About Autobooks
Autobooks is a company based in Detroit (United States) founded in 2015 by J Aaron Schmid and Steven Robert.. Autobooks has raised $130.5 million across 5 funding rounds from investors including Macquarie Group, TD Bank and Runway Growth Capital. The company has 115 employees as of December 31, 2022. Autobooks has completed 1 acquisition, including Allied Payment. Autobooks offers products and services including Online Invoicing, Payment Link, QR Code Payments, Checkout Pages, and Tap to Pay on iPhone. Autobooks operates in a competitive market with competitors including Intuit, Visma, Xero, Wave and FreshBooks, among others.
- Headquarter Detroit, United States
- Employees 115 as on 31 Dec, 2022
- Founders J Aaron Schmid, Steven Robert
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Sectors
Technology
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Bluepay Processing, Llc Dba Billhighway
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$130.5 M (USD)
in 5 rounds
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Latest Funding Round
$40 M (USD), Series C
May 05, 2025
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Investors
Macquarie Group
& 10 more
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Employee Count
115
as on Dec 31, 2022
- Investments & Acquisitions
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Products & Services of Autobooks
Autobooks offers a comprehensive portfolio of products and services, including Online Invoicing, Payment Link, QR Code Payments, Checkout Pages, and Tap to Pay on iPhone. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Enables creation and sending of professional invoices to customers.
Facilitates secure payment acceptance via digital links.
Allows quick in-person payments using QR codes.
Creates simple pages for online sales and transactions.
Enables contactless payments directly on iPhone devices.
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Funding Insights of Autobooks
Autobooks has successfully raised a total of $130.5M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $40 million completed in May 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Series C — $40.0M
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First Round
First Round
(22 Mar 2017)
- Investors Count 11
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May, 2025 | Amount | Series C - Autobooks | Valuation |
investors |
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| Jun, 2022 | Amount | Series C - Autobooks | Valuation | Macquarie Group | |
| Mar, 2021 | Amount | Series B - Autobooks | Valuation | MissionOG |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Autobooks
Autobooks has secured backing from 11 investors, including institutional and venture fund investors. Prominent investors backing the company include Macquarie Group, TD Bank and Runway Growth Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Global private equity and venture capital investments in B2B Tech & Services companies.
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Founded Year | Domain | Location | |
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Investment in retail and financial services technologies.
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Founded Year | Domain | Location | |
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US focused early stage VC investments company
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Autobooks
Autobooks has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Allied Payment. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Payment processing solutions are offered to banks and credit unions.
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2010 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Autobooks
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Autobooks Comparisons
Competitors of Autobooks
Autobooks operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Intuit, Visma, Xero, Wave and FreshBooks, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Financial and accounting software is developed for businesses and individuals.
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| domain | founded_year | HQ Location |
Cloud-based ERP software is provided for business management across segments.
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| domain | founded_year | HQ Location |
Cloud-based accounting and payment management is offered for small businesses.
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| domain | founded_year | HQ Location |
Web-based accounting software is offered for business use.
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| domain | founded_year | HQ Location |
Cloud-based invoicing and accounting software is offered for businesses.
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| domain | founded_year | HQ Location |
Technology-enabled accounting and finance solutions are offered for SMBs.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Autobooks
Frequently Asked Questions about Autobooks
When was Autobooks founded?
Autobooks was founded in 2015 and raised its 1st funding round 2 years after it was founded.
Where is Autobooks located?
Autobooks is headquartered in Detroit, United States. It is registered at Detroit, Michigan, United States.
Who is the current CEO of Autobooks?
Steven Robert is the current CEO of Autobooks. They have also founded this company.
Is Autobooks a funded company?
Autobooks is a funded company, having raised a total of $130.5M across 5 funding rounds to date. The company's 1st funding round was a Series B of $25M, raised on Mar 22, 2017.
How many employees does Autobooks have?
As of Dec 31, 2022, the latest employee count at Autobooks is 115.
What does Autobooks do?
A white-label accounting solution for banks is offered by Autobooks, founded in 2015 in Detroit, United States. Operations focus on the fintech sector, with services including cash-flow management, payment processing via ACH, checks, credit cards, or other methods, financial reporting, and online banking integration. Real-time cash flow monitoring and general ledger tools are incorporated, allowing banks to obtain insights into customer businesses for cross-selling financial products.
Who are the top competitors of Autobooks?
What products or services does Autobooks offer?
Autobooks offers Online Invoicing, Payment Link, QR Code Payments, Checkout Pages, and Tap to Pay on iPhone.
How many acquisitions has Autobooks made?
Autobooks has made 1 acquisition, including Allied Payment.
Who are Autobooks's investors?
Autobooks has 11 investors. Key investors include Macquarie Group, TD Bank, Runway Growth Capital, Draper Triangle, and Baird Capital.