Attn: Grace

Boston, United States Founded: 2018 • Age: 8 yrs
Sanitary products are distributed through an internet-first brand.
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About Attn: Grace

Attn: Grace is a company based in Boston (United States) founded in 2018 by Alexandra Fennell.. Attn: Grace has raised $2.9 million across 2 funding rounds from investors including Commonwealth Ventures, For Later and Flybridge Capital Partners. Attn: Grace offers products and services including Pads, Liners, Briefs, Wipes, and Barrier Cream. Attn: Grace operates in a competitive market with competitors including Lola, Cora Life, Joylux, Rael and Aunt Flow, among others.

  • Headquarter Boston, United States
  • Founders Alexandra Fennell
  • Sectors
    Consumer
    Healthcare
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Attn: Grace, Pbc
Operational Areas
Consumer → Beauty, Personal & Household Care
Healthcare → Health Technology & Digital Health
Key Metrics
  • Annual Revenue
    $877.01 K
    1084
    as on Dec 31, 2021
  • Net Profit
    $-1.84 M
    -140
    as on Dec 31, 2021
  • EBITDA
  • Total Equity Funding
    $2.9 M (USD)

    in 2 rounds

  • Latest Funding Round
    $2 M (USD), Series A

    Jul 12, 2023

  • Investors
  • Employee Count
    Employee Count
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Products & Services of Attn: Grace

Attn: Grace offers a comprehensive portfolio of products and services, including Pads, Liners, Briefs, Wipes, and Barrier Cream. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Absorbent pads for managing bladder leaks with fast absorption.

Light liners for minor bladder drips and quick moisture wicking.

Disposable underwear for heavy leaks with superior absorbency.

Gentle wipes for cleaning, designed for sensitive skin.

Cream to protect skin from irritation caused by leaks.

Moisturizing oil for daily skin renewal and comfort.

Odor-control deodorant for everyday use without synthetics.

People of Attn: Grace
Headcount 1-10
Employee Profiles 1
Employee Profiles
People
Liza Green
Chief Of Staff

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Teams

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Funding Insights of Attn: Grace

Attn: Grace has successfully raised a total of $2.9M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $2 million completed in July 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Series A — $2.0M
  • First Round

    (15 Dec 2020)

  • Investors Count 10
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2023 Amount Series A - Attn: Grace Valuation For Later
Dec, 2020 Amount Seed - Attn: Grace Valuation TVP
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Attn: Grace

Attn: Grace has secured backing from 10 investors, including venture fund investors. Prominent investors backing the company include Commonwealth Ventures, For Later and Flybridge Capital Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Early-stage investment support is provided for consumer brands.
Founded Year Domain Location
Early-stage tech startups are funded by Flybridge Capital Partners.
Founded Year Domain Location
Seed stage venture capital firm investing in US
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Attn: Grace

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Attn: Grace

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Attn: Grace Comparisons

Employees
+
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Competitors of Attn: Grace

Attn: Grace operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Lola, Cora Life, Joylux, Rael and Aunt Flow, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Lola is developed to assist teachers with special needs students.
domain founded_year HQ Location
Menstrual care products are offered online by Cora Life.
domain founded_year HQ Location
Multi-category beauty products are offered via an internet-first brand.
domain founded_year HQ Location
Holistic health products for menstrual cycle care are offered.
domain founded_year HQ Location
Female hygiene products are sold online by an internet-first brand.
domain founded_year HQ Location
Feminine care products are distributed via an internet-first brand.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Attn: Grace

Frequently Asked Questions about Attn: Grace

When was Attn: Grace founded?

Attn: Grace was founded in 2018 and raised its 1st funding round 2 years after it was founded.

Where is Attn: Grace located?

Attn: Grace is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.

Is Attn: Grace a funded company?

Attn: Grace is a funded company, having raised a total of $2.9M across 2 funding rounds to date. The company's 1st funding round was a Seed of $900K, raised on Dec 15, 2020.

What is the annual revenue of Attn: Grace?

Annual revenue of Attn: Grace is $877.01K as on Dec 31, 2021.

What does Attn: Grace do?

Attn: Grace was established in 2018 in Boston, United States, as an internet-first brand focused on sanitary products. Operations center on online sales and distribution within the consumer goods sector. The company is co-founded by Alexandra Fennell, with activities primarily conducted in the United States. Emphasis is placed on direct-to-consumer models for product accessibility and reach.

Who are the top competitors of Attn: Grace?

Attn: Grace's top competitors include Rael, Joylux and The Flex Company.

What products or services does Attn: Grace offer?

Attn: Grace offers Pads, Liners, Briefs, Wipes, and 3 more products and services.

Who are Attn: Grace's investors?

Attn: Grace has 10 investors. Key investors include Commonwealth Ventures, For Later, Flybridge Capital Partners, Kapor Capital, and Portfolia.

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