About ATU
ATU is a Transportation, Automotive & Logistics company based in Weiden (Germany) founded in 1985, and was acquired by Mobiviagroupe in September 2016. Car repair and maintenance services are provided by ATU. It operates on a Direct-to-Consumer (D2C) and Reseller / Distribution model. Its chief executive, as recorded, is Matthieu Foucart. Its website atu.de draws about 2.2 million monthly visits. ATU offers products and services including Tires, Workshop Services, and Car Parts. Its focus areas include Automotive, Parts and Accessories, Tires and Wheels and Services. Its competitors include Caroobi, Stahlgruber and AFT Industries AG; 1 of its 3 listed competitors has raised funding.
Company details
ATU is involved in the retail of automotive parts such as tires, rims, and replacement components for various car brands. Services including tire mounting, oil changes, and air conditioning maintenance are provided through numerous workshops across Germany. A wide range of products for seasonal needs, like winter and summer tires, is offered alongside accessories for transport and e-mobility. Solutions for fleet management are also made available to business customers.
- InvestorsKKR
& 2 more
- Acquired byMobiviagroupe
(Sep 2016)
Products & Services of ATU
ATU offers a comprehensive portfolio of products and services, including Tires, Workshop Services, and Car Parts.
Various tires are offered for different seasonal conditions.
Services like oil change and tire mounting are provided.
Replacement parts for various car brands are supplied.
Apps and channels of ATU
its YouTube channel ATU has 1.3K subscribers and 30 videos.
Videos from ATU
The most watched videos on ATU's YouTube channel, ATU (1.3K subscribers). Click a video to play it here.
More on ATU.
Funding Insights of ATU
- Total Rounds 2
- Investors Count 2
All 2 funding rounds of ATU with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2004 | Private Equity Round | – | – | ||
| Jul 2002 | Private Equity Round | – | – |
3 investors in total: 3 institutional.
Investors in ATU
ATU has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include KKR, DH Private Equity Partners and Mobiviagroupe.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multiple sectors are invested in by this private equity firm. | 1976 | kkr.com | New York, United States | |
PE firm investing in Europe and the US | dhpep.com | London, United Kingdom | ||
| mobiviagroupe.com |
Investor details for ATU
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of ATU
1 people are tracked at ATU (1 in leadership).
| Name | Role | Group |
|---|---|---|
Matthieu Foucart | CEO | Leadership |
Complete people profiles for ATU
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- Team structure
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Timeline of ATU
4 dated milestones of ATU across 31 years, from founding to its latest funding, stage changes and deals.
- Founded ATU is founded.
- Funding First funding round.
- Funding Latest funding round, Private Equity Round,.
- Exit Acquired by Mobiviagroupe.
Competitors of ATU
ATU has 3 listed competitors in our database, 1 of them funded. They include Caroobi, Stahlgruber and AFT Industries AG.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| caroobi.com | 2015 | Berlin, Germany | $20M | 103 | Online aggregation of automotive repair services is provided by Caroobi. | |
| stahlgruber.de | 1923 | Poing, Germany | Vehicle parts and repair services are supplied by Stahlgruber. | |||
| aft-group.de | 1985 | Bautzen, Germany | Car services and maintenance are provided by AFT Industries AG. |
Detailed competitors of ATU
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- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of ATU
The website of ATU (atu.de) receives about 2.2M visits a month and ranks #22,947 among all websites worldwide, #406 in Automotive Industry.
- Monthly visits2.2M
▲ 8.3% vs previous month
- Unique visitors989.3K
per month
- Global rank#22,947
among all websites
- Category rank#406
Vehicles · Automotive Industry
- Bounce rate43%
- Pages per visit4.8
- Average visit8 min 51 sec
- DevicesDesktop 28% · Mobile 72%
Websites whose visitors overlap most with ATU. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| reifen.com | 100% | 1.1M | #46,603 | View details | |
| reifendirekt.de | 98% | #60,353 | View details | ||
| vergoelst.de | 80% | 141.2K | #264,914 | View details | |
euromaster.de | euromaster.de | 80% | #262,481 | – | |
| reifen.de | 74% | 342.2K | #148,691 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for ATU
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Related news about Atu
Complete news archive for ATU
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Frequently Asked Questions about ATU
ATU was founded in 1985 and raised its 1st funding round 17 years after it was founded.
ATU is headquartered in Weiden, Germany. It is registered at Weiden, Bavaria, Germany.
Matthieu Foucart is the CEO of ATU, as recorded in our data.
ATU is involved in the retail of automotive parts such as tires, rims, and replacement components for various car brands. Services including tire mounting, oil changes, and air conditioning maintenance are provided through numerous workshops across Germany. A wide range of products for seasonal needs, like winter and summer tires, is offered alongside accessories for transport and e-mobility. Solutions for fleet management are also made available to business customers.
ATU's top competitors include Caroobi, Stahlgruber and AFT Industries AG.
ATU offers Tires, Workshop Services, and Car Parts.
ATU has 3 investors. Key investors include KKR, DH Private Equity Partners, and Mobiviagroupe.
Yes. ATU was acquired by Mobiviagroupe in September 2016.
The website of ATU receives about 2.2 million visits a month and ranks #22,947 among all websites worldwide.

