Backdrop

Manhattan, United States Founded: 2012 • Age: 14 yrs Acquired By Schumacher
Backdrop is recognized as an online paint and home decor store.
Annual revenue - Latest available
Total funding - Funding intelligence
Employees - Tracked headcount
Investors 1 Known backers
Products 3 Services tracked
Competitors 8 Brand Intelligence

About Backdrop

Backdrop is a company based in Manhattan (United States) founded in 2012 by Natalie Ebel was acquired by Schumacher in May 2021. It operates as a Direct-to-Consumer (D2C). Backdrop offers products and services including Interior Paint, Wallcoverings, and Exterior Paint. Backdrop operates in a competitive market with competitors including Craftwork, Patchmaster, Arizona Painting Company, CertaPro Painters and Fresh Coat Painters, among others.

  • Headquarter Manhattan, United States
  • Founders Natalie Ebel
  • Sectors
    Business Services
  • Email
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  • Phone
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  • Website
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  • Social
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  • Legal Name Backdrop Inc, A Division Of F. Schumacher & Co.
Operational Areas
Business Services → Professional & Consulting Services Unlock Sub-Sector Unlock Segment
Business Services → Facility, Security & Field Operations Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Latest Funding Round
    Not available
  • Investors
  • Employee Count
    Not available
  • Acquired by
    Schumacher

    (May 17, 2021)

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Products & Services of Backdrop

Backdrop offers a comprehensive portfolio of products and services, including Interior Paint, Wallcoverings, and Exterior Paint.

Product name locked
Category locked
Primary

Interior paint is offered for various home spaces.

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Wallcoverings are provided in diverse styles and patterns.

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Exterior paint is available for outdoor home applications.

People of Backdrop

Headcount 1-10
Employee Profiles 6
Employee Profiles
People
Dmitri Fennell
Trade Strategy Director
People
Natalie Ebel
Co-Founder at Backdrop (acquired)
People
Annie Irwin
Studio Director

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Funding Insights of Backdrop

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Detailed funding history for Backdrop

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Investors in Backdrop

Backdrop has secured backing from 1 investor. Prominent investors backing the company include Schumacher.

All
Investor Description Founded Year Domain Location
Provider of luxury designer fabric, wallpaper, and trim for interior design projects
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Investor details for Backdrop

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  • Investor domains
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Investments & Acquisitions by Backdrop

Investments
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Investment portfolio details for Backdrop

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  • Portfolio identities
  • Transaction dates
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Financial Statements - Backdrop

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Detailed financials for Backdrop

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Backdrop Comparisons

Backdrop Primary company
Description
Backdrop is recognized as an online paint and home decor sto...
Location
Manhattan, United States
Founded Year
2012
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Backdrop

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Competitors of Backdrop

Backdrop operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Craftwork, Patchmaster, Arizona Painting Company, CertaPro Painters and Fresh Coat Painters, among others.

Company Name Domain Founded year HQ Location Description
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Home painting services are provided in Charlotte, United States.
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Plaster and painting repair services are provided for home maintenance.
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Offers professional painting services for residential and commercial clients.
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Offers painting services for homes and businesses with quality assurance processes.
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Residential and commercial painting services are provided nationwide.
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Detailed competitors of Backdrop

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  • Domains and locations
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Latest news on Backdrop

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Complete news archive for Backdrop

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Frequently Asked Questions about Backdrop

Backdrop was founded in 2012.

Backdrop is headquartered in Manhattan, United States. It is registered at Manhattan, New York, United States.

Backdrop is established as an online retailer specializing in paint and home decor products. A wide range of interior and exterior paints, primers, and supplies are offered alongside wallcoverings in various styles and patterns. Solutions are provided for home improvement needs across different room types such as bedrooms, bathrooms, kitchens, and living rooms. Services like color consultations and trade programs are also made available to customers. The focus is placed on delivering quality products for both residential and professional use in the home improvement sector.

Backdrop's top competitors include Craftwork, Fresh Coat Painters and Patchmaster.

Backdrop offers Interior Paint, Wallcoverings, and Exterior Paint.

Backdrop has 1 investor. Key investors include Schumacher.

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