About Askuity
Askuity is a Technology company based in Toronto (Canada) founded in 2012, and was acquired by The Home Depot in January 2019. Retail analytics software is provided for business supply chain optimization. It operates in the Technology and Retail sectors. Askuity has raised $5.45 million across 3 funding rounds from investors including The Home Depot, dunnhumby Ventures and MaRS Discovery District. Askuity offers products and services including Supplier Analytics Program and Suite of Analytics Tools. Its focus areas include Enterprise Applications, Enterprise Resource Planning, Suite and In Store Retail Tech. Its legal entity is Askuity Inc.
Company details
Askuity was founded in 2012 in Toronto, Canada, as a provider in the retail analytics sector. A platform is offered that connects retailers and product vendors through secure data sharing at product and store levels. Analytic tools are included to support decision-making, collaboration, and execution in the retail supply chain. Operations focus on reducing out-of-stocks, improving inventory turns, and optimizing promotional spending for participating businesses.
- Headquarters Toronto, Canada
- Stage Acquired
- SectorsTechnologyRetail
- Website askuity.com
- Social LinkedIn X
- Acquired by The Home Depot (Jan 2019)
- Legal Name Askuity Inc.
- Total Equity Funding$5.45M (USD)
in 3 rounds
- Latest Funding Round$2.3M (USD), Series B
Oct 2017
- InvestorsThe Home Depot
& 2 more
- Acquired byThe Home Depot
(Jan 2019)
Products & Services of Askuity
Askuity offers a comprehensive portfolio of products and services, including Supplier Analytics Program and Suite of Analytics Tools.
Tools for data-driven retail decision making and collaboration.
Enables proactive supplier-merchant partnerships in retail.
Funding Insights of Askuity
Askuity has successfully raised a total of $5.45M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $2.3 million completed in October 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5.45M
- Total Rounds 3
- Last Round Series B — $2.3M
- First Round $1.74M
(May 2014)
- Investors Count 2
All 3 funding rounds of Askuity with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2017 | $2.3M | Series B | – | dunnhumby Ventures, MaRS Discovery District | – |
| Jan 2016 | $1.41M | Series A | – | dunnhumby Ventures | – |
| May 2014 | $1.74M | Seed | – | dunnhumby Ventures, MaRS Discovery District | – |
3 investors in total: 3 institutional.
Investors in Askuity
Askuity has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include The Home Depot, dunnhumby Ventures and MaRS Discovery District.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| dunnhumby.com/ventures | ||||
MaRS Discovery District is focused on supporting startups and fostering innovation. | marsdd.com | Toronto, Canada | ||
Company is a retailer of home furnishing products | 1978 | homedepot.com | Atlanta, United States |
Investor details for Askuity
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Askuity
20 people are tracked at Askuity (4 in leadership, 16 in team).
| Name | Role | Group |
|---|---|---|
Jeff Elder | VP Product Development | Leadership |
Eric Green | CEO and Co-Founder | Leadership |
Snehashis Dutta | Director Of Product | Leadership |
Ezra Title | VP Customer Success | Leadership |
Krysta Landry | Customer Success Manager | Team |
Amod Thakur | Senior Engineering Manager | Team |
Jordan Turner | Staff Software Developer | Team |
Werner Jakobsmeier | Front End Developer | Team |
Alex Ceban | Sr. Devops/sre Engineer | Team |
Eric Jiang | Software Developer | Team |
P.eng. Dustin Farr | Full Stack Engineer | Team |
Fernando Mateus de Oliveira | Senior Software Engineer | Team |
Ashish Mahto | Full Stack Developer | Team |
Dan Sheng | Devops Engineer | Team |
Randeep Kaur | Senior QA Automation Engineer | Team |
Meeta Mukund D. | QA Automation Engineer | Team |
Wil Turrin | Staff Front End Developer | Team |
Steven Braithwaite | Front End Developer | Team |
Connie Winberg | Product Operations- Product Management | Team |
Aramis Perez | Sr. Ui/ux Designer | Team |
Complete people profiles for Askuity
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Askuity
4 dated milestones of Askuity across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Askuity is founded.
- Funding First funding round of $1.7M.
- Funding Latest funding round, Series B, of $2.3M.
- Exit Acquired by The Home Depot.
Web traffic of Askuity
The website of Askuity (askuity.com) receives about 2.2K visits a month.
- Monthly visits2.2K
▲ 1436.6% vs previous month
Websites whose visitors overlap most with Askuity. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| mrweb.com | 100% | 28.1K | #1,141,831 | View details |
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Related news about Askuity
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Frequently Asked Questions about Askuity
Askuity was founded in 2012 and raised its 1st funding round 2 years after it was founded.
Askuity is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
Askuity is a funded company, having raised a total of $5.45M across 3 funding rounds to date. The company's 1st funding round was a Seed of $1.74M, raised on May 2014.
Askuity was founded in 2012 in Toronto, Canada, as a provider in the retail analytics sector. A platform is offered that connects retailers and product vendors through secure data sharing at product and store levels. Analytic tools are included to support decision-making, collaboration, and execution in the retail supply chain. Operations focus on reducing out-of-stocks, improving inventory turns, and optimizing promotional spending for participating businesses.
Askuity offers Supplier Analytics Program and Suite of Analytics Tools.
Askuity has 3 investors. Key investors include The Home Depot, dunnhumby Ventures, and MaRS Discovery District.
Askuity operates through Askuity Inc..
Yes. Askuity was acquired by The Home Depot in January 2019.