Assupol

Pretoria, South Africa Founded: 1913 • Age: 113 yrs Acquired By Sanlam
Life insurance policies and services are provided in South Africa.

About Assupol

Assupol is a Financial Services company based in Pretoria (South Africa) founded in 1913, and was acquired by Sanlam in February 2024. Life insurance policies and services are provided in South Africa. Its chief executive, as recorded, is Bridget Mokwena-Halala. Its website assupol.co.za draws about 55 thousand monthly visits. Assupol offers products and services including Funeral Plan, Life Cover, and Retirement Savings. Its focus areas include Insurance Carriers and Life. Its legal entity is Assupol Life Ltd. Its competitors include Sanlam, MMI Holdings and Nobuntu; 1 of its 3 listed competitors has raised funding.

Company details

Assupol was established in 1913 as a life insurance provider based in Pretoria, South Africa. Operations focus on offering various life insurance products to individuals and groups within the financial services sector. Coverage includes funeral, disability, and retirement benefits, with distribution through agents and digital channels across the country. Leadership is provided by CEO Bridget Mokwena-Halala, overseeing regulatory compliance and client support in the South African market.

  • Headquarters Pretoria, South Africa
  • Stage Acquired
  • Sectors
    Financial Services
  • Email
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  • Phone
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  • Website assupol.co.za
  • Social LinkedIn Facebook Instagram YouTube
  • Acquired by Sanlam (Feb 2024)
  • Legal Name Assupol Life Ltd
Key Metrics

Products & Services of Assupol

Assupol offers a comprehensive portfolio of products and services, including Funeral Plan, Life Cover, and Retirement Savings.

Funeral Plan
Insurance

Provides financial support for funeral expenses and family assistance

Life Cover
Insurance

Offers protection against life events and claim processing

Retirement Savings
Savings

Enables saving for retirement through dedicated plans

Apps and channels of Assupol

its YouTube channel Assupol Life has 231 subscribers and 30 videos.

Assupol Life
YouTube 231 subscribers 30 videos Autos & Vehicles
Open channel

Videos from Assupol

The most watched videos on Assupol's YouTube channel, Assupol Life (231 subscribers). Click a video to play it here.

Assupol Tombstone Competition Handover
287.3K views
110 years of service. Part 1 #YourStoryIsOurStory
88.2K views
110 years of service. Part 2 #YourStoryIsOurStory
60.1K views
110 years of service. Part 3 #YourStoryIsOurStory
48.5K views

More on Assupol Life.

Investors in Assupol

Assupol has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Sanlam.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Provider of life insurance services
1918sanlam.comBellville, South Africa
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Investor details for Assupol

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  • Round participation
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People of Assupol

10 people are tracked at Assupol (3 in leadership, 7 in team).

NameRoleGroup
Bridget Mokwena-Halala
CEOLeadership
Stella van Rooyen
Head Of Legal OperationsLeadership
Wickus Delport
Head: InvestmentsLeadership
Riaan van Zyl
Senior Sales ManagerTeam
Tebogo Humbu
Sales RepresentativeTeam
Shaheed Mahomed
Server Infrastructure ManagerTeam
Thomas Nel
Executive : IT DevopsTeam
Hawama Essack
Information Technology Services ManagerTeam
Bongisipho Bhengu
Manager : IT Business Analysis And Business Relationship Management (brm)Team
Shilombe Vivian
VOIP And Network SpecialistTeam
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Complete people profiles for Assupol

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of Assupol

2 dated milestones of Assupol across 111 years, from founding to its latest funding, stage changes and deals.

  1. Founded Assupol is founded.
  2. Exit Acquired by Sanlam.

Competitors of Assupol

Assupol has 3 listed competitors in our database, 1 of them funded. They include Sanlam, MMI Holdings and Nobuntu.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
sanlam.com1918Bellville, South Africa16,628
Provider of life insurance services
mmiholdings.co.za2010Centurion, South Africa16,935
Life insurance carrier
nobuntu.co.za2017Sandton, South Africa$50,000
Funeral insurance services are provided in South Africa.
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Detailed competitors of Assupol

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
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Verified entity values are shown only after access is granted.

Web traffic of Assupol

The website of Assupol (assupol.co.za) receives about 54.9K visits a month.

  • Monthly visits
    54.9K

    ▲ 112.7% vs previous month

Similar websites

Websites whose visitors overlap most with Assupol. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
1life.co.za
100%
75.2K#397,223View details
metropolitan.co.za
98%
93.4K#321,433View details
avbob.co.za
97%
#86,551View details
hollard.co.za
97%
80.5K#334,195View details
clientele.co.za
86%
76.5K#453,312View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 21 similar websites and full traffic analytics for Assupol

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 21 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

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Related news about Assupol

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Complete news archive for Assupol

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  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Assupol

Assupol was founded in 1913.

Assupol is headquartered in Pretoria, South Africa. It is registered at Pretoria, Gauteng, South Africa.

Bridget Mokwena-Halala is the CEO of Assupol, as recorded in our data.

Assupol was established in 1913 as a life insurance provider based in Pretoria, South Africa. Operations focus on offering various life insurance products to individuals and groups within the financial services sector. Coverage includes funeral, disability, and retirement benefits, with distribution through agents and digital channels across the country. Leadership is provided by CEO Bridget Mokwena-Halala, overseeing regulatory compliance and client support in the South African market.

Assupol's top competitors include Sanlam, MMI Holdings and Nobuntu.

Assupol offers Funeral Plan, Life Cover, and Retirement Savings.

Assupol has 1 investor. Key investors include Sanlam.

Assupol operates through Assupol Life Ltd.

Yes. Assupol was acquired by Sanlam in February 2024.

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