About Ayenda
Ayenda is a company based in Medellin (Colombia) founded in 2015 by Andres Sarrazola.. Ayenda has raised $19.95 million across 3 funding rounds from investors including Kairos, 500 Global and Dalus Capital. Ayenda offers products and services including Ayenda App, Website Booking Service, and Hotel Listings. Ayenda operates in a competitive market with competitors including Booking.com, Super, Treebo, OYO and HotelTonight, among others.
- Headquarter Medellin, Colombia
- Founders Andres Sarrazola
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Sectors
Travel & Hospitality
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Email
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Phone
*********
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Website
*********
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$19.95 M (USD)
in 3 rounds
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Latest Funding Round
$10 M (USD), Series B
Oct 04, 2021
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Investors
Kairos
& 7 more
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Employee Count
Employee Count
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Products & Services of Ayenda
Ayenda offers a comprehensive portfolio of products and services, including Ayenda App, Website Booking Service, and Hotel Listings. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Mobile app for searching and reserving hotels
Web service for hotel reservations and management
Directory of economical hotels with user reviews
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Funding Insights of Ayenda
Ayenda has successfully raised a total of $19.95M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $10 million completed in October 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Series B — $10.0M
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First Round
First Round
(13 Mar 2019)
- Investors Count 8
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2021 | Amount | Series B - Ayenda | Valuation | 500 Global , Dalus Capital |
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| Feb, 2020 | Amount | Series A - Ayenda | Valuation | Kaszek | |
| Mar, 2019 | Amount | Seed - Ayenda | Valuation | SoftBank Group |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Ayenda
Ayenda has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Kairos, 500 Global and Dalus Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital and acceleration are provided to tech startups.
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Founded Year | Domain | Location | |
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Innovation and venture capital arm of Inter-American Development Bank Group is supported.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Ayenda
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Ayenda
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Ayenda Comparisons
Competitors of Ayenda
Ayenda operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Booking.com, Super, Treebo, OYO and HotelTonight, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
App-based platform for booking multiple categories of accommodations
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| domain | founded_year | HQ Location |
Online platform for discovering and booking hotel accommodations at discounted prices
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| domain | founded_year | HQ Location |
Standardized budget hotels are operated through an online chain.
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| domain | founded_year | HQ Location |
Online marketplace for booking accommodations is operated.
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| domain | founded_year | HQ Location |
Last-minute hotel rooms are booked via a mobile app marketplace.
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| domain | founded_year | HQ Location |
Hotel rooms are booked via an app-based franchising platform.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Ayenda
Frequently Asked Questions about Ayenda
When was Ayenda founded?
Ayenda was founded in 2015 and raised its 1st funding round 4 years after it was founded.
Where is Ayenda located?
Ayenda is headquartered in Medellin, Colombia. It is registered at Medellin, Antioquia, Colombia.
Who is the current CEO of Ayenda?
Andres Sarrazola is the current CEO of Ayenda. They have also founded this company.
Is Ayenda a funded company?
Ayenda is a funded company, having raised a total of $19.95M across 3 funding rounds to date. The company's 1st funding round was a Seed of $1.25M, raised on Mar 13, 2019.
What does Ayenda do?
Ayenda was founded in 2015 in Medellín, Colombia, as an online platform in the travel technology sector. Hotel bookings are facilitated by users specifying locations, dates, and preferences. Services such as Wi-Fi access, basic cleaning kits, water bottles, and free cancellation options are offered. Local hotels are franchised to deliver these amenities. A mobile application is provided for Android and iOS devices.
Who are the top competitors of Ayenda?
Ayenda's top competitors include Super, OYO and Booking.com.
What products or services does Ayenda offer?
Ayenda offers Ayenda App, Website Booking Service, and Hotel Listings.
Who are Ayenda's investors?
Ayenda has 8 investors. Key investors include Kairos, 500 Global, Dalus Capital, IDB Lab, and Kaszek.
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