Auror

Auckland, New Zealand Founded: 2012 • Age: 14 yrs
Crime prevention software is supplied to law enforcement agencies.
Annual revenue - Latest available
Total funding $67.9M 4 rounds
Employees - Tracked headcount
Investors 11 Known backers
Products 7 Services tracked
Competitors 9 Brand Intelligence

About Auror

Auror is a company based in Auckland (New Zealand) founded in 2012. Auror has raised $67.89 million across 4 funding rounds from investors including Axon, Reinventure Group and W23. Auror offers products and services including Intel, Investigate, Connect the Dots, Audit, and LPR. Auror operates in a competitive market with competitors including Dror, SPIDR Tech, Turm Solutions, Public Engines and My Mobile Witness, among others.

  • Headquarter Auckland, New Zealand
  • Sectors
    Government & Social Sector
  • Phone
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  • Website
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  • Social
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  • Legal Name Auror Limited
Operational Areas
Government & Social Sector → Government Technology & Digital Services Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $67.89 M (USD)

    in 4 rounds

  • Latest Funding Round
    $47.51 M (USD), Series C

    Nov 13, 2024

  • Investors
    Axon

    & 10 more

  • Employee Count
    Not available
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Products & Services of Auror

Auror offers a comprehensive portfolio of products and services, including Intel, Investigate, Connect the Dots, Audit, and LPR.

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Primary

Delivers actionable intel from frontline teams to prevent retail crimes.

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Facilitates faster resolution of retail crime cases through collaboration.

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Uses AI to identify and surface known individuals in criminal events.

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Streamlines audit processes to drive better store safety outcomes.

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Provides alerts for known offender vehicles to prevent repeat incidents.

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Converts intel into actionable insights for loss reduction strategies.

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Automates debt recovery to improve revenue from retail incidents.

People of Auror

Headcount 50-200
Employee Profiles 73
Employee Profiles
People
Sabinah Ellahi
Customer Success Manager
People
Sean D. G. Singh
Strategic Partnerships - Intelligence & Risk Detection
People
Hayden Raw
Director Of Product Design
People
James C.
Co-founder & CTO

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Funding Insights of Auror

Auror has successfully raised a total of $67.89M across 4 strategic funding rounds. The most recent funding activity was a Series C round of $47.51 million completed in November 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Auror

Auror has secured backing from 11 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Axon, Reinventure Group and W23.

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Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Early-stage Australian tech companies are invested in by Reinventure Group.
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Investments in retail technology start-ups are made by Woolworths-backed W23.
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Venture capital firm investing in early stage startups
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Investor details for Auror

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
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Investments & Acquisitions by Auror

Investments
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Investment portfolio details for Auror

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  • Portfolio identities
  • Transaction dates
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Financial Statements - Auror

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Detailed financials for Auror

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  • Profit trends
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Auror Comparisons

Auror Primary company
Description
Crime prevention software is supplied to law enforcement age...
Location
Auckland, New Zealand
Founded Year
2012
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Auror

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Competitors of Auror

Auror operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Dror, SPIDR Tech, Turm Solutions, Public Engines and My Mobile Witness, among others.

Company Name Domain Founded year HQ Location Description
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Provider of safety and social distancing management solutions
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Data visualization and collaboration for law enforcement agencies are enabled.
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Victim warning and information systems are provided for public authorities.
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Cloud-based crime mapping and analytics are provided for public safety.
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Delivers software solutions to track and identify criminal activities.
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Detailed competitors of Auror

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Latest news on Auror

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Complete news archive for Auror

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  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Auror

Auror was founded in 2012.

Auror is headquartered in Auckland, New Zealand.

Auror is a funded company, having raised a total of $67.89M across 4 funding rounds to date.

Founded in 2012 in Auckland, New Zealand, Auror operates in the public safety sector. A platform is provided to aggregate crime data from police and retailers, focusing on thefts and organized retail crimes. Intelligence is generated to support crime prevention efforts. Connections among people, vehicles, and related information are enabled for investigative purposes. Reporting tools are integrated to facilitate data sharing across stakeholders.

Auror's top competitors include Dror, Turm Solutions and SPIDR Tech.

Auror offers Intel, Investigate, Connect the Dots, Audit, and 3 more products and services.

Auror has 11 investors. Key investors include Axon, Reinventure Group, W23, Shasta Ventures, and Folklore.

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