About Assembly
Assembly is a company based in Los Angeles (United States) founded in 2017 by Saravana Vijay Kumar and Jonathan Fields. It operates as a SaaS (Software-as-a-Service). Assembly has raised $5.67 million across 2 funding rounds. Assembly offers products and services including Employee Recognition Software, Celebrations & Milestones, and Awards & Challenges. Assembly operates in a competitive market with competitors including Culture Amp, Achievers, ScribbleLive, Xoxoday and Fond, among others.
- Total Equity Funding$5.67M (USD)
in 2 rounds
- Latest Funding Round$5.27M (USD), Series A
Jun 2022
Products & Services of Assembly
Assembly offers a comprehensive portfolio of products and services, including Employee Recognition Software, Celebrations & Milestones, and Awards & Challenges.
Software for recognizing employees with rewards and shout-outs.
Automated celebration of birthdays, anniversaries, and milestones.
Custom awards and challenges to boost engagement.
Apps and channels of Assembly
Assembly publishes 1 mobile app with over 5K+ downloads; its YouTube channel Assembly | Work Smarter, Not Harder has 814 subscribers and 30 videos.
Videos from Assembly
The most watched videos on Assembly's YouTube channel, Assembly | Work Smarter, Not Harder (814 subscribers). Click a video to play it here.
More on Assembly | Work Smarter, Not Harder.
Funding Insights of Assembly
Assembly has successfully raised a total of $5.67M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $5.27 million completed in June 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5.67M
- Total Rounds 2
- Last Round Series A — $5.27M
- First Round $400,000
(Jul 2019)
All 2 funding rounds of Assembly with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2022 | $5.27M | Series A | – | – | – |
| Jul 2019 | $400,000 | Seed | – | – | – |
People of Assembly
16 people are tracked at Assembly (6 in leadership, 10 in team).
| Name | Role | Group |
|---|---|---|
Saravana Vijay Kumar | Co-Founder | Leadership |
Jonathan Fields | Co-Founder & CEO | Leadership |
Katya Bachrouche | VP Of Product | Leadership |
Muthu G | Co-Founder / CTO | Leadership |
Sundaresan K. | Sr.director Of Engineering | Leadership |
Tom Slade | Head Of AI Product & Strategy | Leadership |
Nikitha Kamath | Engineer | Team |
Tuheena Ray | Senior Product Support Specialist | Team |
Aaditya Ashok | Senior Staff Engineer | Team |
Mohit Agarwal | Staff Backend Engineer | Team |
Arun Selva Kumar B | Staff Software Engineer | Team |
Rukku Singla | Engineer | Team |
Suvradip Saha | Staff Software Engineer | Team |
Billie Hollingsworth | Manager Account Management | Team |
Lindsey Blackwood | Sales | Team |
Joshua P. | Advisor | Team |
Complete people profiles for Assembly
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Assembly
3 dated milestones of Assembly across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Assembly is founded.
- Funding First funding round of $400K.
- Funding Latest funding round, Series A, of $5.3M.
Competitors of Assembly
Assembly operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Culture Amp, Achievers, ScribbleLive, Xoxoday and Fond, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| cultureamp.com | 2009 | Richmond, Australia | $258.3M | – | Employee experience management platform | |
| achievers.com | 2002 | Toronto, Canada | $50.7M | 3 | Employee Recognition and engagement platform provider | |
| scribblelive.com | 2008 | Toronto, Canada | $61.32M | – | Employee engagement is supported through interactive assessments and polls. | |
| xoxoday.com | 2012 | Bengaluru, India | $30.61M | 269 | AI-powered loyalty, rewards, and employee engagement solutions are provided. | |
| fond.co | 2012 | San Francisco, United States | $36.02M | 31 | Employee recognition and perks are facilitated via a digital platform. | |
| vantagecircle.com | 2011 | Plano, United States | $349,751 | 262 | Employee benefits and engagement are delivered via a cloud-based platform. | |
| blueboard.com | 2013 | San Francisco, United States | $17.96M | 154 | Perks management platform for employers | |
| rewardgateway.com | 2006 | Rochester, United States | – | 324 | Employee engagement software is provided for performance management and recognition. | |
| bonusly.com | 2012 | Boulder, United States | $31.39M | 48 | Employee recognition and rewards are enabled via a cloud-based platform. | |
| nectarhr.com | 2016 | Orem, United States | $53.5M | – | Cloud-based employee recognition and reward software for businesses |
Detailed competitors of Assembly
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Assembly
The website of Assembly (joinassembly.com) receives about 97.7K visits a month.
- Monthly visits97.7K
▲ 2.1% vs previous month
Websites whose visitors overlap most with Assembly. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| matterapp.com | 100% | 96.8K | #371,812 | View details | |
| marstranslation.com | 99% | – | #224,490 | View details | |
| parabol.co | 93% | 169.4K | #168,556 | View details | |
calendar.com | calendar.com | 91% | – | #177,714 | – |
| everhour.com | 90% | – | #95,370 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Assembly
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Assembly
Complete news archive for Assembly
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Assembly
10 companies that operate in the same segment as Assembly (HR & Workforce Technology), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Anonymous employee reviews and job search platform are operated. | 2007 | San Francisco, California, United States | USD 201.5 M | – | – | |
Cloud-based LMS platform for IT industry | 2004 | Farmington, United States | USD 235.41 M | USD 4.95 M | 260 | |
Employee health benefits are facilitated via a cloud-based platform. | 2007 | Plymouth Meeting, Pennsylvania, United States | USD 228.3 M | – | – | |
Business spends, payments, and rewards are streamlined by automated workflows. | 2011 | Hyderabad, Telangana, India | USD 13.75 M | USD 149.43 M | 431 | |
Virtual physical therapy and digital pain care solutions are provided. | 2015 | San Francisco, California, United States | USD 854.44 M | – | – | |
Cloud-based HR and financial software is delivered to enterprises. | 2005 | Pleasanton, California, United States | USD 352.3 M | USD 9.53 B | 20,400 | |
Businesses are connected with freelancers via an online marketplace. | 1999 | San Francisco, California, United States | USD 140 M | USD 787.78 M | 600 | |
Tech-enabled mental health solutions for employers are provided. | 2016 | New York, New York, United States | USD 508.73 M | – | – | |
SaaS-driven credit card and spend management solutions platform for businesses | 2017 | Draper, Utah, United States | USD 1.16 B | – | 1 | |
Cloud-based HRMS software is offered for small and medium-sized businesses. | 2016 | Barcelona, Catalonia, Spain | USD 369.25 M | – | – |
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Frequently Asked Questions about Assembly
Assembly was founded in 2017 and raised its 1st funding round 2 years after it was founded.
Assembly is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Jonathan Fields is the current CEO of Assembly. They have also founded this company.
Assembly is a funded company, having raised a total of $5.67M across 2 funding rounds to date. The company's 1st funding round was a Seed of $400K, raised on Jul 2019.
Employee recognition and rewards are facilitated through a comprehensive platform by Assembly. Solutions are offered for peer-to-peer recognition, automated celebrations of milestones, and custom awards to drive engagement. The platform is designed for HR technology needs, targeting workplace culture improvement and employee retention across various industries. Integration with other systems and community-building features are also included to support team motivation and performance.
Assembly's top competitors include Culture Amp, Xoxoday and Vantage Circle.
Assembly offers Employee Recognition Software, Celebrations & Milestones, and Awards & Challenges.
Assembly operates through Carrothr Inc Dba Assembly.
Yes. Assembly publishes Assembly – Your Digital HQ, with over 5,000 downloads.