Atlas Obscura

New York, United States Founded: 2009 • Age: 17 yrs
Unconventional places are documented and shared via user-generated content.
Request Access

About Atlas Obscura

Atlas Obscura is a company based in New York (United States) founded in 2009.. Atlas Obscura has raised $37.95 million across 5 funding rounds from investors including Airbnb, A+E Networks and The New York Times. Atlas Obscura offers products and services including Atlas Obscura App, Wild Life Book, Guided Trips, and Newsletters. Atlas Obscura operates in a competitive market with competitors including MapsWithMe, Triple, MeinProspekt, Polarsteps and Atly, among others.

  • Headquarter New York, United States
  • Sectors
    Media & Entertainment
    Travel & Hospitality
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Atlas Obscura Inc.
Operational Areas
Media & Entertainment → Digital Media, Publishing & Broadcasting
Travel & Hospitality → Hospitality & Travel Technology
Media & Entertainment → Creator Economy & Social Platforms
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $37.95 M (USD)

    in 5 rounds

  • Latest Funding Round
    $3.86 M (USD), Series B

    Feb 27, 2024

  • Investors
    Airbnb

    & 7 more

  • Employee Count
    Employee Count
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of Atlas Obscura

Atlas Obscura offers a comprehensive portfolio of products and services, including Atlas Obscura App, Wild Life Book, Guided Trips, and Newsletters. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

App for discovering hidden places and travel stories globally.

Book exploring nature's unseen wonders and global adventures.

Organized tours to obscure destinations and cultural sites.

Email updates on hidden wonders and travel recommendations.

People of Atlas Obscura
Headcount 50-200
Employee Profiles 14
Employee Profiles
People
Kerry Ballard
Account Manager
People
Doug Baldinger
Chief Content Officer
People
Linda Llobell
Director of Production
People
Will Haraldson
Photographer

Unlock access to complete

Funding Insights of Atlas Obscura

Atlas Obscura has successfully raised a total of $37.95M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $3.86 million completed in February 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 5
  • Last Round Series B — $3.9M
  • First Round

    (25 Feb 2015)

  • Investors Count 8
Date Amount Transaction Name Valuation Lead Investors Investors
Feb, 2024 Amount Series B - Atlas Obscura Valuation

investors

Jun, 2019 Amount Series B - Atlas Obscura Valuation Airbnb
Aug, 2017 Amount Series A - Atlas Obscura Valuation A+E Networks
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Atlas Obscura

Atlas Obscura has secured backing from 8 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Airbnb, A+E Networks and The New York Times. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Investments are made in US seed and early-stage tech companies.
Founded Year Domain Location
Vacation rentals are booked via an online peer-to-peer platform.
Founded Year Domain Location
Multinational entertainment media company
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Atlas Obscura

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Atlas Obscura

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Atlas Obscura Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of Atlas Obscura

Atlas Obscura operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as MapsWithMe, Triple, MeinProspekt, Polarsteps and Atly, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Provider of an app for travel guidance and navigation
domain founded_year HQ Location
AR visualization tools are supplied to e-tailers for online integration.
domain founded_year HQ Location
City directory and deals
domain founded_year HQ Location
Mobile app to create and share travelogues
domain founded_year HQ Location
Favorite places are discovered and shared through interest-based groups.
domain founded_year HQ Location
Provider of a travelogue platform
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Atlas Obscura

Frequently Asked Questions about Atlas Obscura

When was Atlas Obscura founded?

Atlas Obscura was founded in 2009 and raised its 1st funding round 6 years after it was founded.

Where is Atlas Obscura located?

Atlas Obscura is headquartered in New York, United States. It is registered at New York, New York, United States.

Who is the current CEO of Atlas Obscura?

Louise Story is the current CEO of Atlas Obscura.

Is Atlas Obscura a funded company?

Atlas Obscura is a funded company, having raised a total of $37.95M across 5 funding rounds to date. The company's 1st funding round was a Series A of $7.5M, raised on Feb 25, 2015.

What does Atlas Obscura do?

Atlas Obscura is a digital media portal which focuses on unconventional places. Users write about experiences and facts that are interesting but hard to believe. The site also keeps a track of how many places have been added, reviewed and visited by users. Post its funding round in February 2015 Atlas Obscura has broadened its scope of topics to include more than interesting places. Atlas Obscura earns revenue through advertisements and has attracted 3300 followers on Twitter as of February 2016. Investors participating in its February 2015 round include Graham Holdings, The New York Times, Henry Blodget, John Battelle, Alexis Ohanian, Bryan Goldberg and Lauren Zalaznick.

Who are the top competitors of Atlas Obscura?

Atlas Obscura's top competitors include MapsWithMe, Atly and Thatch.

What products or services does Atlas Obscura offer?

Atlas Obscura offers Atlas Obscura App, Wild Life Book, Guided Trips, and Newsletters.

Who are Atlas Obscura's investors?

Atlas Obscura has 8 investors. Key investors include Airbnb, A+E Networks, The New York Times, Graham Holdings Co, and NAV.VC.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available