About Backlight
Backlight is a company based in Boston (United States) founded in 2017.. Backlight has raised $200 million across 1 funding round from investors including PSG Equity. The company has 68 employees as of December 31, 2023. Backlight has completed 5 acquisitions, including Celtx, Wildmoka and Zype. Backlight offers products and services including Iconik and Wildmoka.
- Headquarter Boston, United States
- Employees 68 as on 31 Dec, 2023
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Email
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Phone
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Website
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Social
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- Legal Name Backlight, Inc
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$200 M (USD)
in 1 rounds
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Latest Funding Round
$200 M (USD), Series D
Apr 12, 2022
- Investors
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Employee Count
68
as on Dec 31, 2023
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Investments & Acquisitions
Celtx
& 4 more
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Products & Services of Backlight
Backlight offers a comprehensive portfolio of products and services, including Iconik and Wildmoka. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Media assets are managed through organized files and smart metadata for efficient workflows
Clips are identified and distributed using AI and automation for global media brands
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Funding Insights of Backlight
Backlight has successfully raised a total of $200M through 1 strategic funding round. The most recent funding activity was a Series D round of $200 million completed in April 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Series D — $200.0M
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First Round
First Round
(12 Apr 2022)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr, 2022 | Amount | Series D - Backlight | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Backlight
Backlight has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include PSG Equity. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Capital and operational support are provided to growth-stage software companies.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Backlight
Backlight has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include Celtx, Wildmoka and Zype. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Cloud-based video content management solutions are provided for enterprises.
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2016 | ||||
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Video content is published and monetized via an online platform.
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2014 | ||||
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Video content is monetized and promoted via cloud-based infrastructure.
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2013 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Backlight
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Backlight Comparisons
Competitors of Backlight
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Backlight
When was Backlight founded?
Backlight was founded in 2017 and raised its 1st funding round 5 years after it was founded.
Where is Backlight located?
Backlight is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.
Who is the current CEO of Backlight?
Ben Kaplan is the current CEO of Backlight.
Is Backlight a funded company?
Backlight is a funded company, having raised a total of $200M across 1 funding round to date. The company's 1st funding round was a Series D of $200M, raised on Apr 12, 2022.
How many employees does Backlight have?
As of Dec 31, 2023, the latest employee count at Backlight is 68.
What does Backlight do?
Backlight was founded in 2017 and is headquartered in Boston, United States. SaaS-based solutions for production management in the media sector are offered by the company. Products such as Ftrack, a platform for production tracking and media review, are included. Iconik serves as a media management solution, while Celtx supports writing, planning, and media management functions. Operations focus on streamlining workflows for creative industries.
What products or services does Backlight offer?
Backlight offers Iconik and Wildmoka.
How many acquisitions has Backlight made?
Who are Backlight's investors?
Backlight has 1 investor. Key investors include PSG Equity.
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