Auction Frontier

Roseville, United States Founded: 2014 • Age: 12 yrs Acquired By KAR Global
Automotive auto parts and accessories are manufactured for vehicles.
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About Auction Frontier

Auction Frontier is a company based in Roseville (United States) founded in 2014 was acquired by KAR Global in April 2021.. Auction Frontier offers products and services including Velocicast Platform, Bidding Screen, and Clerk Screen. Auction Frontier operates in a competitive market with competitors including Valvoline, AutoZone, LKQ, Keystone Automotive Operations and O'Reilly Auto Parts, among others.

  • Headquarter Roseville, United States
  • Sectors
    Transportation, Automotive & Logistics
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Transportation, Automotive & Logistics → Automotive Retail, Aftermarket & Services
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    KAR Global

    (Apr 05, 2021)

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Products & Services of Auction Frontier

Auction Frontier offers a comprehensive portfolio of products and services, including Velocicast Platform, Bidding Screen, and Clerk Screen. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Platform for simulcast vehicle auctions and bidding tools.

Tool for real-time bidding on multiple auction lanes.

Interface for managing auction sales and bid increments.

Funding Insights of Auction Frontier

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Auction Frontier

Auction Frontier has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include OPENLANE. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
OPENLANE is recognized for building digital marketplaces for used vehicles.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Auction Frontier

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Auction Frontier

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Auction Frontier Comparisons

Employees
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Competitors of Auction Frontier

Auction Frontier operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Valvoline, AutoZone, LKQ, Keystone Automotive Operations and O'Reilly Auto Parts, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Lubricants and automotive services are marketed and supplied.
domain founded_year HQ Location
Automotive replacement parts and accessories are retailed by AutoZone.
domain founded_year HQ Location
Distributes recycled auto parts and services through wholesale and retail.
domain founded_year HQ Location
Wholesale distribution and retail of automotive aftermarket accessories are conducted.
domain founded_year HQ Location
Automotive parts, tools, cooling equipment, and accessories are retailed.
domain founded_year HQ Location
Automotive and industrial replacement parts are distributed with value-added solutions.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Auction Frontier

Frequently Asked Questions about Auction Frontier

When was Auction Frontier founded?

Auction Frontier was founded in 2014.

Where is Auction Frontier located?

Auction Frontier is headquartered in Roseville, United States. It is registered at Roseville, California, United States.

What does Auction Frontier do?

Auction Frontier was established in 2014 and is headquartered in Roseville, United States. Automotive auto parts and accessories are produced as the core focus within the manufacturing sector. Operations center on supplying components for vehicle maintenance and enhancement. The companys online presence is maintained through the domain auctionfrontier.com. Distribution occurs primarily in the domestic market, supporting automotive needs across various applications.

Who are the top competitors of Auction Frontier?

Auction Frontier's top competitors include AutoZone, Valvoline and Genuine Parts Company.

What products or services does Auction Frontier offer?

Auction Frontier offers Velocicast Platform, Bidding Screen, and Clerk Screen.

Who are Auction Frontier's investors?

Auction Frontier has 1 investor. Key investors include OPENLANE.

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