78 M | 910 | ||
Personalized gut health solutions are provided by ZOE. | 2017 | New Castle, Pennsylvania, United States | USD 15 M | |||
Machine learning-based bioinformatics solutions for health insights are provided. | 2016 | Los Alamos, New Mexico, United States | USD 301.57 M |
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Frequently Asked Questions about Asantae
Asantae was founded in 2001 and raised its 1st funding round 10 years after it was founded.
Asantae is headquartered in Mesa, United States. It is registered at Mesa, Arizona, United States.
Doug Ridley is the CEO of Asantae, as recorded in our data.
Asantae is a funded company, having raised a total of $6.06M across 14 funding rounds to date. The company's 1st funding round was a Seed of $62.33K, raised on Jan 2011.
Founded in 2001 in Mesa, United States, nutritional products targeting chronic inflammation and oxidative stress are manufactured and marketed by the company. These address underlying factors in diseases such as diabetes, heart disease, and obesity. Key offerings include RealW8 for weight loss, IS2 for inflammation and immunity, and Akea as a whole food supplement. A network marketing model is utilized, with acquisition by Ariix occurring on 14 January 2016.
Asantae's top competitors include ChromaDex, LifeVantage and Bloom Nutrition.
Asantae has 1 investor. Key investors include ARIIX.
Yes. Asantae was acquired by ARIIX in January 2016.